Nimble AMS

AUGUST 8, 2022

Having well-governed analytics also helps elevate companywide strategy and maximize ROI. Leveraging data helps your association gain crucial member insights about learning content and event attendance, boosting member engagement across all avenues.

Policy 116

Policy Government Adopt Associations 116

Connection Cafe

NOVEMBER 7, 2014

Nonprofit marketers are doing more with content marketing – and feeling more confident about their effectiveness. In fact, sixty-six percent of nonprofits are focused on becoming better storytellers and sixty-three percent are working on creating better visual content. What is Content Marketing? Everyone is searching.

Content 45

Content Storytelling Marketing Chart 45

Nonprofit Tech for Good

FEBRUARY 14, 2011

However, one thing that is certain is that the ROI (Return on Investment) from e-newsletters is still relatively high compared to other Web-based channels. For me, that ROI translates into webinar attendees and speaking engagements. Consequently, so has my ROI. Of course, online petitions also make great Status Update content.

Newsletter 247

Newsletter Social Media Build Media 247

NTEN

OCTOBER 6, 2011

Nearly all of the web communication challenges I’ve encountered with the groups I’ve worked with stem from basic content planning and governance issues. People come to your website, first and foremost, to get information, so Content Strategy is relevant for any communications work you do. So, Content Strategy was born!

Content 83

Content Strategy Question Calendar 83

Greater Giving

AUGUST 10, 2023

Here’s a comprehensive media relations definition of responsibilities: Strategic Event Promotion : The Media Relations team takes charge of formulating an effective and creative promotion strategy for the event. Each channel requires tailored content and engagement strategies to maximize outreach.

Roles 40

Roles Media Press Sponsor 40

Nonprofit Tech for Good

DECEMBER 13, 2010

Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. We track ROI by looking at a couple of different factors – first we see how much revenue is generated from sites like Facebook Causes, Crowdrise , Social Vibe , etc. Now that it’s so popular, there’s definitely interest from the higher ups.

Social Media 206

Social Media Conservancy Interview Media 206

Nonprofit Tech for Good

SEPTEMBER 18, 2016

Nonprofit social media managers are bombarded with depressing content. Nonprofit social media managers live in a social bubble of depressing tweets and posts and while we’ve chosen this profession, the toll of such content on your mental health and general outlook on humankind is real and needs to be managed.

Social Media 100

Social Media Media Social ROI 100

Association Analytics

FEBRUARY 14, 2022

By sending messages at the right time to the right people, you’ll see upticks in open and click-through rates because they are receiving relevant content that they care about. Lay out your definitions up front. Marketing research and performance – you’ll be able to segment and target your marketing tactics.

Analytics 169

Analytics Language Associations Case Study 169

Nonprofit Tech for Good

JULY 11, 2012

The estimates below allow for the time required to research and create content for your social media campaigns, the actual time spent engaging and participating in your nonprofit’s online communities, and the time necessary to monitor and report ROI. Facebook, Twitter, YouTube, and Creating Video Content : 15 Hours Weekly.

Social Media 239

Social Media Media Ning Social 239

Bloomerang

AUGUST 23, 2021

Mastering relevant content marketing. This aligns with one definition of philanthropy : “Goodwill to fellow members of the human race; especially: active effort to promote human welfare.”. In my experience, the ROI on fundraising can easily exceed 1,000% ! . Investing in digital-first fundraising and marketing communications.

Adopt 137

Adopt Philanthropy Culture Strategy 137

Nonprofit Tech for Good

JUNE 18, 2012

Google+ is definitely growing on me. Now that I have had some time to work with the tool set and figure out through a process of trial and error what kind of content works best on Google+, not only has engagement significantly increased on the Nonprofit Organizations Google+ Page in recent months, but so has my Return on Investment (ROI).

Calendar 196

Calendar Google Organization Plugin 196

AccelEvents

SEPTEMBER 1, 2021

Other event budgeting tips to consider: Ask if the marketing materials can be used for another upcoming event or as evergreen content. Consider ‘free’ ways of promoting your event through content marketing , like writing a blog post, going on a podcast, or self-promotion on social media. Put All of Your Eggs in One (Paid) Basket.

Marketing 105

Marketing Virtual Sponsor Social Media 105

Nonprofit Tech for Good

FEBRUARY 1, 2011

There are definitely tools that I spend less time with, but that’s because I may not have found our audiences very active on them or I may just be spending time on other sites. Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. Interaction (are people sharing our content?

Social Media 190

Social Media National Interview Examples 190

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

Share Your Story: ROI, Social Media, Nonprofits. tags: nonprofits roi ). Last year at this time, I was writing the chapter on ROI in the soon to be published book from NTEN called " Managing Your Mission." Definition: An analysis that looks at the benefits, costs, and value of a technology project over time.

ROI 50

ROI Social Media Slides NTEN 50

sgEngage

MARCH 22, 2022

While acquisition is definitely a worthwhile goal, a sensible fundraising specialist will tell you that another top priority of any given fundraising project should be retaining the dedicated supporters that you already have. . For example, content meant for a long-time donor may not be best suited for the inbox of a new supporter.

Retention 96

Retention Communication Donor Strategy 96

Classy

JULY 30, 2021

He highlights the importance of email marketing, lead generation, outreach campaigns, customer profiling, and acquisition to maximize ROI for all businesses. Use words that highlight the significance of the contents, such as “important,” “breaking,” “urgent,” “tomorrow,” and “now.”

Sample 121

Sample email Campaign Fundraising 121

Nonprofit Tech for Good

OCTOBER 5, 2011

If they can see your group content without joining and it has been a slow week or two in freshly posted content or you haven’t had a chance yet to delete recent spam, then you have likely lost them as a member of your group. Definitely utilize the templates feature. Keep Your Group’s Summary and Description Brief.

Linkedin 195

Linkedin Group Practice Management 195

Nonprofit Tech for Good

JANUARY 3, 2012

One of the simplest ways to significantly increase your nonprofit’s return on investment (ROI) from using social media is to learn basic HTML. Those are definitely not the qualities of a good social media manager. Learn basic HTML. By early December I was anxious, angry, and hopeless. TV is about to change dramatically.

Social Media 241

Social Media Media Management Social 241

Nonprofit Tech for Good

SEPTEMBER 14, 2010

There’s a good chance that much of this content will be viewed and read on “TV&# sets. Beyond adding your nonprofit on the desktop site, most of the ROI from using Foursquare comes from using it on an iPhone, Android phone, or Blackberry. It is a trend I would definitely be monitoring at www.mobilepaymentsworld.com.

Blackberry 215

Blackberry Tools Media Management 215

Nonprofit Tech for Good

DECEMBER 20, 2010

Megan does a fantastic job of keeping the content on link Twitter, Facebook and LinkedIn fresh. Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. Dupe: Our organization has literally just started tracking ROI for using these tools by way of campaigns. Finally, you must measure ROI.

Social Media 189

Social Media Foundation Examples Media 189

Whole Whale

NOVEMBER 23, 2022

To help you out, we’ve compiled a list of some common Dashboard terms and their definitions. Reach : Reach is the number of people who see your content. Engagement : Engagement is the level of interaction that people have with your content. Impressions : Impressions are the number of times your content is seen.

Analytics 52

Analytics Tools Wikipedia Track 52

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 10, 2011

Edgerank is algorithm that measures content on Facebook – and since it is a mathematical equation – definitions can get geeky and complex. A popular piece of content will stay for a longer period of time in the News Feed of your fans. This post summarizes some of the key points and resources shared.

Measure 100

Measure Facebook Screencast Metrics 100

Connection Cafe

MARCH 16, 2021

Account-based marketing (ABM) implies definition of companies or groups of companies which you want to develop business partnerships with. Study your customers’ preferences to nurture them with valuable content, so they could know more about your product and get some benefits. Create account-orientated content. Conclusion.

Marketing 26

Marketing Statistics Analysis Case Study 26

Nonprofit Tech for Good

NOVEMBER 28, 2011

There’s definitely a math to social media synergy, and those that start early have both time and math on their side. And almost all executives were resisting letting go of control and embracing the new concept of empowering supporters and donors to be content creators and fundraisers for their nonprofits online. Get training.

Social Media 243

Social Media Media Social Stats 243

Achieve

JULY 2, 2019

This often leads to social media efforts being an afterthought, which turns into a cycle of posting reactive content vs. proactive content. . Once you’ve ironed out your timeline and key goals, it’s much easier to plan strategic campaigns and upcoming content calendars. . Is our social content “on brand”?

Social Media 52

Social Media Media Hints Social 52

Care2

JULY 26, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI (Return on Investment) in its simplest form has has a very specific mathematical definition.

Social Network 74

Social Network ROI Social Media Network 74

Care2

JULY 17, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI (Return on Investment) in its simplest form has has a very specific mathematical definition.

Social Network 74

Social Network ROI Social Media Network 74

NonProfit Hub

JULY 9, 2019

Email is definitely not a thing of the past. The ROI of email marketing is 4 times higher than other marketing strategies such as social media or paid adverts. If you’re overlooking engaging your donors in your 2019 fundraising efforts, you’re losing a lot. Data-driven strategies and technologically minded approaches.

Trend 73

Trend Fundraising Alexa Social Media 73

Care2

FEBRUARY 3, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI (Return on Investment) in its simplest form has has a very specific mathematical definition.

ROI 53

ROI Social Network Social Media Advocacy 53

.orgSource

DECEMBER 11, 2023

We wanted to create shorter assessments of specific content that could be administered over time. Next-generation marketing will move beyond creating content for distinct groups to messaging that is based on an individual’s unique activities and history with your brand. Gartner provides this definition. Consolidate tech islands.

Tech 221

Tech Gartner Online Platform 221

Qgiv

JUNE 24, 2021

For example, you might include sharing icons on your event registration page, and you’ll definitely want to encourage sharing in emails and social media posts. Did you know that email has the highest ROI (return on investment) of any nonprofit marketing channel? Plan a Series of Emails About Your Fundraising Event . You’ll get $40.00

Fundraising 59

Fundraising Press Social Media Sponsor 59

Care2

MARCH 4, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Remember, content is still king.

Social Media 38

Social Media Content Practice Web 38

Beth's Blog: How Nonprofits Can Use Social Media

JULY 22, 2009

The second reason is a clear definition of what social media is, even within the social media community. However, very few people use these terms precisely and almost nobody agrees on the exact definition of these terms. The First C: Content. Used precisely, these terms can mean very different things.

Social Media 106

Social Media Media Social Aggregator 106

DNL OmniMedia

MAY 25, 2022

Definition of Data Analytics for Nonprofits. Definition of Data Analytics for Nonprofits. If so, it may be time to revamp certain pieces of content or redirect older pages to more relevant, updated content. If users are leaving your pages quickly, it could signal that your content isn’t relevant to their search inquiries.

Analytics 52

Analytics Org Adwords Metrics 52

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2010

Notes one participant, “It definitely gave us the ability to work around chicken & egg conversations. Wayside House for some beginner tools for automating a micro content strategy. A terrific resource on ROI and Social Media shared by Kami Huyse – Oliver Blanchard’s Social Media and ROI for Associations.

Summary 94

Summary Social Media Measure Media 94

Beth's Blog: How Nonprofits Can Use Social Media

JULY 31, 2009

Giving Up Control and Relationship Building: As Cecile and Tom shared, their passionate activists are shaping the organization's campaign messaging and content. "That's less so on email, of course, but now with all the work we’ve done cultivating and building relationships on Facebook and Myspace – when something happens, the response is there.

Story 90

Story Platform Build Organization 90

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 1, 2009

Streamline: The literal definition is to design in a form that offers the least resistance to fluid flow. I have years of blog content and resource collections. Over the past couple of years, one way that I synthesize blog content has been to do presentations. Social Media and Nonprofits: ROI Case Study Slam NTC in 2008.

Goal 50

Goal ROI Wiki Metrics 50