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3 Strategies to Help Nonprofits Overcome Donor Fatigue

NonProfit PRO

Here are the top three strategies that every nonprofit should implement to overcome donor fatigue and keep their audience engaged.

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The Importance of Data Analytics for Fundraising Events

Achieve

Let's explore how data analytics can be strategically applied to crucial components of your fundraising event, helping guide you towards making more informed decisions and impactful outcomes. Repositioning the call-to-action to a more prominent place in your email can help address this issue. Anything above 0.3%

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[ASK AN EXPERT] Next Steps After Purchasing Donor Analytics

Bloomerang

Today’s question comes from a director of development who wants advice on how to quickly and efficiently find the best major gift and planned giving prospects: Dear Charity Clairity, We recently purchased donor analytics and now have a database overlay indicating who has major gift and planned gift likelihood.

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Donor Personas: How to Identify Your Unique Donor Audience

CauseVox

Customer personas (like mine above) are not just for marketing professionals, they are also incredibly beneficial for nonprofits seeking to understand who their donors are, why they give, how they like to be communicated with, and what their barriers to giving are. Why Do Donor Personas Matter? From there, you can analyze the data.

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How to Use UTMs to Leverage Donor Acquisition for Your Nonprofit

Nonprofit Tech for Good

How much time do you spend thinking about where your donors are coming from ? It is super important to understand where your donors are coming from and how you could be acquiring more! How to keep growing your donor acquisition. While acquiring (and keeping) new donors can often feel like a game of chance, it really shouldn’t.

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Maximizing Nonprofit Fundraising with Google Analytics 4

Allegiance Group

Thankfully, Google Analytics makes it easy. This is the secret weapon that will help you meet your strategic plans in 2024. You’ve likely heard that Google has released its new version, Google Analytics 4 (GA4). What Is Google Analytics 4? Your donation platform can help you distinguish one donation from another.

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New Techniques for Donor Profiling and Audience Modeling

NonProfit PRO

Here are some techniques to help any organization use data to create new models, audiences, and pools of targeted prospects that look just like their best donors. We know that more targeted and relevant marketing drives higher response rates and engagement, and to get more targeted and relevant, you need great data.

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