A Comprehensive Guide to Evaluating the Effectiveness of Your Nonprofit’s Google Ad Grants Campaign
Nonprofit Tech for Good
SEPTEMBER 17, 2023
According to Wordstream , in 2023, the average Google Ads CTR for the advocacy industry is 4.41%. 3) Conversions : This is one of the most important metrics to analyze if you set up conversion actions in your account. According to Wordstream, the average conversion rate for the advocacy industry is 1.96%.
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