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Practical, Actionable SEO Tips for Nonprofits

Nonprofit Tech for Good

Search Engine Optimization. You’ve heard many (many) times that all your nonprofit’s blog and site content should be optimized to drive traffic. But when you’re lean on resources and human power, just producing blog posts and updating your website feels like a miracle, never mind SEO or a content strategy.

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6 Reasons SEO Is Important to Nonprofits and Why

Nonprofit Tech for Good

Search Engine Optimization (SEO) increases your organization’s visibility in organic (not paid) search results, making your organization easier to find and driving people to your website. The way to get a higher ranking is to use the right keywords… not words your organization uses but words people use in searches.

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A Mind on Design: Things to Avoid When Building a WordPress Blog

Byte Technology

So use ample white space (it will help your headlines and any imagery stand out better) and put the less important stuff on a linked-to page. It’s more descriptive and helps search engines index easier, which can really boost your rankings. It may sound a little nit-picky, but don’t make your headers too big.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

To begin, and this is important, your nonprofit should conduct a search on LinkedIn to see if a page already exists for your organization. That said, it’s important to understand that the type of content that performs best on LinkedIn is a bit different than Facebook and more similar to Twitter. LinkedIn Pages.

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3 Strategies to create an effective nonprofit homepage

Candid

However, with the right strategies, you can create an attractive homepage that inspires site visitors to continue interacting with your content and engaging with your organization. If you’re wondering where to get started, consider showcasing content on your homepage that highlights the following elements: Mission.

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How to Audit An AdWords Campaign

Media Cause

A strong paid search campaign can help your nonprofit reach new audiences and awareness, drive qualified leads for those searching for related keywords and ensure you’re top-of-mind as folks navigate their daily digital lives. This shows what people searched for to get your ads served to them.

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10 Powerful Online Fundraising Ideas for Nonprofits

Nonprofit Tech for Good

To take advantage of the “anytime, anywhere” nature of mobile giving and engage with your mobile-minded supporters, try sending an actionable text message with a link to your donation page. Diverse social media content will speak to a diverse donor base. Connect your mission to headlines donors care about. So why not join them?

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