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Social Media and Nonprofits: The Line Between NGTD and ROI

Beth's Blog: How Nonprofits Can Use Social Media

One barrier to adoption of social media tools (and other technologies) is a concern from management or your boss about the value or benefits. What's the roi? " I also wonder if Davenport would say the same thing about social networking sites in the workplace? What is the ROI of the Social Web for Nonprofits?

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