Candid

APRIL 25, 2023

As equity emerges as the lynchpin of decades of investment for generations of impact, Environmental Grantmakers Association (EGA) is clear on its role to facilitate the shift from discussion to tangible action and offers deep data to affect the course of racial equity as a relevant lens for environmental philanthropy.

Effective 104

Effective Demographics Philanthropy United States 104

Neon CRM

AUGUST 24, 2023

Nonprofit professionals are constantly being challenged to be more “data-driven” in their work. Being able to benchmark performance against what other nonprofits are doing is an important starting point to understanding your own data. But they often find it difficult to know where to begin.

Hype 52

Hype Research Marketing Benchmark 52

M+R

MAY 31, 2022

We saw some of the impacts of these changes in this year’s Benchmarks. So what happened to open rates? Pre-MPP, we all agreed that open rate generally reflected the rate at which people were interacting with an email. Now, however, we’ve got three different open rates to think about. Make strategic adjustments?

Mail 107

Mail Spam Rate email 107

Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community. Mobile list size grew by 35% in 2017.

Benchmark 62

Benchmark Digital Trend Report 62

NetWits

MAY 17, 2011

Looking for more information on the above data? Peer-to-Peer Event Fundraising Consumer Survey. Organizations increase overall fundraising revenue by 40% more than industry benchmark. Fundraising emails have a 90% or greater open rate and a 25% conversion rate. Understanding the Value of Team Captains.

Fundraising 279

Fundraising Social Social Media Newsletter 279

Care2

MARCH 22, 2011

Do you know the average click-through and open rates on action alerts and fundraising appeals across the nonprofit sector? Check out the 2010 eNonprofit Benchmarks Study from M+R Strategic Services and NTEN which surveyed 40 nonprofit organizations and analyzed all of this data and more. Online Fundraising.

Benchmark 76

Benchmark Advocacy Studies Metrics 76

NTEN

AUGUST 25, 2011

Every e-mail marketer worth her salt knows how to calculate an overall messaging open rate: messages opened ÷ messages delivered. That's why I was a little confounded when we first started using our new e-mail system, and it would spit out a report like this: An overall open rate of almost 33%? True Open Rate.

Rate 61

Rate Open Benchmark Mail 61

Bloomerang

AUGUST 21, 2023

1,071 fundraising professionals were surveyed at small and medium-sized nonprofits supporting a variety of causes. Multiple, practical action steps are presented below to advance your fundraising based on the survey results. Invest in data analytics : Leverage data analytics to better understand donor patterns and preferences.

Action 74

Action Report Practice Fundraising 74

EveryAction

SEPTEMBER 20, 2016

Once you know what qualifies as success, Amy suggests setting your goals based on benchmarks you've established for your organization, although this is a good place to start. Goal: Engagement Metric: Overall Engagement Rate. Goal: Website traffic Metrics: Clickthrough Rate, Visits. Measuring beyond "likes".

Metrics 100

Metrics Social Media Measure Media 100

ASU Lodestar Center

FEBRUARY 10, 2021

Mobility is huge, enabling a mobile workforce with nonprofits having people in the field, and collecting data and interacting with the data and apps anywhere. Clearly there is a gap between what nonprofit organizations identify as priorities and how they rate their effectiveness with technology.

Impact 52

Impact Technology Arizona Channel 52

Bloomerang

DECEMBER 19, 2023

That means you likely won’t see the results—increased fundraising revenue, increased donor retention rate, increased average gift size—that you would likely see when using a paid solution. Now let’s look at Excel , which a lot of nonprofits initially use to track their data. which will make it harder to organize and sync your data.

Software 85

Software Free Tools Adobe 85

Care2

APRIL 11, 2013

A few days ago, I reported some of the juicy details from the 2013 eNonprofit Benchmarks Study that was just released showing data from 2012. There were 55 of the country’s leading nonprofits surveyed for this study, including the American Red Cross, Oceana, American Heart Association, AARP , and Human Rights Watch.

Facebook 69

Facebook Twitter Benchmark Social Media 69

Connection Cafe

NOVEMBER 26, 2018

At this year’s bbcon, the Blackbaud Institute was thrilled to welcome Tim Kachuriak to give a presentation on what he knows best: how to optimize your team with data. Kachuriak and the NextAfter team conducted a survey among 500 nonprofit executives, consultants, managers, and practitioners. Most nonprofit jobs seem to be a dead end.

Team 27

Team Data Retention Nonprofit 27

Socialbrite

OCTOBER 6, 2022

As noted in the 2021 M+R Benchmarks Study , nonprofits enjoyed a 32% bump in revenue from online sources from 2019 to 2020. As shown by the AFP Foundation for Philanthropy’s 2021 Fundraising Effectiveness Survey , just 18.6% Then, add the option for donors to set up automatic recurring donations.

Fundraising 69

Fundraising Statistics Paypal Retention 69

Allegiance Group

FEBRUARY 14, 2023

Additionally, retention rates for first-time donors declined from 25.3% in 2020 , according to nonprofit organizations surveyed by the Association for Fundraising Professionals. Dispelling Common Myths The 3 most common myths about direct mail acquisition are: You should expect a 1% response rate. year over year.

Mail 52

Mail Donor Strategy Files 52

Bloomerang

MARCH 30, 2023

However, if your goal is SMART—specific, measurable, attainable, relevant, and time-bound—you’ll have a clear benchmark to work toward and measure progress. These goals are specific and have a clear timeline for completion, giving the nonprofit team a clear and attainable benchmark to strive for. Define your volunteer roles.

Volunteer 88

Volunteer Program Roles Training 88

NetWits

MAY 19, 2011

Specific audience-centric communications will help you relate to individual constituents and give you the ability to track response rates based on each group. This type of data will allow you to determine further or future prioritization and/or resources. Utilize naming opportunities to recognize above described benchmarks.

Relationship 208

Relationship Raise Tips Fundraising 208

Tech Soup

OCTOBER 1, 2013

Let's back up a minute first and discuss what surveying can mean for the nonprofit and public library sector. The drag-and-drop interface, prebuilt professional templates, and cloud-based access make surveying affordable and approachable. And now the redesigned online survey service is even easier and more useful.

Question 52

Question Survey Template Library 52

Care2

AUGUST 8, 2011

If you are a social media data junky, then you are in luck because M&R and NTEN recently analyzed Facebook statistics for the 40 organizations surveyed in their 2011 eNonprofit Benchmarks Study. The study used both opt-outs and “unlikes&# to calculate churn rates.

Facebook 76

Facebook Metrics Ratio Rate 76

Connection Cafe

JULY 22, 2013

This post is about how we incorporate Google Analytics data into our Design Process. To establish benchmarks for measuring success of our design efforts. Once we get access to a client’s Google Analytics data, we first establish a timeframe for reporting. People who leave the site (bounce rate). Methodology. What’s Next.

Analytics 37

Analytics Design Research Process 37

NetWits

NOVEMBER 14, 2010

Blackbaud has just released the 2010 State of the Not-for-Profit Industry Survey results for the Asia Pacific. According to the survey, “websites are most frequently used to to market the organisation and educate the public about the organisation’s mission. Picture of feedback form. 69% use email to drive donations.

Asia 109

Asia Activities Active Activism 109

Beth's Blog: How Nonprofits Can Use Social Media

MAY 31, 2016

They use a variety of methods including focus groups, surveys, and one-on-one conversations. These issues have the potential to affect the representativeness of data collected—which is paramount for ensuring meaningful feedback. CEO implements text-based smartphone surveys with both numeric and open-ended responses.

Lesson 50

Lesson Philanthropy Learning Survey 50

Connection Cafe

JUNE 13, 2013

Benchmarks let us know how we perform compared to our event fundraising peers. Metrics and benchmarks can be our guides to whether your efforts at creating a great experience for participants are paying off. Retention rate (of participants, team captains, team members). Team involvement is linked to higher retention rates.

Metrics 42

Metrics Benchmark Fundraising Stats 42

Tech Soup

AUGUST 17, 2017

Well, that's an awful lot of pages of data and words, and you want some quick-fix guidelines and benchmarks. Let's look at how to get the most valuable and applicable data from the State of Grantseeking reports in the least amount of time. What Data Should I Use? So Now What? Next Steps for Grantseekers.

Fund 62

Fund Award Government Taxonomy 62

Care2

MAY 14, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Here are the highlights. messages per month.

Benchmark 28

Benchmark Social Media Studies Advocacy 28

Connection Cafe

AUGUST 9, 2013

A 2011 Gleanster survey found their most important value drivers were: Testing and measuring everything. Delivering personalized content to your audiences can significantly increase click-through rates. Helps data integrity (verify mailing address; find out interests). #3 Building in targeting capabilities. It’s not just me.

email 48

email Campaign Test Benchmark 48

NTEN

MAY 17, 2012

We see it year after year in our IT Staffing Survey – unless, as it turns out, you are talking about social media. In the recently released Nonprofit Network Social Network Survey , we see that when it comes to social media, smaller nonprofits are keeping pace with their larger counterparts, adopting and using social media at similar rates.

Social Media 90

Social Media Media Organization Social 90

Tech Soup

SEPTEMBER 19, 2017

Here are some interesting data points from our most recent State of Grantseeking™ Report : Organizational Age Median Annual Budget Over 25 Staff Members Applied for Grants Received an Award. When the source of the largest individual award is viewed through the lens of organizational age, variations in funding rates become apparent.

Grant 51

Grant Award Proposal Calendar 51

Neon CRM

MAY 31, 2023

By focusing on every step of that donor journey and leveraging supporter data to build better relationships with supporters, your nonprofit can stop focusing so much on acquiring new ones and start reaping the rewards of a loyal donor base. It also involves careful analysis and upkeep of your donors’ data. Then let’s get started!

Donor 52

Donor Management Guide Retention 52

NonProfit Hub

MARCH 10, 2015

Forget about “big data”—pay attention to your small data. Big data is great, and holds a lot of promise — but chances are, your nonprofit isn’t able to harness the true power of it yet. For online fundraising, there are only three: traffic, conversion rate and average gift.

Share 28

Share Tips Fundraising Test 28

NTEN

JULY 28, 2010

A whopping 86% of nonprofits say they have a presence on Facebook or another social media site according to the 2010 Nonprofit Social Networking Benchmark Report. . For example, FB ads return higher click and conversion rates when the call-to-action on the ad links to an FB asset, such as a Page. Jeff Patrick, Common Knowledge.

Social Media 67

Social Media Site Media Social 67

NTEN

APRIL 9, 2014

Our response: what does the data say? Published today, M+R and NTEN’s 2014 Nonprofit Benchmarks Study returns for the eighth year. Even though response rates for nonprofit emails continued to slide in 2013, online giving was up as email and social media audiences and web traffic kept climbing. Email open rates were down 4%.

Benchmark 98

Benchmark Studies Report Advocacy 98

Care2

JANUARY 15, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) January 15, 2009 | Samer Excellent suggestions!

Newsletter 51

Newsletter Social Media Advocacy Tips 51

Tech Soup

APRIL 2, 2012

We’ll draw from recent experiences in setting up an active advisory group made up of NGO partners from all corners of the globe; our network-wide campaign to survey NGO technology trends in 24 languages; and, our own technology solution to communicating with these partners to deliver services in 37 countries. Claire Sale.

Conference 44

Conference Technology San Francisco Disaster 44

Neon CRM

MAY 18, 2023

Donor Data is a Top Priority Track Performance Using KPIs Prioritize Donor Stewardship Use Technology to Automate Processes Set S.M.A.R.T. Donor Data is a Top Priority When conducting any sort of fundraising campaign, you need to make sure you are working with data about your donors. By setting S.M.A.R.T.

Raise 98

Raise Strategy Help Fundraising 98

Neon CRM

AUGUST 4, 2023

Sharing behind-the-scenes views of your organization, reporting on the individuals, communities, or organizations you’ve helped, or holding contests, polls, and surveys are all good ways to build engagement. A low engagement rate may mean that your content isn’t resonating. This can help you control ad spending.

Social Media 52

Social Media Guide Media Fundraising 52

Neon CRM

JUNE 2, 2023

While understanding your donor’s lifetime value or your email open rate is great, these numbers alone won’t give you the insight you need to engage your constituents. Email open rates, social media followers, and website visits are great starting points, but there are deeper metrics that will help you understand your constituents.

Metrics 52

Metrics Rate Nonprofit Social Media 52