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What is Search Intent and Why is it Important for Nonprofits?

Media Cause

Search intent comes down to one thing: understanding the why. It’s important to understand why users are searching for your content or nonprofit. What is Search Intent? In this post, we will walk through the concept and strategy of understanding search intent, better known as the ‘why’ behind a query on search engines.

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5 Essential Free Online Courses for Nonprofit Professionals

Nonprofit Tech for Good

Complete all three courses, pass a short knowledge check, and you will earn a certificate and badge to add to your resume and LinkedIn profile. 3) Strategies for a Successful Nonprofit Job Search. Whether you’re searching for a new role or planning your long-term career, watch this interview with a nonprofit career coach.

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3 Ways To Control Your Nonprofit’s Google Results

TechImpact

Nonprofits are facing a bevy of problems they never faced 10 years ago because of the internet and search engines. Controlling your SERPs, or search engine results page, is vital to driving traffic to your nonprofit’s blog, website, and social channels. Knowledge is power. Take control of your SERPs.

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The Bots Face Off – Or Do They? ChatGPT Versus Bard

.orgSource

Pre-trained on Vast Data: Prior to deployment, ChatGPT undergoes a pre-training phase using a massive dataset gathered from various sources on the internet. Bard is able to access and process information from the real world through Google Search. This means that I can provide you with up-to-date information on a variety of topics.

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SEO Basics: How to Choose Keywords for Your Nonprofit

Nonprofits Source

Currently, one of the top buzzwords in nonprofit marketing is search engine optimization (SEO). For instance, websites with a variety of high-value content that get shared by users across the internet are better optimized for search engines than nonprofit websites that haven’t been updated in five years.

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Boosting Your Nonprofit: Why Your Digital Presence Matters

DNL OmniMedia

Like with any partnership, search for influencers most likely to support you based on their interests and past engagement with nonprofits. Nonprofits that regularly post unique, original content are more likely to be viewed as dynamic, active, and knowledgeable. Supporter fundraisers. Interacting with supporters.

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5 Ways For Civil Society To Engage With AI

The NonProfit Times

Personal And Organizational Productivity AI excels in structuring documents where the content is noncontroversial and exists all over the Internet. Similar to visualizations, AI can help uncover key connections in your organizational data and isolate them for further analysis by knowledgeable humans.