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Google’s AI Search Experience: What advertisers need to know

M+R

Earlier this month, Google began rolling out their generative AI experience in search to everyone in the US. If you’ve Googled, well, anything lately, you’ve probably seen Google’s generative AI experience, aka an AI-generated answer at the very top of the search page (above ads and organic results). What is this?

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5 Essential Free Online Courses for Nonprofit Professionals

Nonprofit Tech for Good

Complete all three courses, pass a short knowledge check, and you will earn a certificate and badge to add to your resume and LinkedIn profile. 3) Strategies for a Successful Nonprofit Job Search. Whether you’re searching for a new role or planning your long-term career, watch this interview with a nonprofit career coach.

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professionals

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3 Ways To Control Your Nonprofit’s Google Results

TechImpact

Nonprofits are facing a bevy of problems they never faced 10 years ago because of the internet and search engines. Controlling your SERPs, or search engine results page, is vital to driving traffic to your nonprofit’s blog, website, and social channels. Optimizing these profiles is key, as well. Knowledge is power.

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Boosting Your Nonprofit: Why Your Digital Presence Matters

DNL OmniMedia

After you’ve created an account, ensure your profile and other relevant pages are set up. Like with any partnership, search for influencers most likely to support you based on their interests and past engagement with nonprofits. Research keywords your audience will likely search for, and create ads targeting those terms.

Digital 52
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Digital Donor Acquisition Strategy Best Practices

Allegiance Group

Here are some digital marketing best practices for finding new donors by driving prospects to your nonprofit organization’s website using search engine optimization, online advertising, and email campaigns. Consider a content audit to evaluate how well your website meets search intent.

Digital 52
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Is Privacy for Everyone (Including Donors) Dead?

Bloomerang

Google, which is the most-used search engine globally, was founded in 1998 by Larry Page and Sergey Brin while both were Ph.D. At the time, search engines, which were not widely used, provided results based on how many times a search term appeared on a page. . students at Stanford University. Perhaps privacy is dead.

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4 Ways Nonprofits Can Make the Most of WordPress

Qgiv

De’Yonté’s a late-80s baby who found his passion for web design and development during MySpace’s heyday, when he helped his friends create awesome profiles. WordPress is the most popular website builder on the internet, and for good reason. About De’Yonté Wilkinson: De’Yonté is the Director of Site Builds at Cornershop Creative.