Care2

JULY 23, 2012

The vast majority of donations made online are in response to an email from the charity asking for a donation. Are you pre-populating donation forms, or making your prospects and donors re-enter their address every time they donate? Or do you use a generic landing page for all donation appeals?

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North America Wyoming Campaign South Carolina 62

Connection Cafe

JANUARY 1, 2015

We know from other Blackbaud research that most online donations happen between 11am ET and 2pm ET. Everything from the email design to the donation form experience was spot on. My multichannel award goes to The Nature Conservancy. But only one nonprofit, The Nature Conservancy, sent me a text message with a donation ask.

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email South Carolina Fundraising Gift 20

Connection Cafe

JANUARY 5, 2016

Best Subject Line Award goes to Oxfam America Ambassador Aziz Ansari for his “Bad fruitcake news, Steve” message. Best Innovation in Graphics: This one goes to Lifeline Children’s Services for showing a giving pyramid inside the email noting how many gifts of each level they had received and still needed to get.

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email Fundraising Gift Children 20