What do web stats mean, anyway?
Zen and the Art of Nonprofit Technology
SEPTEMBER 17, 2007
I don’t think we want homeless shelters, food pantries, mental health organizations, etc., to care a whole lot about how many hits they got in comparison to similar (or different) organizations. at 11:31 am Web stats are intended to be an internal control and analysis tool. And, I actually hope that doesn’t change.
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