Nonprofit Tech for Good

APRIL 15, 2020

per month – or $425 a year, according to the Blackbaud Luminate Online Benchmarks Report. According to NextAfter , only 14% of organizations prompt one-time donors to upgrade to a monthly gift (also known as a recurring gift) during the donation process. Monthly donors give $35.46 4) Experiment with default donation amounts.

Practice 363

Practice Donation Paypal Badge 363

NetWits

JUNE 24, 2011

So I’ve been extremely gratified to see the buzz surrounding Blackbaud’s 2011 donor Centrics Internet and Multichannel Giving Benchmark Report. For example, while online is far and away the giving channel of choice for new donors under age 65, those same donors renew via offline channels 40% of the time. The report, which covers 15.6

Offline 153

Offline Channel Fundraising Mail 153

NetWits

NOVEMBER 15, 2011

This is the time of year that your organization should be raising up to 40% of its donations online. eNonprofit Benchmark study. Median revenue per donor for multichannel supporters was $339 compared to $88 for offline. 13% – eNonprofit Benchmark Study. Make sure to check out what she’s got going on! —.

Fundraising 234

Fundraising Blackbaud Benchmark Charity 234

NetWits

NOVEMBER 29, 2011

Said another way – what works offline also works online. Several of our Blackbaud nonprofit customers have recently had incredible success using a personalized approach to email: 1) An animal rights organization doubled click-through rates by personalizing an event email invitation with: The last year people attended.

email 230

email Raise Cancer Info 230

M+R

DECEMBER 13, 2022

Donors that come in through ads are generally less familiar with your program than existing supporters or even people who found your website on their own — so it’s extra important to introduce your organization from the moment they sign up! This might look like: . Updating your landing page content to introduce you to new constituents.

Fundraising 84

Fundraising America United States Track 84

sgEngage

JUNE 30, 2023

Nonprofit marketing is the use of strategic methods by organizations to promote their missions and secure donations and funding. Funding is the lifeblood of organizations so it is essential to have a strategy to consistently attract and retain supporters. billion online, handled over 23 million transactions, and sent more than 3.3

Marketing 40

Marketing Nonprofit Blackbaud Demographics 40

NetWits

MAY 19, 2011

Whether it’s your first fundraising event, or tenth, helping supporters be great peer-to-peer fundraisers is always on the mind of successful event fundraising organizations. This is true both of fundraisers culminating towards an offline event, such as walks, rides and runs, and those of a more virtual nature. 1) Engage.

Raise 208

Raise Relationship Tips Fundraising 208

sgEngage

MARCH 30, 2021

The data highlighted in this study represents a careful analysis of 687 organizations that produced 31,035 peer-to-peer fundraisers from January 1, 2019 through December 31, 2020. It also points to the accelerated shift in funds from offline to online. In-depth fundraising metrics to benchmark your participants against.

Blackbaud 65

Blackbaud Studies Fundraising Registration 65

Care2

SEPTEMBER 2, 2011

If you haven’t started, it may be time for your organization to pay special attention to how online and offline work as complimentary fundraising channels, rather than competing initiatives, so you can improve overall giving through multichannel marketing. coordinated, thoughtful multichannel marketing is still pretty rare.

Offline 73

Offline Blended Mail Channel 73

NTEN

SEPTEMBER 9, 2010

The Blackbaud Index of Online Giving was launched this year and measures online giving data from more than 1,700 organizations. The size of an organization is also something important to consider when looking at online giving trends. YOY, medium sized organizations (between $1 million and $10 million in revenue) are up 9.2%

Trend 86

Trend Online Fundraising Offline 86

NTEN

SEPTEMBER 24, 2009

The last three months of the year represent a critical time for the fundraising efforts of nonprofit organizations. Charities that have traditionally focused on offline fundraising have also learned in recent years the importance of online giving. One could argue that offline might actually cannibalize online giving.

Online 90

Online Fundraising Offline Blackbaud 90

Amy Sample Ward

APRIL 23, 2011

One of the findings that stood out to us: Only 40% of respondents reported that their organization has some type of formal technology plan. One of the findings that stood out to us: Only 40% of respondents reported that their organization has some type of formal technology plan. Change the way we associated with others on and offline?

Web 114

Web Map Bookmarking Conversation 114

Care2

JANUARY 7, 2011

As organizations continue to plan for 2011, it’s important to examine 2010 benchmarks such as the Membership Marketing Benchmark report that surveyed over 400 association executives. Content (online and offline) and products aimed at your members. Reaching Members Through Word of Mouth and Websites.

Benchmark 67

Benchmark Associations Stats Offline 67

Connection Cafe

MARCH 30, 2021

The data highlighted in this study represents a careful analysis of 687 organizations that produced 31,035 peer-to-peer fundraisers from January 1, 2019 through December 31, 2020. It also points to the accelerated shift in funds from offline to online. In-depth fundraising metrics to benchmark your participants against.

Blackbaud 48

Blackbaud Studies Fundraising Registration 48

Care2

OCTOBER 21, 2009

After studying over 50 international nonprofit organization's email lists and response rates, the 2009 eCampaigning Review Study revealed that 60% of nonprofits present a compelling argument for supporters to take action, yet close to 70% of the organizations did not send a follow up email within one month. Nonprofits need to: 1.

Studies 71

Studies Communication Online Practice 71

Amy Sample Ward

MAY 17, 2011

I shared results from the newest eNonprofit Benchmarks Study from NTEN and M+R Strategic Services. From 2009 to 2010, the open rate for organizations of all sizes and sectors declined by 12% on average. International organizations once again stood out for their low newsletter click-through rates. Highlights.

email 169

email Marketing Nebraska Omaha 169

sgEngage

APRIL 12, 2011

Charity and Technology in the Online Universe This infographic from Mashable and Shane Snow puts social good into better context with donation numbers, growth charts, and some comparisons to its offline counterparts. 2011 eNonprofit Benchmarks Study A visual version of the 2011 eNonprofit Benchmarks Study by M+R Strategic Services and NTEN.

Blackbaud 87

Blackbaud Benchmark Nonprofit Chart 87

Care2

NOVEMBER 13, 2011

This is the time of year that your organization should be raising up to 40% of its donations online. – eNonprofit Benchmark study. Median revenue per donor for multichannel supporters was $339 compared to $88 for offline. 13% - eNonprofit Benchmark Study. ?Three Year-end fundraising is here.

Fundraising 73

Fundraising Blackbaud Benchmark Info 73

Tech Soup

SEPTEMBER 14, 2011

The Nonprofit Technology Conference ( 12NTC ), organized by the Nonprofit Technology Network (NTEN), brings together nonprofit leaders from far and wide to learn about the latest in technology that can benefit their organizations and the communities those organizations serve. Content Curation Across Teams & Organizations.

San Francisco 67

San Francisco Conference Technology Proposal 67

Nonprofit Tech for Good

OCTOBER 25, 2023

M+R Benchmarks ] 74% of nonprofits send an automated welcome email after joining a newsletter and these messages have an average open rate of 202% higher than traditional email campaigns. M+R Benchmarks ] Email list sizes decreased by 2% in 2022, after 8% and 9% growth in the previous two years. [

Statistics 225

Statistics email Marketing Benchmark 225

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 14, 2009

How much are nonprofit organizations spending on social media? While there have been different surveys on nonprofit adoption, for example, these two recent studies I profiled last month, I wish there was a benchmarking study. Managers find social media important and organizations are generally enthusiastic. What are the.

Social Media 92

Social Media Survey Media Social 92

Connection Cafe

MARCH 27, 2009

Here's another clip from my interview with Vinay where he provides some great commentary on the benefits of multi-channel marketing - where online efforts complement offline efforts.

Interview 20

Interview Benchmark Studies Offline 20

Care2

MARCH 23, 2009

Have you ever analyzed your nonprofit organization's online donor list and wondered why many of the people listed aren’t recurring online donors? Your organization is not alone. Direct Mail donors -- who are the primary giving source for most organizations –- rarely give online.

Channel 42

Channel Case Study Fundraising Offline 42

DNL OmniMedia

DECEMBER 13, 2021

Choosing the Best Nonprofit CRM for Your Organization. The first of three Blackbaud solutions on this list, Blackbaud’s Raiser’s Edge NXT (RE NXT), is a robust fundraising and CRM system for mid-sized to large nonprofit organizations. Nonprofit CRM Comparison: Top 7 Solutions. Blackbaud’s Raiser’s Edge NXT. Blackbaud CRM.

Blackbaud 52

Blackbaud Nonprofit Summary Comparison 52

CauseVox

JUNE 9, 2021

According to the latest M+R Benchmarks study , online giving increased 10% in 2019 and has been steadily on the rise, while monthly online giving has increased by 22%. Think Giving Tuesday but without all the clutter of thousands of organizations asking for money. Make sure you share images of each item and organize them clearly.

Ideas 98

Ideas Online Fundraising Charity 98

Connection Cafe

JUNE 23, 2014

The new gadgets and channels that are available today don’t just change how we do marketing, or where a product or service might be offered (online vs. offline vs. mobile device). How leadership and management are discussed, and how organizations and institutions must operate, needs to change. Where is your organization today?

Technology 44

Technology Leadership Offline Demographics 44

NTEN

JUNE 22, 2010

Since the release of the 2010 eNonprofit Benchmarks Study , we know many of you have been hard at work looking at how your programs measure up against industry benchmarks. But the Benchmarks Study is really meant to help you think (or rethink!) Source Everything ! Let's say you want to track your email fundraising open rate.

Metrics 55

Metrics Benchmark Rate Newsletter 55

Amy Sample Ward

APRIL 27, 2009

industry benchmarks. ARC - gather data every morning and share with organization via email; issues that seem sensitive or are newsworthy will contact subject matter experts to follow up. Are there ways of catching offline datapoints? Themes that people want to learn: new metrics structures can bubble up. success stories.

Social Media 102

Social Media Map Strategy Media 102

Connection Cafe

MAY 20, 2015

If this is the first year you’re doing some P2P archaeology, start by pulling the following stats: Event level data: Online and offline fundraising totals (separate from sponsorship or other dollars). Compare your performance to industry benchmarks. Develop your own benchmarks for the coming year.

Benchmark 20

Benchmark eBook Registration Indiana 20

Amy Sample Ward

DECEMBER 6, 2009

2009 eNonprofit Benchmark Study. “I For more: Messages, Stories, and Conversations: Creating a Strategy for your organization and your supporters. We Are Media, a wiki-based community project curating resources about using social media in nonprofit organizations. For more: What Will Online Giving Look Like Next Year.

Social Media 105

Social Media Interaction Government Case Study 105

Care2

NOVEMBER 11, 2009

The second calculator shows benchmark values from a recent study so that you can compare the performance of your names with those of other organizations working in the same field. Benchmark average value of an email address. Source: Convio; The Online Marketing (eCRM) Nonprofit Benchmark Index™ Study January 2007.

email 56

email Benchmark Measure Advocacy 56

Care2

APRIL 16, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) How do you compare? Environmental $2.59

Advocacy 44

Advocacy Social Media email Online 44

Care2

MARCH 23, 2009

Have you ever analyzed your nonprofit organization's online donor list and wondered why many of the people listed aren’t recurring online donors? Your organization is not alone. Direct Mail donors -- who are the primary giving source for most organizations –- rarely give online.

Channel 28

Channel Fundraising Case Study Offline 28

Care2

JUNE 15, 2011

In this webinar, fundraising experts from Union of Concerned Scientists, Blackbaud and Care2 will analyze the most significant results of the newly released 2011 donorCentrics Internet and Multichannel Giving Benchmark Report. How can I leverage online and offline giving for better fundraising results? So what and who cares?

Channel 58

Channel Fundraising Blackbaud Advocacy 58

Nonprofits Source

MARCH 10, 2019

The organic reach is awful and the engagement rates for businesses have fallen from 10% at its height to an abysmal 0.09% across all industries in 2019 on Facebook alone. At the very least this will give you a benchmark to reference your progress. If you’re into meeting connections offline you may also want to filter by location.

Linkedin 49

Linkedin Marketing Strategy Work 49

Nonprofits Source

APRIL 3, 2019

The organic reach is awful and the engagement rates for businesses have fallen from 10% at its height to an abysmal 0.09% across all industries in 2019 on Facebook alone. At the very least this will give you a benchmark to reference your progress. If you’re into meeting connections offline you may also want to filter by location.

Linkedin 40

Linkedin Marketing Strategy Work 40

Connection Cafe

JUNE 11, 2014

CharityDynamics just released the Interactive Investment Benchmark Study that looks at how organizations plan to invest in digital resources and strategy. In it my colleague and I discuss the process an organization must embark upon to get leadership buy-in. Are your offline and online appeals and promotions integrated?

Technology 37

Technology Guide Proposal Leadership 37