NetWits

NOVEMBER 29, 2011

Delivering relevant content to your audiences, though, can significantly increase email click-through rates. *. Said another way – what works offline also works online. 3) A university found their newsletter open rates increased by 7-12% when they personalized the first story within a newsletter to different audiences.

email 230

email Raise Cancer Info 230

NetWits

NOVEMBER 15, 2011

This is the time of year that your organization should be raising up to 40% of its donations online. eNonprofit Benchmark study. Median revenue per donor for multichannel supporters was $339 compared to $88 for offline. On average fundraising responses rates range from.08% 13% – eNonprofit Benchmark Study.

Fundraising 234

Fundraising Blackbaud Benchmark Charity 234

NetWits

MAY 19, 2011

Whether it’s your first fundraising event, or tenth, helping supporters be great peer-to-peer fundraisers is always on the mind of successful event fundraising organizations. Specific audience-centric communications will help you relate to individual constituents and give you the ability to track response rates based on each group.

Raise 208

Raise Relationship Tips Fundraising 208

Amy Sample Ward

MAY 17, 2011

I shared results from the newest eNonprofit Benchmarks Study from NTEN and M+R Strategic Services. From 2009 to 2010, the open rate for organizations of all sizes and sectors declined by 12% on average. From 2009 to 2010, the open rate for organizations of all sizes and sectors declined by 12% on average.

email 169

email Marketing Nebraska Omaha 169

Care2

JANUARY 7, 2011

As organizations continue to plan for 2011, it’s important to examine 2010 benchmarks such as the Membership Marketing Benchmark report that surveyed over 400 association executives. Check out these Stats: In 2009, 31% of associations reported that membership renewal rates decreased in the previous year.

Benchmark 67

Benchmark Associations Stats Offline 67

NTEN

SEPTEMBER 9, 2010

The Blackbaud Index of Online Giving was launched this year and measures online giving data from more than 1,700 organizations. The size of an organization is also something important to consider when looking at online giving trends. YOY, medium sized organizations (between $1 million and $10 million in revenue) are up 9.2%

Trend 86

Trend Online Fundraising Offline 86

Nonprofit Tech for Good

OCTOBER 25, 2023

M+R Benchmarks ] 74% of nonprofits send an automated welcome email after joining a newsletter and these messages have an average open rate of 202% higher than traditional email campaigns. Neon One ] Nonprofits have an average open rate of 28.59% and an average click rate of 3.29%.

Statistics 222

Statistics email Marketing Benchmark 222

Care2

OCTOBER 21, 2009

After studying over 50 international nonprofit organization's email lists and response rates, the 2009 eCampaigning Review Study revealed that 60% of nonprofits present a compelling argument for supporters to take action, yet close to 70% of the organizations did not send a follow up email within one month. Can they volunteer?

Studies 71

Studies Communication Online Practice 71

Care2

NOVEMBER 13, 2011

This is the time of year that your organization should be raising up to 40% of its donations online. – eNonprofit Benchmark study. Median revenue per donor for multichannel supporters was $339 compared to $88 for offline. On average fundraising responses rates range from.08% 13% - eNonprofit Benchmark Study. ?Three

Fundraising 73

Fundraising Blackbaud Benchmark Info 73

sgEngage

APRIL 12, 2011

Charity and Technology in the Online Universe This infographic from Mashable and Shane Snow puts social good into better context with donation numbers, growth charts, and some comparisons to its offline counterparts. 2011 eNonprofit Benchmarks Study A visual version of the 2011 eNonprofit Benchmarks Study by M+R Strategic Services and NTEN.

Blackbaud 89

Blackbaud Benchmark Nonprofit Chart 89

NTEN

JUNE 22, 2010

Since the release of the 2010 eNonprofit Benchmarks Study , we know many of you have been hard at work looking at how your programs measure up against industry benchmarks. But the Benchmarks Study is really meant to help you think (or rethink!) Let's say you want to track your email fundraising open rate. Not too shabby.

Metrics 55

Metrics Benchmark Rate Newsletter 55

Nonprofits Source

MARCH 10, 2019

Further, Rand Fishkin shared a recent study of business engagement rates on platforms like Facebook, Twitter, and Instagram. The organic reach is awful and the engagement rates for businesses have fallen from 10% at its height to an abysmal 0.09% across all industries in 2019 on Facebook alone. Guess what?

Linkedin 49

Linkedin Marketing Strategy Work 49

Nonprofits Source

APRIL 3, 2019

Further, Rand Fishkin shared a recent study of business engagement rates on platforms like Facebook, Twitter, and Instagram. The organic reach is awful and the engagement rates for businesses have fallen from 10% at its height to an abysmal 0.09% across all industries in 2019 on Facebook alone. Guess what?

Linkedin 40

Linkedin Marketing Strategy Work 40

Care2

MARCH 23, 2009

Have you ever analyzed your nonprofit organization's online donor list and wondered why many of the people listed aren’t recurring online donors? Your organization is not alone. Direct Mail donors -- who are the primary giving source for most organizations –- rarely give online.

Channel 42

Channel Case Study Fundraising Offline 42

Connection Cafe

MAY 20, 2015

If this is the first year you’re doing some P2P archaeology, start by pulling the following stats: Event level data: Online and offline fundraising totals (separate from sponsorship or other dollars). Individual participant and team captain retention rates. Compare your performance to industry benchmarks.

Benchmark 20

Benchmark eBook Registration Indiana 20

DNL OmniMedia

DECEMBER 13, 2021

Choosing the Best Nonprofit CRM for Your Organization. The first of three Blackbaud solutions on this list, Blackbaud’s Raiser’s Edge NXT (RE NXT), is a robust fundraising and CRM system for mid-sized to large nonprofit organizations. Nonprofit CRM Comparison: Top 7 Solutions. Blackbaud’s Raiser’s Edge NXT. Blackbaud CRM.

Blackbaud 52

Blackbaud Nonprofit Summary Comparison 52

Nonprofits Source

JANUARY 23, 2023

By amplifying content on Google Search, participating organizations can connect with motivated prospects searching for their causes online. The program is most helpful for organizations that have discussion-worthy causes and content centered around related topics that people are actively searching for online. Do Google Ad Grants work?

Grant 52

Grant Google Management Guide 52

Care2

MARCH 23, 2009

Have you ever analyzed your nonprofit organization's online donor list and wondered why many of the people listed aren’t recurring online donors? Your organization is not alone. Direct Mail donors -- who are the primary giving source for most organizations –- rarely give online.

Channel 28

Channel Fundraising Case Study Offline 28

Connection Cafe

AUGUST 21, 2015

As planning begins, you might be wondering what other organizations do to ensure end-of-year fundraising success. Analyze and Measure: Look at open rates, click through rates, unsubscribes and spam reports to assess performance. I use the M+R benchmarks as a starting point. Benchmark yourselves. Repeat as Needed.

Campaign 20

Campaign Spam Test Offline 20

Care2

NOVEMBER 11, 2009

The second calculator shows benchmark values from a recent study so that you can compare the performance of your names with those of other organizations working in the same field. Benchmark average value of an email address. Source: Convio; The Online Marketing (eCRM) Nonprofit Benchmark Index™ Study January 2007.

email 56

email Benchmark Measure Advocacy 56

Connection Cafe

NOVEMBER 26, 2013

Sure, it may be a tough pill to swallow, following up the holiday season with an additional ask is not easy, but every organization needs a Beginning-of-Year (BOY) strategy that focuses on smaller, one-time contributions. In fact, the 2013 Online Benchmark Report reported monthly giving revenue increased 27 percent in 2012 over 2011.

Build 38

Build Donor Channel Sound 38

Care2

JUNE 5, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) per matched name.

Social Media 47

Social Media Online Advocacy Media 47

Care2

APRIL 16, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) How do you compare? Environmental $2.59

Advocacy 44

Advocacy Social Media email Online 44

Connection Cafe

MAY 27, 2011

A couple of weeks ago I shared some insights on integrating online and offline fundraising channels for strong results. While that’s all well and good, there’s nothing like seeing an organization put these tips into practice and learning from their example. How’d they do it?

America 24

America Results Volunteer Offline 24

Care2

MARCH 25, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) How do you compare? Environmental $2.59

Advocacy 44

Advocacy Social Media email Online 44

Bloomerang

JULY 30, 2021

An M+R benchmarks study found that nonprofit text messaging audiences grew by 26% in 2020, outpacing growth for other popular channels like Facebook and email. Text messages have a higher open rate and response rate than emails. . During a climate strike rally, 2,919 of 6,000 attendees opted in to the campaign through SMS. .

Support 116

Support Fundraising Broadcast Contact 116

Care2

MAY 31, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) What is the answer?

Social Media 28

Social Media Advocacy Activities Active 28

Neon CRM

MAY 18, 2023

But with so many elements to modern fundraising—both online and offline—it can be tough to keep up. KPIs give your organization a way to measure the success of campaign-specific goals and your nonprofit’s long term goals. Whether you are tracking donations, organizing volunteers, or communicating with members, automation is key.

Raise 98

Raise Strategy Help Fundraising 98

Connection Cafe

FEBRUARY 10, 2010

But what’s fascinating about the organizations studied in this book, is that they have all done both. Most organizations that decide to engage in both activities begin with the provision of services, and then add advocacy activities later. Once again though, some industries have much higher participation rates.

Advocacy 28

Advocacy Homeless Convio Empowerment 28

Care2

MAY 29, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) What is the answer?

Social Media 28

Social Media Advocacy Activities Active 28

Connection Cafe

JULY 6, 2017

New data from Target Analytics , a division of Blackbaud, reveals key insights into online and offline donors. The findings are based on analysis of online and offline giving data from sixteen large national nonprofits in the United States during 2016 and represents more than 6.5 million donors. They’re Are Younger.

Offline 35

Offline Donor Online Retention 35

Whole Whale

JUNE 1, 2023

This helped manufacturers with guardrails and benchmarks that should be reached before putting it in the hands of the public. Test requirements : 5000+ unscripted live chats analyzed for failure rate less than 10%, harm rate 0%. Test requirements : 20,000+ unscripted live chats, with failure rate less than 10%, harm rate 0%.

Teen 52

Teen Test Advice Review 52

Nonprofits Source

SEPTEMBER 8, 2017

According to a benchmark report , the average one-time email gift is $87! However, if you notice deliverability or response rates have declined but your email list is growing, it may be worth taking a look at other providers. 2 Grassroots Campaigning: How To Use Online Channels To Build Offline Support.

email 89

email Marketing Strategy Fundraising 89

Care2

MAY 29, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) So what’s the verdict?

Mail 34

Mail Social Media Advocacy Online 34

Qgiv

JULY 21, 2022

And one of the best ways to do that is through integrated, consistent messaging across all channels – online and offline. When it comes to digital, one of the most important steps you can take is to make sure your organization has a fundraising-focused website with optimized donation pages. Of course, you are – it’s why you’re here!

Channel 59

Channel Marketing Fundraising Nonprofit 59

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 27, 2013

2013 eNonprofit Benchmarks Study. This year’s study – the seventh Benchmarks report – analyzes 1.6 The report provides benchmarks for FB and Twitter, including engagement rates and fan growth rate. Echoing Justice: Communications Strategies for Community Organizing. RESEARCH STUDIES.

Studies 112

Studies Research Attention Data 112

sgEngage

APRIL 29, 2021

The seventh annual donorCentrics® Sustainer Summit brought together, via webinar, 31 of the nation’s largest national fundraising organizations to share results and discuss sustainer growth and retention strategies against the backdrop of the pandemic and other significant events that impacted donors and giving in 2020.

Retention 49

Retention Gift Rate Conversation 49