Nonprofit Tech for Good

JANUARY 16, 2022

Imagine what your organization could accomplish in 2022 if you began each initiative with clean, streamlined donor records that record donations from your online forms and update automatically , an arsenal of canned reports to track key metrics, and a solid plan to prioritize each donor segment individually. Crowdfunding. About the Author.

Strategy 265

Strategy Fundraising Social Media Nonprofit 265

Nonprofit Tech for Good

OCTOBER 9, 2016

Go to your nonprofit’s Facebook Page, select Insights > Posts, and ensure that “Reach: Organic/Paid” is selected. If your nonprofit does not pay for advertising on Facebook, your nonprofit can keep it simple and use the rounded-to-the-nearest-hundred numbers. 3,990 ÷ # of Facebook Fans Your Page Has (100,178). =.0398

Facebook 100

Facebook Organization NGO Method 100

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2011

What social media analytics should we pay attention to? And the nuts and bolts questions like, “Given all the Facebook changes , what do I need to understand about the new Facebook metrics and the Insights analytics program?” Social media is evolving at an incredible pace. On Twitter, it is retweets.

Metrics 96

Metrics Facebook Data Measure 96

Nonprofit Tech for Good

APRIL 20, 2020

For the example below, we’ll be building out a sample Facebook Live co-branded series. If you’ve been watching Facebook or Instagram recently, everyone is going LIVE. . Your average audience retention rate and engagement is substantially higher. 82% prefer live video over traditional social posts. . So, how do we monetize this?

Raise 325

Raise Fund Phase Audience 325

Nonprofit Tech for Good

MARCH 24, 2010

For those 79% of nonprofits out there, I have listed 10 social media metrics below that can be easily tracked and plotted on a Social Media Return on Investment (ROI) Spreadsheet ( Download ). “ Hits &# are not the metric to monitor. Facebook/YouTube/MySpace Comments and Twitter Mentions. Blog Traffic. seven months ago.

Social Media 242

Social Media Metrics Track Myspace 242

Neon CRM

NOVEMBER 17, 2023

We’ll also be sharing the important metrics you need to keep an eye on to measure your performance. Try hosting a Twitter (now known as X) Q&A relevant to your mission or service or a livestream on Twitch, Instagram, and Facebook. Make it personal: Personalized messaging can lead to a 26% increase in open rates.

Strategy 98

Strategy Measure Social Media Metrics 98

Nimble AMS

DECEMBER 7, 2023

Among those top sources, more members rate the quality of professional education and training from their association as “excellent” than those of their employer (50% versus 38%). Those who have used it report higher loyalty metrics.

Associations 110

Associations Tips Trend Industry 110

Nimble AMS

MARCH 10, 2024

According to the latest Community Brands research, 52% of association professionals use an online member community but only 14% rate their use of the platform as excellent. Some examples of online communities include a LinkedIn or Facebook group where industry professionals connect.

Community 116

Community Platform Benefit Online 116

NTEN

JULY 5, 2012

Over 450 people joined us for the 2012 Benchmarks Extra: Facebook webinar we co-hosted with NTEN and the Ad Council last week. Combine all this knowledge with your free copy of the Benchmarks Extra: Facebook study , and you’ll be rocking your organization’s Facebook page in no time! Daily Action Rate? A: Of course!

Metrics 64

Metrics Facebook Question Benchmark 64

Care2

AUGUST 8, 2011

If you are a social media data junky, then you are in luck because M&R and NTEN recently analyzed Facebook statistics for the 40 organizations surveyed in their 2011 eNonprofit Benchmarks Study. The Wildlife/Animal Welfare sector had the highest ratio of Facebook users to email subscribers at 242 per 1000.

Facebook 76

Facebook Metrics Ratio Rate 76

Bloomerang

AUGUST 16, 2021

One of the biggest problems nonprofits face is improving their low donor retention rate. If you have no idea what a good or poor donor retention rate is, it’s difficult to measure your own performance. For example, retention rates tend to be higher for mid-level and major donors. In this post, I’ll explore the fifth strategy. .

Analytics 125

Analytics Strategy Fundraising Benchmark 125

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 10, 2011

Over on my Facebook Page and during recent Leveraging Social Media Peer Group discussions , there have been questions about Edgerank and colleague Devon Smith has been experimenting. Edgerank Is To Facebook As Pagerank is to Google. That is, how often a fan views and interacts with your Facebook page and individual posts.

Measure 100

Measure Facebook Screencast Metrics 100

Care2

OCTOBER 15, 2013

That’s why you need to change the way you measure social media and declare a war on vanity metrics. What are your bounce rates, time spent on site, etc? Look at your CRM stats to find out conversion rates across different social media platforms and channels. Why is Social Media Data Important? Your email appeals?

Metrics 77

Metrics Social Media Media Social 77

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 19, 2012

Note From Beth: Here’s some quick tips on using Facebook Ads. The most important thing to remember is that being successful, especially with ads, depends on using measurement and metrics to learn as Taryn’s point number for suggests. Ads appear on the right hand side of the Facebook newsfeed. 2.

Facebook 130

Facebook Los Angeles San Francisco Demographics 130

Pamela Grow

JUNE 28, 2023

A study by Edgerank Checker found that Facebook posts from nonprofit Pages only reached an average of 7.7% According to the Nonprofit Email Engagement Benchmark Study by M+R , the average email open rate for nonprofits is around 25%, while the click-through rate hovers at 2.5%. of their total audience. So, what do you think?

email 52

email Rate ROI Social Media 52

sgEngage

MAY 27, 2021

Key fundraising metrics like donor retention rate, donation frequency, and fundraising return on investment (ROI). These metrics provide a comprehensive, bird’s eye view of your organization’s fundraising and outreach efforts that you can use to craft a new strategy. The characteristics of your donor base.

Giving 119

Giving Retention Metrics Demographics 119

Nonprofit Tech for Good

APRIL 3, 2022

Be aware of key accomplishments, metrics, testimonials, and milestones. Facebook , Reddit , LinkedIn , and Twitter have great options. Help the organization get authorized for receiving donations on Facebook. Is the donor renewal rate low? Spend two hours googling “creative fundraising ideas” to get inspired.

Fundraising 343

Fundraising Mail Law Donation 343

NTEN

NOVEMBER 8, 2011

This week, as part of Member Appreciation Month, we're talking about technology that supports communications and information, so I thought I'd share some of the metrics we use to track our effectiveness that don't really warrant a complete blog post in-and-of themselves. We'd also love to hear about your favorite metrics.

Metrics 78

Metrics Communication Widget Social Media 78

Neon CRM

SEPTEMBER 1, 2023

Now, let’s say that, during a proposed budget review, you notice that the board has cut funding for a top-rated yearly educational program with your constituents. As a result, you can show that most of your social media-related donations come from platforms like Facebook and Twitter, while TikTok-based contributions are negligible.

Guide 52

Guide Business Support Metrics 52

Whole Whale

NOVEMBER 10, 2021

App retention rates also indicate that most audiences will be churned through within months. Apple’s top apps of 2018 were YouTube, Instagram, Snapchat, Messenger, Facebook, Bitmoji, Netflix, Google Maps, and Gmail. HappyApp.org is now 10 months post launch, having spent $70k for 2,459 users at a rate of $28 per user.

Mobile 96

Mobile Build Benchmark Rate 96

Amy Sample Ward

NOVEMBER 5, 2012

The mystery of creating real impact using Facebook has eluded many organizations for years now. There are other examples of organizations finding some tricks and functionality that really help them make connections with supporters, and then Facebook changes the functionality. Grab the trial code at the bottom of the post!

Comment 259

Comment Share Support Facebook 259

DNL OmniMedia

MAY 25, 2022

Data Analytics for Nonprofits: 13 Key Nonprofit Metrics. If your organization is ready to begin analyzing your data or simply is looking to refresh your current practices, consider the following tips: Choose the right metrics to measure and analyze. However, not all metrics will be useful for your organization’s strategy.

Analytics 52

Analytics Org Adwords Metrics 52

Amy Sample Ward

APRIL 7, 2009

Sifry , the co-founder of Personal Democracy Forum, took a closer look at ROI for Facebook apps in his piece last week Facebook Haggadah: A Case Study in Viral ROI (Is This App Different From All Other Apps?) Here’s an excerpt from his post : Within a day his Facebook Haggadah was all over the web. for TechPresident.

Case Study 108

Case Study ROI Facebook Studies 108

NTEN

JUNE 22, 2010

how you collect and calculate your data in the first place — since the most important metrics for your organization are, of course, YOUR metrics. Here are three tips for better collecting and calculating your organization's metrics: 1. Let's say you want to track your email fundraising open rate. Source Everything !

Metrics 55

Metrics Benchmark Rate Newsletter 55

Nonprofit Tech for Good

JUNE 13, 2013

If your nonprofit has a good content strategy in place and understands the power of integrating all your nonprofit’s communications channels (website, email, Facebook, texting, etc.), That said, below is selection of metrics to track and a brief explanation as to why. Other Metrics. eNewsletter Subscribers.

Track 185

Track Mobile Media Fundraising 185

Bloomerang

MAY 31, 2022

That’s because all nonprofits have similar goals, including connecting with more donors, boosting their donor retention rates, and developing strategic, sustainable partnerships with other organizations. Donor stewardship helps you boost your donor retention rate , helping you earn much more over time. Major gifts.

Strategy 105

Strategy Develop Fundraising Nonprofit 105

Nonprofit Tech for Good

JUNE 13, 2013

If your nonprofit has a good content strategy in place and understands the power of integrating all your nonprofit’s communications channels (website, email, Facebook, texting, etc.), That said, below is selection of metrics to track and a brief explanation as to why. Other Metrics. eNewsletter Subscribers.

Track 227

Track Mobile Media Fundraising 227

Qgiv

JUNE 23, 2021

39% of Gen X respondents said they’re most likely to give as a result of a post they see on Facebook or other social media channels. For instance, Baby Boomers are more likely to be on Facebook while Millennials and Gen Z folks prefer other platforms like Instagram and TikTok. Start with a Facebook event page. Why Facebook?

Practice 52

Practice Marketing Fundraising Social Media 52

Whole Whale

SEPTEMBER 3, 2021

From what we know of the changes so far, the biggest impacts will be on open rate statistics and the ability to A/B test subject lines and preheader text. While open rate is a great statistic for assessing subject lines, luckily click-through rate still reigns supreme among email data. Email Opens + User IPs.

email 104

email Marketing Test Mail 104

sgEngage

APRIL 10, 2023

For example, if you discover your donor retention rate is falling, you can focus on donor stewardship in the months leading up to Giving Tuesday to boost retention. Also, use this time to look into platform-specific fundraising opportunities, such as Facebook fundraising. Your website.

Demographics 76

Demographics Retention Donor Research 76

Qgiv

JANUARY 24, 2024

Or is your Facebook page a bit out of date? With the right email marketing software, you can send targeted appeals to specific audiences, keep donors updated on events, and track crucial metrics like open rates and click through rates. Email campaign open rates: Are your supporters seeing your emails?

Practice 52

Practice Strategy Guide Fundraising 52

3rd Sector Labs

APRIL 23, 2014

And from the Q&A at the end of the event … QUESTION: You talked about using social media logins, like Facebook, to help capture more information about donors and prospects. The most popular is Facebook – https://developers.facebook.com/docs/facebook-login/permissions/. What tools do you recommend? DEBBIE: Yes.

Data 133

Data Management Rate Benchmark 133

Beth's Blog: How Nonprofits Can Use Social Media

JULY 12, 2009

Facebook is an ever growing force in the internet space and it looks like it will be for a while. Facebook is also a great tool for nonprofits. Facebook also gives others the ability to share their affinity to you with their friends, family and co-workers. Google) of Facebook. Check out the ONE Campaign Facebook page.

Facebook 97

Facebook Stats Los Angeles Tips 97

Qgiv

JANUARY 19, 2023

In fact, a 2016 study showed that monthly recurring donors have a 90% retention rate compared to the average donor retention rate of 46%. There are performance-related metrics nonprofits need to reach in order to maintain their Google Ad Grants status. Nonprofits just need to sign up to fundraise on Facebook.

Practice 52

Practice Fundraising Nonprofit Gift 52

Qgiv

APRIL 9, 2024

Some platforms, like Facebook and Instagram, offer donation features, such as donate buttons, that make it easier than ever for your supporters to contribute. Facebook is particularly useful for donation campaigns , because it has built-in donation tools and shareability features. Fundraising.

Social Media 52

Social Media Media Guide Social 52

Nonprofit Tech for Good

DECEMBER 28, 2010

Facebook: facebook.com/humanesociety. We’re using Facebook primarily, Twitter for feedback, dabbling in Foursquare, and starting our LinkedIn presence. We don’t use it like we use Facebook, for advocacy, fundraising, and relationship building. Organization: The Humane Society of the United States. Name: Carie Lewis.

United States 236

United States Social Media Interview Examples 236

The Science Behind Engaging your Supporters

MAY 15, 2019

Most individual email metrics have continued to decline. Open rates, fundraising click-through rates and page completion rates for both fundraising and advocacy all went down. Email fundraising response rates are down 13%. Email advocacy response rates are down 15%.

Benchmark 81

Benchmark Digital Report Learning 81