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Why your association needs to adopt a data governance policy

Nimble AMS

Having well-governed analytics also helps elevate companywide strategy and maximize ROI. However, according to a Gartner survey, 42% of data and analytics leaders do not measure or assess their data. Key definitions: Include a glossary of important terms used in your policy, like data, data user, access, metadata, and custodian.

Policy 117
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AI, Automation, and New Tech Put Member Love Online

.orgSource

We wanted to create shorter assessments of specific content that could be administered over time. Next-generation marketing will move beyond creating content for distinct groups to messaging that is based on an individual’s unique activities and history with your brand. Gartner provides this definition.

Tech 221
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Technology Trends for Nonprofits in 2011

NTEN

It’s all about your return on your engagement; Return on Engagement (ROE) is the new Return on Investment (ROI). This is an indication that nonprofits are definitely moving in the right direction, which is also reflected in the Nielsen Study (What Americans Do Online, August 2010 ). It says that 22.7% 3] Did you get an adrenalin rush?!

Trend 100