article thumbnail

A Comprehensive Guide to Evaluating the Effectiveness of Your Nonprofit’s Google Ad Grants Campaign

Nonprofit Tech for Good

According to Wordstream , in 2023, the average Google Ads CTR for the advocacy industry is 4.41%. 3) Conversions : This is one of the most important metrics to analyze if you set up conversion actions in your account. According to Wordstream, the average conversion rate for the advocacy industry is 1.96%.

Google 268
article thumbnail

6 Online Fundraising Tools to Watch in 2020

Nonprofit Tech for Good

This year’s tools tap into emerging trends, such as Messenger bots, cryptocurrency, and gaming for good, and also build on long-time successful fundraising strategies, such as e-advocacy, online contests, and monthly giving. 1) Action Button :: actionbutton.org. 2) Bots for Charity :: botsforcharity.com. 5) RallyUp :: rallyup.com.

Tools 323
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

[Book Interview] Nonprofit Example of Social Media Excellence: The Humane Society of the United States

Nonprofit Tech for Good

Organization: The Humane Society of the United States. We don’t use it like we use Facebook, for advocacy, fundraising, and relationship building. Everything we do online (our website, email program, advertising, social) is tied to our goals of advocacy and fundraising, or some other kind of lead generation.

article thumbnail

Funding And Grant Resources For Nonprofits Serving The LGBTQ+ Community

Bloomerang

Urgent Action Fund. Urgent Action Fund. The Urgent Action Fund’s Rapid Response Grants resource the resilience of human rights and gender justice movements by supporting the security and advocacy interventions of activists when a swift response is needed. Areas served: United States. Visibility Impact Fund.

Grant 122
article thumbnail

10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

For example, this post features an opinion piece by ABC News on the structural reasons for the housing crisis in the United States written by their CEO: It’s worth noting that posting curated content not written by a staff member is also a best practice on LinkedIn. 4) Experiment with LinkedIn Ads (maybe). LinkedIn Profiles.

Linkedin 362
article thumbnail

10 Nonprofits to Support on World Humanitarian Day

EveryAction

To mark the courage and strength of the brave men and women working on the front lines of conflict and raise awareness for those affected by disasters around the world, we’re highlighting 10 nonprofits that are making a difference by driving action and support for aid efforts. Take Action | Twitter | Facebook. AIDS United.

Support 126
article thumbnail

Celebrate, Educate, and Fundraise: Planning Winning AAPI Heritage Month Events

The Modern Nonprofit

But how do you ensure your events not only honor this rich heritage but also captivate and mobilize your community towards meaningful action? The events can also effectively raise funds through ticket sales, sponsorships, and donations for organizations that provide services and advocacy to advance AAPIs.