Guest Post by Gaurav Mishra: The 4Cs Social Media Framework
Beth's Blog: How Nonprofits Can Use Social Media
JULY 22, 2009
Amazon and Netflix are able to offer us recommendations based on our (implicit) browsing, (implicit) buying and (explicit) rating behavior and comparing it to the behavior of other people like us. Google extracts the pagerank, a measure of how important a page is, from our (implicit) linking and clicking behavior.
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