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Reach Farther On Your Nonprofit’s Facebook

TechImpact

Facebook reach is loosely defined as the number of people who saw a piece of your content. Reach can be generated by purchasing Facebook advertisement, achieving organic reach, and having users like, comment, or share your post. Here are ways your nonprofit can generate more reach on Facebook. Hammer out your content strategy.

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100+ Fundraising Tasks for Your Nonprofit’s Board

Nonprofit Tech for Good

Facebook , Reddit , LinkedIn , and Twitter have great options. Help the organization get authorized for receiving donations on Facebook. Help disseminate news releases or produce news events to get coverage. Do a raffle, sweepstakes, contest, or giveaway in your community. 50 helps us feed one child for a week.”).

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Chase Giving Contest: Winners Announced Amidst Yet More Controversy

Beth's Blog: How Nonprofits Can Use Social Media

Less than two hours ago, Chase Community Giving made the much anticipated announcement of the lucky winner of $1 million dollars and five finalists each receiving $100,000 on its contest Fan Page. It's left some nonprofit professionals wondering whether these types of contests are a good idea. and Sdfj Dfsjlfkddjf. Change.org reported.

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5 Social Media Stats That’ll Help Your Nonprofit Understand Audiences

TechImpact

And what’s this I hear about teens leaving Facebook for other social networks, is this true? While it is still important to market directly through Twitter, it might also be a good idea to run contests, or campaigns more focused around awareness than fundraising. 54% of Millennials use LinkedIn to read professional / business news.

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Should Nonprofits Focus on Email or Facebook?

Connection Cafe

A question I have often heard: should nonprofits focus on email or Facebook? An email sent to 100,000 people can easily spark tens or hundreds of times more messages to Congress than the same appeal sent via a Facebook page with 100,000 followers. . Facebook Strengths: . Facebook Weaknesses: . Peer-to-peer potential.

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What Lessons Will Pepsi Learn About Crowdsourcing for Social Good from Chase Bank Contest Fail?

Beth's Blog: How Nonprofits Can Use Social Media

Rather than donating the money to nonprofits through a traditional corporate responsibility grant program, Pepsi will jump on the online contest bandwagon. Pepsi will have contests every month for 10 months beginning Jan. The groups say that until Chase made changes to the contest, they appeared to be among the top 100 vote-getters.

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Is the New Facebook “People Talking About” Metric As Meaningless as Number of Likes?

Beth's Blog: How Nonprofits Can Use Social Media

Mari Smith pointed to this blog post from All Facebook explaining the metric and how it has been implemented in apps. I’ve never run an ad for more fans, or done silly contests or anything else, you know? Photo by lecercle. Checking in at a place. Why the heck should I even care? Size has never mattered to us.

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