Nonprofit Tech for Good

JULY 11, 2012

To follow up on Monday’s post about why nonprofits should consider hiring a social media manger , below is an excerpt from Social Media for Social Good: A How-To Guide for Nonprofits that helps further explore the time commitment necessary to create and sustain a comprehensive social media stategy for your nonprofit.

Social Media 238

Social Media Media Ning Social 238

.orgSource

APRIL 1, 2024

Instructions, such as a style guide and taxonomies, are part of this process. Entrepreneur, Social Media Today, Adweek, and Adage are a few of the resources on my radar. Social Media Today estimated that this year, consumers will watch 1 million videos per second. Break out of the association bubble.

Trend 221

Trend Influence Taxonomy Associations 221

Nonprofit Tech for Good

JULY 9, 2012

Adding social media to that already packed job description just would not have been possible. All that said, I know there are many nonprofit staff out there in the exact same position and it’s becoming increasingly clear that adding social media to a long list of job responsibilities is just not humanly possible.

Social Media 267

Social Media Management Media Social 267

Nonprofit Tech for Good

JUNE 3, 2012

and author of Social Media for Social Good: A How-To Guide for Nonprofits now offers social media and online communications audits for nonprofits. The design and layout of your e-newsletter in order to maximize online fundraising success and social media ROI (Return on Investment).

Social Media 170

Social Media Communication Media Online 170

Nonprofit Tech for Good

FEBRUARY 8, 2012

At the end of the Social Media for Social Good: A How-To Guide for Nonprofits is a nine-page “Nonprofit Tech Checklist” which I have copied and pasted below. That was my number one priority when writing the book… to create a comprehensive, useful social and mobile media how-to guide for nonprofits.

Social Media 265

Social Media Social Media Tech 265

Whole Whale

JANUARY 26, 2022

Just to be clear from the beginning of this guide, Whole Whale is not directly affiliated or funded by AmeriCorps (though there are alumni on our staff), but we ARE huge fans of the program. Free: Ultimate guide for digital fundraising Course: Online Fundraising Essentials. What’s in it for you?

Americorp 98

Americorp Training Train Digital 98

Nonprofit Tech for Good

DECEMBER 12, 2011

The following is an excerpt from Chapter 2 of the newly released book Social Media for Social Good: A How-To Guide for Nonprofits. That said, I am currently in Southeast Asia presenting social media trainings to nonprofits in Malaysia, Singapore and Manila – most of which are just getting started with using social media.

Social Media 217

Social Media Media Avatar Organization 217

Nonprofit Tech for Good

JUNE 3, 2012

and author of Social Media for Social Good: A How-To Guide for Nonprofits now offers social media and online communications audits for nonprofits. The design and layout of your e-newsletter in order to maximize online fundraising success and social media ROI (Return on Investment).

Social Media 150

Social Media Communication Media Online 150

Amy Sample Ward

FEBRUARY 26, 2012

Fenton just released a terrific guide book focused on actionable metrics: “See, Say, Feel, Do: Social Media Metrics that Matter” It is tempting to imagine social media as its own communications island where Twitter Follower counts are valuable currency that can be exchanged for internal high-fives.

Metrics 227

Metrics Social Media Media Social 227

Nonprofit Tech for Good

JULY 22, 2011

This one-day intensive social media and mobile technology how-to training is ideal for nonprofit communications and development staff. Based upon her book Social Media for Social Good: A How-To Guide for Nonprofits , the training will present a comprehensive step-by-step strategy for integrating your Web 1.0,

New York 191

New York Social Media Training Train 191

Nonprofit Tech for Good

JULY 18, 2011

This one-day intensive social media and mobile technology how-to training is ideal for nonprofit communications and development staff. Based upon her book Social Media for Social Good: A How-To Guide for Nonprofits , the training will present a comprehensive step-by-step strategy for integrating your Web 1.0,

Social Media 182

Social Media Delaware Training Train 182

Bloomerang

NOVEMBER 10, 2023

In this guide, we’ll cover the need-to-know information and steps of creating a major gift fundraising strategy, including: What is a major gift? Follow up on a different marketing channel, such as social media. Communicating regularly through email and social media. Why are major gifts so important for nonprofits?

Gift 101

Gift Raise Guide Relationship 101

Byte Technology

DECEMBER 15, 2021

That makes it challenging for the agency to show adequate ROI or valuable conversions to their client when there is no strategy behind the advertising spend. Your marketing and competition analysis should clearly display marketing and advertising channels that have given you the best ROI. Now you see your ROI and who your customer is.

Marketing 246

Marketing Analysis ROI Picture 246

Nonprofit Tech for Good

AUGUST 30, 2011

This one-day intensive social media and mobile technology how-to training is ideal for nonprofit communications and development staff. Based upon her book Social Media for Social Good: A How-To Guide for Nonprofits , the training will present a comprehensive step-by-step strategy for integrating your Web 1.0,

Social Media 162

Social Media Training Train Social 162

Neon CRM

SEPTEMBER 1, 2023

That way, you will know what decisions your board is making and can provide them with the data that will guide them to the right ones. Mission statement: Clear statement of the nonprofit’s purpose, future aspirations, and guiding principles. It provides the evidence needed to help guide big-picture decisions.

Guide 52

Guide Business Support Metrics 52

Nonprofit Tech for Good

JANUARY 3, 2012

There’s no shortage of year-end-and-beginning blog posts about social media, but I thought I’d throw mine into the mix as well. I took some much-needed time off in December and was able to spend some down time reflecting on the future of social media and mobile technology for the nonprofit sector.

Social Media 240

Social Media Media Management Social 240

Nonprofit Tech for Good

AUGUST 14, 2011

Based upon the soon-to-be-released book Social Media for Social Good: A How-To Guide for Nonprofits , this webinar begins with defining Web 1.0, Based upon the soon-to-be-released book Social Media for Social Good: A How-To Guide for Nonprofits , this webinar begins with defining Web 1.0,

Europe 213

Europe India Africa Kuwait 213

AccelEvents

JUNE 23, 2020

This ultimate guide will break down: What a virtual trade show is. In short, a virtual trade show can: Provide a greater Return on Investment (ROI) than an in-person trade show. Here’s how: Greater Return on Investment (ROI). Virtual events, whether a virtual conference, trade show, or virtual expo, can provide significant ROI.

Virtual 84

Virtual Guide Registration Sponsor 84

Nonprofit Tech for Good

AUGUST 28, 2011

Based upon the book Social Media for Social Good: A How-To Guide for Nonprofits , this webinar begins with defining Web 1.0, Based upon the book Social Media for Social Good: A How-To Guide for Nonprofits , this webinar begins with defining Web 1.0,

Social Media 192

Social Media Honolulu Asia United States 192

Nonprofit Tech for Good

JUNE 3, 2012

and author of Social Media for Social Good: A How-To Guide for Nonprofits now offers social media and online communications audits for nonprofits. The design and layout of your e-newsletter in order to maximize online fundraising success and social media ROI (Return on Investment).

Social Media 100

Social Media Communication Media Online 100

AccelEvents

SEPTEMBER 8, 2020

Because marketing for a digital event may need a different tactic, we decided to put together this guide to ensure your upcoming event is a success! . One of the best avenues for promoting your virtual event is through social media posts. Customer survey: Customer surveys can be done on social media or through email follow up.

Virtual 95

Virtual Marketing Guide Stream 95

Nonprofit Tech for Good

JUNE 12, 2012

Your organization’s return on investment (ROI) from using social media is directly related to whether your staff fully understand each sites’ unique functionality and toolset as well as how to best integrate these tools into your long-term online communications and fundraising strategy. The Social Web], and Web 3.0

Social Media 100

Social Media Free Media Hype 100

Pamela Grow

JUNE 28, 2023

Are you tired of feeling like a wee fish in the vast ocean of social media? According to a recent study by Campaign Monitor , email marketing has an astonishing ROI of 4400%! According to a recent study by Campaign Monitor , email marketing has an astonishing ROI of 4400%! The numbers don’t lie! billion by 2025.

email 52

email Rate ROI Social Media 52

Care2

SEPTEMBER 21, 2010

I've long admired and respected Beth, and I'm a fan of Radian6, a social media monitoring tool. The focus was around the ROI: how to think of the value of social media, the things you need before starting any campaign, and how to measure, analyze and sell campaigns. The Philosophy and Definition of ROI.

ROI 57

ROI Social Media Metrics Strategy 57

Nonprofits Source

MAY 15, 2024

Studies show that people spend an average of almost eight and a half hours interacting with digital media per day. This includes time spent scrolling through social media, checking emails, watching shows and movies on streaming services, and more. Then, that page can include a link customers can use to book an appointment.

Map 52

Map Digital Business Marketing 52

.orgSource

AUGUST 28, 2023

Associations are ideally positioned to fill that need in a way that social media and other online activities cannot. A social media following doesn’t guarantee that exclusive pedigree. Although an expert who comes with a big social network would be at the top of my list. Watch what is trending online.

YouTube 221

YouTube Industry Leadership Podcast 221

Bloomerang

NOVEMBER 16, 2023

This guide will explain how the process works and ways to optimize your campaigns to raise more from this channel. Follow these best practices to maximize your return on investment (ROI): Create clear instructions If you want your donors to adopt text-to-give technology, make it easy for them.

Mobile 57

Mobile Guide Giving Fundraising 57

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 8, 2010

The other day, Matt Sharp shared this link to a social media policy generator called the Social Media Policy Tool. Here's the social media policy I created for Beth's Blog. The process around policy - that is the discussion, buy-in, and education - is so critical for effective use of social media.

Policy 100

Policy Social Media Media Social 100

sgEngage

MARCH 15, 2024

Then, guided by those goals, use effective data collection tools, measure outcomes, implement improvement strategies, and promote transparency. The goal is then to turn those data insights into actionable tasks. By applying these helpful ways to measure and optimize nonprofit performance, you can drive positive change for your organization.

Measure 94

Measure Help Analysis Metrics 94

AccelEvents

JUNE 23, 2020

This ultimate guide will break down: What a virtual trade show is. In short, a virtual trade show can: Provide a greater Return on Investment (ROI) than an in-person trade show. Here’s how: Greater Return on Investment (ROI). Virtual events, whether a virtual conference, trade show, or virtual expo, can provide significant ROI.

Virtual 52

Virtual Guide Registration Sponsor 52

DipJar

NOVEMBER 15, 2022

In this guide, we’ll answer the most frequently asked questions about nonprofit impact metrics, including: . Fundraising ROI. Thus, plan to share your impact data across both digital spaces, such as your website and social media accounts, as well as physical ones, such as conferences and events. Participant demographics.

Metrics 52

Metrics Impact Guide Literacy 52

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 22, 2011

Engage Media's Theory of Change. I’ve been mulling over the “Social Media ROI&# concept and how it doesn’t necessarily work for nonprofits, especially when it applied as a litmus test to see if there are financial outcomes — cost reductions or increased revenue. Why Use A Theory of Change.

Social Media 101

Social Media Change Media Social 101

Amy Sample Ward

AUGUST 18, 2009

Social media, as many have said time and again, is only part of your campaigning, part of your fundraising, and part of your communications. These 5 Steps are intended to help you create a successful social media strategy, but as you will see, they focus on your organization’s overall strategy!

Social Media 190

Social Media Strategy Media Social 190

AccelEvents

SEPTEMBER 8, 2020

Because marketing for a digital event may need a different tactic, we decided to put together this guide to ensure your upcoming event is a success! . One of the best avenues for promoting your virtual event is through social media posts. Customer survey: Customer surveys can be done on social media or through email follow up.

Virtual 52

Virtual Marketing Guide Stream 52

Nonprofit Tech for Good

SEPTEMBER 11, 2012

I wrote about it in Social Media for Social Good: A How-To Guide for Nonprofits : Communities begin to grow exponentially when they reach 5,000 members. The larger your communities, the higher your ROI. Related Link: Social Media and Mobile Technology Webinars for Nonprofits. And it’s true.

Web 249

Web Social Social Media Myspace 249

Socialbrite

DECEMBER 13, 2019

Socialpilot: one option as a social media scheduling tool. If you have a social media following, make a post on your Facebook, Twitter or Instagram account about the new email campaign. For effective cross-promotion, you should consider a social media scheduling tool. Cross-promote. What is your open rate?

email 52

email Guide Newsletter Rate 52

Nonprofit Tech for Good

FEBRUARY 14, 2019

The key, though, is doing it in a way that delivers maximum ROI. The guide below covers the key steps to running a Facebook fundraising ad campaign from start to finish, including set-up, monitoring and evaluating success after completion. There are a few key considerations that should guide your decision making, though.

Facebook 235

Facebook Fundraising ROI Virginia 235