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8 Ways to Improve Your Matching Gift Emails & Drive Results

Neon CRM

Send In the First 24 Hours Post Donation According to recent email marketing research , the timing with which an email is sent is one of the most essential criteria regarding its likelihood of success. The less research they have to do on their own to find out, the better! Let’s get started! The same is true for matching gift emails⁠.

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How do grantmaker CEO salaries compare with other staff? 

Candid

One of the more helpful ways to explore top executive pay is to examine the ratio of their compensation compared to that of the “median worker” (i.e., Research in the for-profit sector has found that CEOs might make anywhere from six times to six thousand times as much as the median worker. The median ratio was 2.7:1

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How to Prevent Donor Fatigue in a Nonprofit

Get Fully Funded

Others say it’s an excuse used by lazy fundraisers to justify their poor results. When in doubt, look at your numbers to see how your fundraising activities are performing and where your overall fundraising results are year-to-date. So we took a moment to do some research. Some experts say donor fatigue is a myth.

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A Closer Look at Nonprofit Technology Benchmarks: Staffing Ratios

NTEN

Another benchmark we think is importmant for nonprofits to consider is the ratio of organizational staff to their tech-responsible staff. This finding is significant because our data also shows that larger organizations are more likely to be in the "Leading Organization" category -- which doubly impacts the results we see here.

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It’s Giving Season. Here’s how to donate wisely.

Candid

Focus on the mission Now that you’ve determined the type of charity you want to support, it’s time to research their mission. If you’re on the organization’s nonprofit profile on GuideStar, pay attention to indicators of a nonprofit’s performance, such as impact results, transparency, and leadership.

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3 Ways to Incorporate Matching Gifts Into Your Fundraising Strategy

Classy

Strategize with a developed research plan. Mentioning matching gifts during your donation process results in a 51% increase in donation amount. Mentioning matching gifts in your communications results in a 71% increase in email response rate from donors, so weave this into your outreach to boost donor engagement and funds.

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Research Friday: Does your nonprofit have an outcome-driven culture?

ASU Lodestar Center

posted by Karina Lungo , Research Assistant, ASU Lodestar Center. Welcome to Research Friday ! highlight current research reports or studies and discuss how they can. As many suspected, and research ultimately confirmed, how much an organization spends on overhead doesn’t describe how well it achieves its mission.