Carnival of Nonprofit Consultants: Using Social Networking Tools - Advice, Brief Case Study, and Resources
Beth's Blog: How Nonprofits Can Use Social Media
NOVEMBER 12, 2006
Choosing which of these tools to adopt starts with outcomes, strategy, message, and knowing your audience - and nothing to do with the tools. Define something small and tangible - whether it be a flickr photo contest or exploring the content related to your organization's issue and identifying 10 friends or contacts.
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