Little Penguins, Big Drama: Lessons on How to Go Viral from the National Aquarium of New Zealand
Connection Cafe
FEBRUARY 26, 2020
These amusing, quirky and just plain fun posts immediately drew me in. I found this so amusing that I immediately shared with a colleague who commented that he didn’t realize he needed penguin drama in his life until he heard about this. Felicity: Our fun, authentic and informal ‘tone’ across social media connects with a wide audience.
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