Developing a Social Media Plan: Lessons from Election 2008
NTEN
OCTOBER 28, 2008
Election 2008 searches the endless stream of "tweets" for key electon words (McCain, Palin, Obama, Biden, Clinton, etc.) The steady stream of observations ran as debate subtitles and gave a quick peek into the mind of the US voter (or at least the tech-savvy segment of the population). and aggregates them. Measure Twice, Cut Once.
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