NTEN

JULY 5, 2012

Over 450 people joined us for the 2012 Benchmarks Extra: Facebook webinar we co-hosted with NTEN and the Ad Council last week. Daily Action Rate? Many of the metrics in our report require no calculations. Facebook reports negative feedback on a post level, and also as daily, weekly, and 28-day page metrics.

Metrics 64

Metrics Facebook Question Benchmark 64

Nonprofit Tech for Good

JUNE 13, 2013

That said, below is selection of metrics to track and a brief explanation as to why. Email is still a very powerful tool for fundraising and the likely reason why donor conversion rates dropped in 2012 is because nonprofit e-newsletters are still formatted to primarily be read on desktop and laptop computers. Other Metrics.

Track 185

Track Mobile Media Fundraising 185

sgEngage

APRIL 10, 2023

Giving Tuesday began in 2012, raising an estimated $10 million in its first year, according to Nonprofits Source. For example, if you discover your donor retention rate is falling, you can focus on donor stewardship in the months leading up to Giving Tuesday to boost retention. But the movement’s momentum hasn’t slowed since then.

Demographics 72

Demographics Retention Donor Research 72

Connection Cafe

APRIL 3, 2012

At a macro-level, we continue to see online engagement growing at a healthy rate. In fact, over the past five or six years, online fundraising has grown at a similar rate to retail e-commerce, good news for nonprofits. I’m particularly encouraged by a new metric we added this year: growth in monthly giving.

Benchmark 48

Benchmark Convio Studies Summary 48

Qgiv

AUGUST 21, 2023

Created in November of 2012, GivingTuesday is a global movement to inspire generosity around the world. Despite this, GivingTuesday’s Look Back report shows that GivingTuesday provides a donor acquisition growth rate that is 4.4x It’s that time of year to start your 2023 GivingTuesday prep!

Template 98

Template Retention Stream Social Media 98

ASU Lodestar Center

JANUARY 11, 2013

For many years, nonprofit watchdogs such as Charity Navigator have rated nonprofit organizations based on financial accountability and transparency. What resulted was a sector-wide effort to switch the focus from financial metrics to outcome evaluation. New Directions for Evaluation, 119, 51-71. and Herring, A. Like this article?

Research 82

Research Culture Evaluation Arizona 82

Connection Cafe

MAY 9, 2013

Efforts that improve these metrics often lead to growth in revenue and vitality of an event or event series. Refer to Analyze This: A Nonprofit’s Guide to Event Fundraising Analytics by Convio and Event 360 for an excellent discussion of these key peer-to-peer fundraising metrics and more. How Do I Use Metrics with My Event?

Analytics 40

Analytics Benchmark Fundraising Metrics 40

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 17, 2012

Beth Kanter (@kanter) October 4, 2012. If you’ve not seen The Center for Effective Philanthropy survey of September, 2012, it sets up the challenge pretty clearly. The irony is that if nonprofits had good measurement systems in would enrich third-party evaluations and external rating approaches!

Measure 99

Measure Roles Support Literacy 99

Connection Cafe

DECEMBER 1, 2016

The fifth annual #GivingTuesday event continued to see double-digit growth rates. To put that in perspective, the year before the first #GivingTuesday in 2012, there were just $6.6 Since its 2012 inception, #GivingTuesday has experienced a 317% increase in online donations over the past five years.

Digital 20

Digital Blackbaud Mobile Rate 20

Tech Soup

APRIL 2, 2012

Whether your email marketing program is just getting started or already mature, you need to keep track of key metrics to make sure your email program is performing to its full potential. " Local Community Organizers Affinity Group. 3:30 p.m.

Conference 44

Conference Technology San Francisco Disaster 44

Connection Cafe

JULY 11, 2013

Questions like: What are your mobile donation form conversion rates? What are your email click-through rates on mobile devices? It’s soon going to become even more important for nonprofits to track these baseline metrics. 41% of email was opened on mobile devices in the second half of 2012.

Mobile 42

Mobile Trend Analytics Search 42

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 19, 2013

Alliance Magazine, September 2012. Alliance Magazine, September 2012. Also, in some places of the world there is lower adoption rates of social — for example in very rural areas of the developing world – where this data would not be useful for informing a funding strategy. Larry McGill, “ Data for Good.”

Social Media 100

Social Media Channel Data Media 100

Connection Cafe

JULY 12, 2013

While it is advised to review event metrics after an event, it may be beneficial to review some fundraiser participation while the fundraising is actually happening. How would you rate the online fundraising tools in terms of ease-of-use?(“extremely extremely difficult”) to ten (“extremely easy”).

Online 38

Online Fundraising Metrics Benchmark 38

Tech Soup

JANUARY 19, 2016

Increasing primary school education rates — although the full goal wasn't reached. While the UN is still developing specific metrics for the goals, The Economist has already described the goals as "ambitions on a Biblical scale." " Specific metrics are expected to be finalized in March 2016. In 1990, 1.9

National 36

National Global Philanthropy Myanmar 36

Beth's Blog: How Nonprofits Can Use Social Media

MAY 23, 2017

I delivered a keynote for Social Good Brasil in 2012 and for a conference on volunteering hosted by Fundação Telefônica in 2014. I also discussed the importance of laying out the supporter journey and having metrics to understand and improve conversion rates. This was my third visit to the country.

Learning 86

Learning Donor Online Fundraising 86

Connection Cafe

AUGUST 9, 2013

Delivering personalized content to your audiences can significantly increase click-through rates. In case you didn’t see, nonprofit click-through rates declined 16% in 2012.**. With the average nonprofit open rates at 14%, it’s important to send multiple emails in a campaign. I’m then more likely to read your next email.

email 48

email Campaign Test Benchmark 48

Connection Cafe

JUNE 16, 2016

compared to a growth rate of 27.8% The two year cumulative change in giving, across both 2014 and 2015, shows that arts, culture, and humanities organizations have grown the most with a 20% growth rate. Since 1974, this metric has ranged from 1.7% Since 1974, this metric has ranged from 1.7% These donations were up 2.1%

Giving 20

Giving Nepal Indiana Trend 20

Care2

JULY 22, 2011

Email goes direct to the inbox, our online strategy metrics are led by terms like open rate and clickthroughs, and online fundraising campaigns depend on email marketing. Some sources are indicating that more people will own smartphones than traditional cellphones by 2012. Today, “mobile&# is receiving lots of attention.

Mobile 77

Mobile email Strategy gMail 77

NTEN

APRIL 9, 2014

Even though response rates for nonprofit emails continued to slide in 2013, online giving was up as email and social media audiences and web traffic kept climbing. Online giving was up 14% in 2013, with monthly giving revenue up 25% compared to 2012. Key email metrics, including open rates and response rates, declined in 2013.

Benchmark 98

Benchmark Studies Report Advocacy 98

Saleforce Nonprofit

JUNE 8, 2022

Every year, over 10 million metric tons of plastic waste enter the oceans. If left unchecked, plastic pollution rates will more than double by 2030. In 2012 he decided to focus on a new client vital to us all: the oceans. They regulate the climate, control the weather, and provide most of the oxygen in the air we breathe.

Maldives 52

Maldives Environment Collaboration Life 52

ASU Lodestar Center

MAY 16, 2012

This is absolutely a valuable metric, but I was curious how this data might vary if the list was based on organizations with the strongest social media presence.the ones we stand to learn the most from. Invisible Children (Shot from 26th to 1st in under 2 weeks after release of the Kony 2012 video). National Public Radio. Livestrong.

Social Media 96

Social Media Web Media United States 96

Forum One

DECEMBER 13, 2023

That’s a rate of over one award per week! Since 2012, Educational Testing Service (ETS) has engaged Forum One to design and build more engaging, interactive reports to share the NAEP results, including the most recent 2022 Nation’s Report Cards for Mathematics and Reading , with data at the national, state, and district levels.

Celebrate 67

Celebrate Award Colorado Museum 67

Forum One

DECEMBER 13, 2023

That’s a rate of over one award per week! Since 2012, Educational Testing Service (ETS) has engaged Forum One to design and build more engaging, interactive reports to share the NAEP results, including the most recent 2022 Nation’s Report Cards for Mathematics and Reading , with data at the national, state, and district levels.

Celebrate 46

Celebrate Award Colorado Museum 46

Connection Cafe

DECEMBER 31, 2013

Back by popular demand was Steve MacLaughlin’s analysis of the 200 email subject lines sent to him from nonprofits between December 1, 2012 and December 31, 2012. Steve MacLaughlin confessed that he used to believe that online average gift size was a vanity metric. That is until he learned to love really dig into the data.

Meme 51

Meme Ideas Content Generation 51

Connection Cafe

JULY 3, 2013

billion dollars in 2012. Double-digit growth for four years in a row is a pretty amazing fact, but how could it be when nonprofit website traffic and email appeal response rates are on the decline? If you used the calculation for compound annual growth rate ( CAGR ) online fundraising will have grown by 176.4%

Metrics 52

Metrics Online Benchmark Fundraising 52