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Balance the Spontaneous and Strategic of Social Media: Newsjacking and Obamacare

Beth's Blog: How Nonprofits Can Use Social Media

During the afternoon we used Facebook to post analyses from partners and Twitter to highlight what ACA is already doing in Arkansas. In addition, Sinatra mentions that figuring out their ‘no matter what’ messages was important to mapped out in advance. Here’s a round up of what they learned. (1)