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Guest Post by Kira Marchenese: What Happened When We Introduced 350 Staff to Social Media

Beth's Blog: How Nonprofits Can Use Social Media

This was really important – hearing colleagues talk about their posts being read by EPA officials or members of international negotiating teams made the point in a way no consultant could. The pitches included costumes, music, video filmed on-site, mock-ups, and social media demos. They spent the next 24 hours refining the pitch.