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The sgENGAGE Podcast Episode 197: Protecting Patient Information—A Candid Conversation on Healthcare Compliance

sgEngage

Download the free white paper: HIPAA and Fundraising: Understanding the Regulations, Roles, and Compliance. Quotes: “The risk appetite of the organization is something that’s up to senior leadership.”. “As Subscribe to the podcast on iTunes , Stitcher , Spotify or your preferred streaming service for future episodes!

Podcast 64
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8 Ways Nonprofits Can Use Conversational Marketing

Forum One

Conversational marketing speaks to the growing expectation of a personalized experience and the opportunity to connect and start a one-to-one conversation. . Coined by our partners at Drift , conversational marketing aims to guide users through an engagement funnel more quickly by using real-time conversations.

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8 Ways Nonprofits Can Use Conversational Marketing

Forum One

Though conversational marketing is relatively new, it speaks to the growing expectation of a personalized experience and the opportunity to connect and start a one-to-one conversation. As you make it easier to engage with your organization, you’re much closer to having their support and involvement in your mission.

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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

Not surprisingly, a 2020 report from Wild Apricot showed that 68% of organizations have difficulty growing membership. Target new audiences – We focus on member experience, satisfaction, and retention, but what about the more tangential groups we touch as an organization? K eep an eye on what leads to conversion.

Create 169
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A Closer Look at Giving Contests: Free White Paper Examines "Give to the Max DC"

NTEN

In a new white paper, " How Giving Contests Can Strengthen Nonprofits and Communities ", long-time NTEN Member Geoff Livingston takes a look at the next level: coordinated integration. Conversely, only 23 percent of those that spent less than 10 hours netted $2,500 or more." You know about integrated fundraising campaigns.

DC 55
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Level Up Your Marketing with Analytics

Association Analytics

This is how you organize and describe your data. Besides tracking the number of emails you send across the organization and the frequency, you can also view data like your opt-outs over time, the actual number of sends, and bounces to see if they are fluctuating and steady. Let’s use email as an example. Easy Access to All Data.

Analytics 169
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Social Media: Distributed Influence Quantifying the Impact of Social Media - A New White Paper from Edelman

Beth's Blog: How Nonprofits Can Use Social Media

Screencapture from Jonny Bentwood 's White Paper on measuring influence. Dave Webb said "I have always had a problem forcing something that is organic by nature into a mechanical straightjacket. pdf) starts the conversation and attempt to address a method to quantify influence. There's a lot to digest here.