sgEngage

MARCH 15, 2024

If you are not sure which metrics are essential or how to convert your data into something stakeholders can grasp and absorb, start simply by setting clear goals. Then, guided by those goals, use effective data collection tools, measure outcomes, implement improvement strategies, and promote transparency.

Measure 91

Measure Help Analysis Metrics 91

Association Analytics

MARCH 13, 2024

Are you taking advantage of this important information, or are you still creating events, products, and activities based on what’s always been done? All of this information can help inform your association on how to move the needle towards increasing member participation and revenue.

Analytics 169

Analytics Associations Model Metrics 169

Neon CRM

MAY 31, 2023

Fundraising metrics are the key to unlocking your most effective, generosity-encouraging strategies. That’s why it’s important for fundraisers to stay up to date on nonprofit organization statistics and use metrics to inform their fundraising strategies and decisions. Here are 10 fundraising statistics worth noting.

Statistics 97

Statistics Fundraising Metrics Mail 97

Association Analytics

OCTOBER 10, 2022

Let’s start by identifying the best channels and tools to maximize your campaigns. In today’s world, success is measured by more than just clicks and open rates. There are many marketing technology tools that can help you measure success. This information could have been compiled from another department.

Analytics 169

Analytics Marketing Taxonomy Module 169

NetWits

APRIL 2, 2013

The conversation around email performance is wrong: open and click-through rates alone do not show constituent engagement. The annual report informs how organizations measure impact relative to their peers. However, the benchmark study is a tool, and like any tool, it depends on how it’s used. Findings are below.

Rate 139

Rate San Diego Open Benchmark 139

Nonprofit Tech for Good

FEBRUARY 26, 2024

Far from just an email-blasting tool, modern marketing tools handle everything from scoring leads to posting on social media to sending text messages. These tools suit your modern audience, who expect to interact with nonprofit organizations like yours across a diverse media landscape. Will you need to pull in your IT team?

Application 267

Application Marketing Nonprofit Evaluation 267

Bloomerang

NOVEMBER 12, 2021

Today’s question comes from a nonprofit employee who wants advice on whether or not it’s worth it to invest in digital analytics tools. . They want us to invest in digital analytics tools to measure our efforts, but I’m not really sure what this will tell us. How can these tools help you track meaningful data?

Analytics 109

Analytics Digital Tools Measure 109

Qgiv

JANUARY 16, 2024

And with the right event management tools, organizing your guests and tracking your fundraising progress can be done all in one place! Auction event software offers dedicated tools for managing and conducting auctions, both traditional and online. These tools help you reach your supporters no matter where they are.

Software 52

Software Tools Management Registration 52

.orgSource

APRIL 25, 2023

The Bureau of Labor Statistics projects that the unemployment rate will remain low, at 3.9% Studying factual information will help you make better choices.” However, the data you gather will depend on what information proves to be most useful for your organization. Be creative with the available tools.”

Application 221

Application Statistics Culture Job 221

Nonprofits Source

APRIL 3, 2024

Understand Digital Engagement Metrics Before you launch your digital recruitment marketing campaign, you need to understand how digital engagement works so you can fine-tune your strategies accordingly. As we discuss these methods, consider your current approach to recruitment marketing and which of these strategies would complement it well.

Organization 52

Organization Online Influence Metrics 52

Nonprofit Tech for Good

SEPTEMBER 5, 2023

Among the innovative tools that have garnered attention is ChatGPT. Monitor metrics such as engagement rates, content reach, and donor response. By inputting relevant data, the AI can generate nuanced insights that supplement your team’s analysis, thereby informing more holistic decisions. Output as a table.”

Digital 296

Digital Strategy Guide Create 296

Bloomerang

OCTOBER 1, 2021

A major part of connecting with these individuals and optimizing the giving experience is utilizing the data you collect about their giving trends to inform your future fundraising decisions. . A big part of this is understanding and leveraging data to inform any changes they make to the donor experience.

Report 122

Report Data Donor Metrics 122

Everyaction

AUGUST 23, 2018

When sending a fundraising email, nonprofit Digital staff are keenly aware of the metrics that they need to achieve; a high open rate means the most people are actually seeing the content of the email, and a high click rate indicates that the email's messaging was persuasive enough to move people to donate.

Metrics 49

Metrics Spam Fundraising Rate 49

Bloomerang

FEBRUARY 1, 2023

With so many tools out there to choose from, your opportunities for customizing your organization’s tech stack are virtually limitless, especially when it comes to fundraising apps. For instance, your major gift officer may use an app to look up more information about major prospects prior to initial meetings. Individual tasks.

Org 81

Org Raise Tools Help 81

Association Analytics

FEBRUARY 14, 2022

Use softer, more open-ended questions to get detailed information that you will capture in writing for your plan. Tools – What tools do you have? What tools do you require? Drive strategy by using data to inform your association’s strategy and departmental strategies as well as drive business metrics and KPIs.

Analytics 169

Analytics Language Associations Case Study 169

Neon CRM

NOVEMBER 17, 2023

We’ll also be sharing the important metrics you need to keep an eye on to measure your performance. How to Measure Your Success Developing your social media presence as a membership engagement strategy can be measured via engagement metrics. Make it personal: Personalized messaging can lead to a 26% increase in open rates.

Strategy 98

Strategy Measure Social Media Metrics 98

Nonprofit Tech for Good

APRIL 20, 2020

By Dana Bakich , founder and CEO of Positive Equation – a digital consultancy focused on equipping nonprofits with the tools and resources to build impactful digital strategies. Your average audience retention rate and engagement is substantially higher. 82% prefer live video over traditional social posts. .

Raise 325

Raise Fund Phase Audience 325

Nimble AMS

SEPTEMBER 14, 2022

According to the Community Brands 2022 Association Trends Study, over half of association professionals say investing in business intelligence and data analytics is a top priority, yet only one-third would rate their organization’s data as excellent or very good. Use the best tools. What is the state of your association’s data?

Associations 135

Associations Data Benefit Practice 135

Saleforce Nonprofit

SEPTEMBER 2, 2021

Start with a simple self-assessment to understand where you and your organization fall along the impact maturity scale: what tools and processes do you already have in place? These metrics should measure what really matters rather than simply what is possible or easy to track. What works and what doesn’t? Data access. .

Practice 73

Practice Impact Data Effective 73

Nonprofits Source

MAY 15, 2024

Your CRM, or customer relationship management system, stores and organizes information about your existing customers. Market research is the process of gathering information about current and potential customers for your product or service, as well as general trends for your industry (e.g., Perform market research.

Map 52

Map Digital Business Marketing 52

Media Cause

JULY 11, 2023

While there’s a common concern that automated email marketing may seem impersonal, it is, in fact, an invaluable tool for nonprofits to build and strengthen relationships with supporters when executed thoughtfully. Data-Driven Decisions Email automation tools often come with analytics. Why Automated Email Marketing?

email 52

email Service Marketing Metrics 52

Bloomerang

MAY 31, 2022

That’s because all nonprofits have similar goals, including connecting with more donors, boosting their donor retention rates, and developing strategic, sustainable partnerships with other organizations. Donor stewardship helps you boost your donor retention rate , helping you earn much more over time. Major gifts.

Strategy 104

Strategy Develop Fundraising Nonprofit 104

Nimble AMS

MARCH 10, 2024

According to the latest Community Brands research, 52% of association professionals use an online member community but only 14% rate their use of the platform as excellent. Management If you choose an online community platform designed to drive member engagement, you’ll be equipped with tools to create an engaging member experience.

Community 115

Community Platform Benefit Online 115

Neon CRM

MAY 22, 2023

Email marketing has emerged as a powerful tool for nonprofits to drive supporter engagement and boost their overall fundraising efforts. In fact, matching gift emails sent in the first 24 hours after a donation result in 2-3 times higher than the average nonprofit email open rate !

Gift 97

Gift Results email Metrics 97

Kindful

MARCH 25, 2021

This way, your communications tool can easily access data points and you can leverage them in marketing content. This guide will walk you through the top ways you can leverage donor data in your communications with the help of fundraising tools. How does donor data help with retention rates and relationship building?

Communication 98

Communication Donor Data Guide 98

Forum One

DECEMBER 22, 2022

This year, the need to check in is even more critical, as 2023 will usher in a whole new paradigm for a core part of digital strategy: web metrics. UA has been a reliable benchmarking tool for more than a decade, and many organizations have comfortably adopted strategies and reports that deliver data to inform their broader digital strategy.

Time 71

Time Metrics Analytics Adopt 71

The MatrixFiles

FEBRUARY 23, 2024

Gallup ) 50% of Americans under age 30 have some or a lot of trust in the information they get from social media, just under the 56% who say the same about news outlets. ( Unfortunately, it continues to rise, spreading from national news down to the local level at an alarming rate.

Associations 130

Associations Industry Government Education 130

Achieve

JUNE 1, 2023

But donors can reveal just as much information about their motivations and interests through their unspoken actions. Analyze your online giving trends and engagement metrics. Assess metrics such as your email open rate or online donation rate to measure your success. Their retention rate.

Donation 52

Donation Donor Giving Demographics 52

Get Fully Funded

MARCH 2, 2023

By collecting essential metrics as part of your program management process, you’ll be able to use this information to: Identify program gaps and areas of need. Once you’ve examined the current impact of your organization, you can work with these metrics to aim for future goals and improvements. Services Delivered.

Statistics 52

Statistics Stats Program Management 52

Neon CRM

SEPTEMBER 1, 2023

Organizational Overview: Background information on the nonprofit’s history, structure, and key personnel. Now, let’s say that, during a proposed budget review, you notice that the board has cut funding for a top-rated yearly educational program with your constituents. Surveys can be a great tool for this.

Guide 52

Guide Business Support Metrics 52

Candid

JUNE 28, 2022

You can calculate this metric for your organization by dividing the number of donors who gave again this year by the total number of donors who gave last year. . Maintaining a high retention rate means your nonprofit has access to ongoing, sustainable financial support. Use that information to tailor your ask appropriately.

Donor 111

Donor Retention Rate Database 111

Candid

JUNE 12, 2023

tax-exempt organizations are requested to file Forms 990 with the IRS annually, sharing information about their organization’s size, location, revenue, grantmaking, etc. Eager for information, many researchers turned to surveys, leading to sector-wide survey fatigue and survey response rates as low as 1%.

Files 111

Files Data Survey Profile 111

Bloomerang

AUGUST 16, 2021

One of the biggest problems nonprofits face is improving their low donor retention rate. If you don’t use analytic tools, it’s impossible to know how many people are engaging with your content and what, if any, action they’re taking after that engagement. Without this information, you’re flying blind. Start with benchmark data.

Analytics 122

Analytics Strategy Fundraising Benchmark 122

sgEngage

JANUARY 17, 2023

With an informed development plan, there is no reason that 2023 can’t be your best fundraising year to date and a prime year for major giving. Understanding the role of major donors, in tandem with an informed development plan, are the foundations of a securing a major gift in 2023. Tools for Success. The good news?

Gift 77

Gift Develop Measure Blackbaud 77

Bloomerang

NOVEMBER 10, 2023

In this guide, we’ll cover the need-to-know information and steps of creating a major gift fundraising strategy, including: What is a major gift? 7 steps to start a major gift program Major gift fundraising tools Let’s start by reviewing the basics of what these key donations are. Why are major gifts so important for nonprofits?

Gift 99

Gift Raise Guide Relationship 99

Get Fully Funded

JANUARY 24, 2024

By automating your emails, your nonprofit can access these key benefits: Enhanced personalization : When you use an email automation tool that integrates with your donor database, your tool will automatically fill in emails with donors’ information. Then, sit back and let your automatic emails do the work.

Relationship 59

Relationship email Donor Wisconsin 59

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2011

The always thoughtful and inspiring, Avinash Kaushik, suggests that there four social media metrics that we should focus on measuring across channels. Of course, you need to start with. We have IT-minded people engaging in massive data puking (one report with 30 metrics anyone?) Social media is evolving at an incredible pace.

Metrics 96

Metrics Facebook Data Measure 96