What's Your Nonprofit's Social Media Measurement Strategy?
Beth's Blog: How Nonprofits Can Use Social Media
APRIL 26, 2010
Altimeter Report: Social Media Analytics. Jeremiah Owyang from The Altimeter Group along with John Lovett and Eric Peterson both of the Web Analytics Demystified firm have published an open research report that advocates for a standardized framework of the following business objectives and use of metrics to measure them.
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