NpTech Tag Summary: Nonprofits Lead Fortune 500 in Social Web Adoption, and More
Beth's Blog: How Nonprofits Can Use Social Media
NOVEMBER 30, 2007
According to a recent national poll , when price and quality are equal, 77 percent will choose a brand that supports a cause. Social Media Nedra Weinreich's tip jar , tipped me off to newly published study from Nora Barnes and Eric Mattson from U Mass Dartmouth about nonprofit adoption of social media tools.
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