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9 Ways to Improve Your Nonprofit’s E-Newsletter

The Modern Nonprofit

Estimated Reading Time: 2 minutes Your e-newsletter matters more to the success of your campaign than you might think! So how do you ensure that your e-newsletters are as effective as they can possibly be? Read more detailed tips on how to build your nonprofit’s voice across marketing materials. Make your emails mobile-friendly.

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Crafting a Member Newsletter Worth Reading: Tips and Content Ideas

Neon CRM

While email newsletters have been around almost since the dawn of email itself, they’re currently seeing a resurgence in popularity. In fact, 90% of Americans are subscribed to at least one newsletter—most of them (74%) receive newsletters from between 1 and 10 entities. What’s the Point of a Member Newsletter?

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4 Communications Strategy Tips for Donor Retention

sgEngage

But first, let’s compare how the major communication channels of direct mail versus digital communications play a role in donor retention. Direct Mail versus Digital Communications . A prevailing myth in the nonprofit sector is that traditional mail has been phased out by the internet. Tip #1: Personalize all appeals .

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8 Tried-and-True (Secret) Individual Donor Fundraising Action Tips

Bloomerang

These are my favorite tips to enhance what you’re already doing to attract and sustain individual donor fundraising. . One place I worked saw appeals with notes get a 30%+ rate of return vs. a 4% return from appeals without notes! . Enclose tribute giving envelopes in mailed newsletters and/or annual reports.

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Using Data to Make Annual Giving Work for You

sgEngage

For example: Donor Type Mailing 1 Newsletter Mailing 2 Annual Donors ($5–$500) X X X Leadership Donors ($501–$10K) X X Monthly Donors (recurring gifts > $5/month) X If you have good historical data to look back on, do that, and determine what your donor base is expecting from you.

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Nonprofit Year-End Fundraising | The Free Checklist

Pamela Grow

And, according to ANA/DMA, “Direct mail still pulls a higher response rate than any marketing medium.” Direct mail and digital work side by side to ensure your best campaign. Your donor newsletter. What’s your renewal rate? For direct mail, always think package, not letter. Multichannel without question.

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4 Tips for Marketing Your Animal-Related Nonprofit

Nonprofits Source

In this guide, we’ll provide four tips for marketing your animal-related nonprofit. Direct mail: For a more traditional approach, send fundraising flyers , event invitations, and thank-you notes to members of the community through the mail. As you prepare for these collaborations, be sure to: Choose relevance over reach.