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Rule Your Market—Blue Ocean Strategy Sidesteps the Sharks

.orgSource

The Ann Arbor, Michigan-based team was motivated by the desire to find solutions for struggling businesses like the Detroit automobile producers. Clowns, acrobats, and trapeze artists entertain. But that’s where the comparisons to Ringling Brothers Barnum and Bailey end. Uncontested space is the gift of Blue Ocean Strategy.

Strategy 221
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The Public Argument About Arts Support as Seen through the Lens of the Detroit Institute of Arts

Museum 2.0

I'm focusing on the community response to the prospect of the millage and the way the public debate reflects broader conversations about the public value of the arts. But the arguments trotted out represent how far we have to go in articulating the public value of arts institutions (and helping our supporters speak the same language).

Detroit 49