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Use CTV to Drive Awareness, Engagement and Conversions for Your Organization

NonProfit PRO

Let’s dive into the marketing funnel to learn how to drive donor awareness, engagement, and conversions using CTV. Connected TV is a growing form of advertising for nonprofits that encompasses a variety of long-form video content played when you watch content through streaming providers.

Awareness 264
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Using CTV to Drive Awareness, Engagement and Conversions for Your Organization

NonProfit PRO

Let’s dive into the marketing funnel to learn how to drive donor awareness, engagement, and conversions using CTV. Connected TV is a growing form of advertising for nonprofits that encompasses a variety of long-form video content played when you watch content through streaming providers.

Awareness 244
professionals

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Challenging Conversations—Tackling Risk

.orgSource

These conversations are limited to bottom-line issues. The conversation can easily devolve into unproductive speculation. Evaluating where the blind spots lie in your organization is one way to begin approaching these difficult conversations. The organization has a multilayered process for innovation.

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Recap: Nonprofits & AI – A Conversation with Devi Thomas

Beth's Blog: How Nonprofits Can Use Social Media

I was thrilled to have a conversation with Devi Thomas from Microsoft Philanthropies. Devi’s advice: understand the best use case for your organization and how you and your staff work best with the AI. Create small low risk experiments to answer the question: does this use case make sense for our organization?

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How Nonprofits Can Track Google Grant Conversions in Google Analytics

Nonprofit Tech for Good

But as part of this award, nonprofits are required to set up and maintain conversion tracking on their website. Any time you see an impressive Google Grant case study , the metrics are always made possible through conversion tracking. . What is Conversion Tracking? Example Conversions. And many more.

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International Leadership, Women’s Issues, and Branding—A Conversation With Allison K. Summers, CAE

.orgSource

Our discussion about the Summit Award launched a wide-ranging conversation. The organization and its members work at the international, national, and local levels to realize the vision of a world in which women’s rights are recognized as human rights and every woman is able to achieve her full potential.

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How Nonprofits Can Leverage Organic Social Media to Increase Fundraising

Nonprofit Tech for Good

Meanwhile, building an organic community is like backpacking through that new country. Similarly, cultivating an organic community involves crafting a unique approach tailored to your audience. Share the real stories behind your organization’s work, the impact you’ve made, and the challenges you face.