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Nail Your Request for Donations During Economic Ups, Downs, and Crisis Times

Get Fully Funded

Okay, here’s one more technique that can work. I’ve heard many people decide not to send an appeal because the think their donors are giving all their money to relief in Ukraine. It might be a smaller gift than they usually give, but they’ll keep supporting your work to the best of their ability. Y’all.

Donation 122
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Crafting Impactful Narratives: The Art of Nonprofit Storytelling

CauseVox

You can see here that Miriam’s House uses the donor based brandscript to center the supporter as the hero by saying “you can help end the cycle of homelessness.” Another example is Raising Hope Dogs who centers the donor as the hero by stating “Give A Gift, Change A Life” exemplifying the necessary role the donor plays in their work.