1513 Articles match "Strategy"

The Latest from the Nonprofit Technology Community

Monday, February 8, 2010
The social strategy includes the widget above that can be customized to show the charity and be shared on different social networking sites or blogs.   HP is giving away laptop and printer bundles as part of its  HP’s Create Change program which is an example of " embedded giving ."   That's a buzz word coined by Lucy Bernholz to describe the common practice of building a philanthropic gift into another, unrelated, financial transaction.  Embedded giving is easy for individuals to do, and probably gives them an added psychological boost to know that spending money on purchasing something
 
Saturday, February 6, 2010
In today’s battle of the inboxes, tweets, Facebook updates, text messages, and banner ads flying across the screen, organizations can’t afford to ignore online fundraising 101 strategies to motivate and inspire supporters to donate money. Repeat after me. "I I will no longer send out fundraising appeals with boring subject lines and long-winded pitches."
 
Saturday, February 6, 2010
I'll be adapting my Social Media Strategy workshop which has traveled to Romania , Australia , and Cambodia .   The Nasscom Foundation in India is the epicenter of nonprofit technology and social innovation.   They are hosting the Global CSR track at the Indian Leadership Forum in Mumbai Feb 9-11.   I'll not only be speaking at the conference and CSR Track,
 

The Best from the Nonprofit Technology Community

These 5 Steps are intended to help you create a successful social media strategy, but as you will see, they focus on your organization’s overall strategy! Before sitting down to work on your social media strategy, evaluate what kind of capacity you already have in your network.  Strategy I have a guest post up on John Haydon’s blog !  You can visit his blog to read the post and join the conversation there. 
Tags: Strateg Lewis Kelley from the National Forest Foundation has asked how much it would cost for their organization to blog. The purpose of this post is to discuss a basic yearly budget that encompasses setup costs, labor costs and online services. Let’s do some of the basic math.
I’m here at NTEN’s 09NTC and am going to live blog Beth Kanter’s session on mapping your social media strategy to metrics.  everything before lays the foundation, everything during and after helps you improve and change your strategy NWF - every program we have has an offline component, i try to integrate a social media strategy that leverages and encourages the offline part; like #nwf wildlife watch, raises your Below is the live blog or the archive of the live blog.  Can’t wait!
Here’s my list that I think hits at the core of all the other lists for social media strategy. 5-Part Social Media Strategy Process Creating a successful startegy for using social media isn’t completely new - you are creating strategies for your communications, fundraising, outreach, volunteer recruitment, and more.  There are a TON of lists out there that identify the top _# of things to do for really anything you want to explore (whether it’s building a model or building an organization).  I’ve been thinking about these lists in terms of adopting
thought it would be useful to blog about how to create a strategy for using Before starting to create a strategy it makes sense to set a baseline. recently had a chance to discuss social media strategies with members of our Target Analytics Customer Advisory Board. Many of them expressed concerns that there is not an organization-wide For a while now I've been talking with a lot of nonprofits about using using social media and social networking in their organizations.
Beth Kanter outlines on her blog a great framework for mapping out a social media strategy - summarized here: 1. Culture Change (how to get your organization to loosen up and adopt a social media strategy, and the very different way of interacting with people online that it entails?) 5. Tags: Strateg 1. Identify Objectives (what you want to accomplish - stated as SMART objectives) 2.
Nonprofits that have been using Facebook for a year or more consistently comment “OK… Facebook is great, but how can we take our Facebook Page strategy to the next level?” 8221; Below are six advanced Facebook Page strategies in response to that question: Advanced strategies requires advanced tech skills. 1) Create Customized Tabs. If you know html and have a good graphic designer, then you can use the Static FBML App to create and completely customize Tabs on Facebook Pages.
Last week at the InterAction Forum I had the pleasure of hearing Sam Graham-Felson , former director of blogging for the Obama Campaign talk about their strategy and success.  also a firm believer that every organization, no matter how small, should have a full-time social media manager to craft content, email, and social networking strategies.  (Personally all about the strategy, but the more Lots of what Sam talked about can be translated into useful tactics for small and large organizations who are building communities of people who care about their issues. First,
Tags: Strateg We're doing some interesting work this week bringing the online dimension to a face-t0-face event. I'm in Kuwait for the 10th Annual Conference of the " Global Development Network ", a "global network of research and policy institutes that work on facilitating and applying research to policy development and practice." It's a three-day gathering of economists and development policy experts from almost every continent. Forum
How can you create a strategy for your messages and campaigns in social media that respect this fact?  Tags: resources strategy community conversation lists socialmedi I have said it many, many times and so have lots of others—you’re probably tired of hearing about how social media is supposed to be “a conversation.”  8221;  And that’s okay!