Network for Good

OCTOBER 19, 2020

No need to stress, though – we wrote the guide on 2020 Year-End Fundraising and now we’re here to break down the 5 key takeaways you need to know. Don’t Rely Only on Direct Mail. The same goes for your direct mail campaigns. If your nonprofit typically sends appeals by mail, start earlier this year.

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Campaign Guide Fundraising Mail 75

Pamela Grow

MARCH 7, 2024

If you’ve got a regular email newsletter, it sets the stage — the tone — for the rest of the emails you’ll send. Storytelling Email As in all donor comms — including your emails — let storytelling guide you. See how one newsletter enjoys a 51% open rate with supporter-generated content. Here’s a terrific example.

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email Storytelling Newsletter Nonprofit 69

Bloomerang

AUGUST 31, 2022

Most nonprofit professionals can relate to the idea of wearing many hats, some of which we don’t always feel super confident with, which is where a quick, no-nonsense guide to nonprofit storytelling can come in handy. If you need help developing your character, review Bloomerang’s guide to conducting nonprofit interviews !

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Storytelling Guide Structure Audience 110

Pamela Grow

SEPTEMBER 14, 2023

In this insightful and empowering guide, Brian Saber taps into the unique strengths of introverts, transforming what might seem like an intimidating task into a fulfilling and even enjoyable experience. In John’s words, it’s “an anecdotal and thoughtful how-to guide to help you become more creative. Read my review.

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Game Fundraising Storytelling Press 59

Nonprofit Tech for Good

JULY 7, 2016

The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. You may have an e-newsletter list that includes all donors and supporters, another list specifically for repeat donors, and another list for supporters who have not yet donated. Add e-newsletter opt-in forms to online event calendars.

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email Build Newsletter Mobile 156

Neon CRM

NOVEMBER 30, 2023

You can share it far and wide—in your newsletter, on your blog, as a video on social media … the possibilities are almost endless! Newsletter: Does your organization send an email newsletter? Fundraising campaigns: Whether you’re running an email campaign or sending direct mail, storytelling is invaluable in fundraising.

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Storytelling Guide Nonprofit Story 52

Pamela Grow

AUGUST 2, 2023

And, according to ANA/DMA, “Direct mail still pulls a higher response rate than any marketing medium.” Direct mail and digital work side by side to ensure your best campaign. Your donor newsletter. For direct mail, always think package, not letter. Why end-of-year fundraising? Where do you begin? Your Gratitude Report.

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Free Fundraising Mail Nonprofit 88

AccelEvents

JULY 6, 2021

To help, we’ve developed this concise guide to promoting your next online event: How to Plan Your Next In-Person or Hybrid Event. And in most cases, software integrations will include : accounting software, CRM platform, mail marketing platforms, and live streaming capabilities. Send Day-of Announcement with Mission-critical Details.

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Guide Virtual Registration Integration 95

OneCause

MARCH 14, 2023

A well-designed direct mail piece sent to several local area codes or a radio or tv slot can also be great methods, depending on the budget allocated to the event. Also existing nonprofit mail channels, newsletters or PS in mailed donor communications or letters.

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Marketing Guide Fundraising Nonprofit 52

sgEngage

NOVEMBER 20, 2023

But, what if you’re the kind of fundraiser who is expected to complete your annual giving program “off the side of your desk,” with no fancy agency to guide you on the latest trends, no idea what your donors really respond to, no current data segmentation strategy to contend with? Do your monthly donors expect your newsletter?

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Pamela Grow

JANUARY 25, 2024

It’s not even how compelling your offer is, or your mailing list. One of my clients encloses a one-sheet note from the president especially for monthlies and majors along with the quarterly newsletter. Periodically offer them special opportunities: events, guided tours, president’s breakfasts, mentoring opportunities etc.

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Nonprofit Tech for Good

FEBRUARY 8, 2012

At the end of the Social Media for Social Good: A How-To Guide for Nonprofits is a nine-page “Nonprofit Tech Checklist” which I have copied and pasted below. That was my number one priority when writing the book… to create a comprehensive, useful social and mobile media how-to guide for nonprofits. 2) e-Newsletter.

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Social Media Social Media Tech 270

Blue Fox

OCTOBER 1, 2021

Inform, guide, motivate, and recognize your board members and watch them become your fundraising heroes! Is your staff prepared to make the asks, attend the events, mail the collateral and try some Facebook fundraising ads? Grab your pumpkin spice latte! Fall is in the air. That means fundraising season is right around the corner.

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Ideas Fundraising Script Nonprofit 147

Everyaction

JULY 18, 2018

We created this guide to help you build just that. The Nonprofit Fundraising Strategic Plan Guide explores the fundraising planning process and breaks down each of the necessary elements that will allow you and your team to elevate your next campaign. Bonus: some helpful examples and templates to put this into action now. ).

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Guide Fundraising Nonprofit Template 108

Nonprofit Tech for Good

JUNE 23, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Likely a sign of best practices to come, their donation pages simply ask for credit card information and an email address (not a mailing address) and have an extensive offering of different ways to donate. 2020 Social Media Size Guide ).

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Greater Giving

OCTOBER 24, 2023

In this blog post, we’ll guide you through the essential steps of setting up your online fundraising mechanisms with Greater Giving, ensuring you make the most out of this special day. Establishing clear objectives will guide your campaign strategy and resonate with potential donors.

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Online Fundraising Social Media Guide 52

BoardAssist

DECEMBER 15, 2014

Direct mail is a major workhorse for all nonprofits. And regardless of what you hear or think about online giving, most gifts still come via the mail. This week guest blogger Gail Perry is back with her top tips to help us all raise more money by mail. 112 Tips to Raise More Money by Mail. Thanks Gail!

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Mail Money Raise Tips 61

Nonprofit Tech for Good

FEBRUARY 27, 2012

The following is an excerpt from Chapter 1 of Social Media for Social Good: A How-To Guide for Nonprofits. It’s important that you understand that if anyone donates to your nonprofit on any of these sites, the funds are mailed to the contact information your nonprofit has in GuideStar. It’s true that Web 2.0

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Donation Practice Mail Newsletter 235

Neon CRM

NOVEMBER 17, 2023

Fundraising Nonprofit Event Planning: A 12-Step Guide to Success 34 min read Read Now 3. Here’s how to do it: Start a newsletter: Send newsletters out on a quarterly or monthly basis to let your members know what your organization has been up to. Upgrade Your Email Marketing Outreach Email marketing offers a fast (and cheap!)

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Strategy Measure Social Media Metrics 98

Nonprofit Tech for Good

JULY 30, 2012

Your nonprofit can learn a lot from the 11 (mostly large) nonprofits listed below by simply following, liking, and subscribing to their e-newsletter, blog, Facebook Page, Twitter, YouTube Channel, etc. Their website, e-newsletter, and blog all include links to their social networks. and then studying and duplicating their methods.

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Social Media Media Hints Social 277

sgEngage

MARCH 22, 2022

But first, let’s compare how the major communication channels of direct mail versus digital communications play a role in donor retention. Direct Mail versus Digital Communications . A prevailing myth in the nonprofit sector is that traditional mail has been phased out by the internet.

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Retention Communication Donor Strategy 94

Achieve

JANUARY 6, 2021

You have “donors” – not “email donors,” “direct mail donors” or “online donors.”. Insert year-end story concepts in newsletters. Launch the campaign with direct mail, followed by two emails and a solicitation on the last day of the year. . Download our year-end planning guide now. 5 Things to Remember: . About the Author.

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Fundraising Boston Mail Story 98

Nonprofit Tech for Good

JULY 18, 2011

The average Internet user today is barraged with a constant stream of messages in the form of tweets, status updates, shouts, bulletins, e-mail, and “Breaking News!&# Social Media for Social Good: A How-To Guide for Nonprofits. The website design principles of just five years ago no longer apply.

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Design Websites Web Social 261

Nonprofits Source

JUNE 29, 2023

In this short guide, we’ll walk through the four basic steps for marketing your next silent auction: Understand Your Audience Leverage Multiple Communication Channels Incorporate Your Nonprofit’s Branding Feature Your Auction Items in Marketing Materials It can be helpful to turn to previous auction data to inform your marketing strategy.

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Marketing Tips Channel Audience 52

Pamela Grow

JANUARY 18, 2021

Sarah writes: Our organization is overdue for creating a welcome email to send after someone joins our mailing list. If you’ve got a regular email newsletter, it sets the stage — the tone — for the rest of the emails you’ll send. . Right now it’s just the standard message that comes with our email service provider (ConstantContact).

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Nonprofits Source

SEPTEMBER 27, 2023

In this guide, we’ll provide four tips for marketing your animal-related nonprofit. Direct mail: For a more traditional approach, send fundraising flyers , event invitations, and thank-you notes to members of the community through the mail. Determine what both parties hope to achieve through the collaboration.

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Marketing Tips Influence Nonprofit 52

Candid

APRIL 6, 2023

Examples of your nonprofit’s work: According to Snowball Fundraising’s guide to peer-to-peer fundraising , nearly 40% of Americans attributed their charitable donations to fundraising requests from a peer or family member. Leveraging direct mail. Be sure to also share how the populations you serve stand to benefit. Giving a gift.

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Campaign Fundraising Mail United States 98

Allegiance Group

APRIL 15, 2024

Developing a digital donor acquisition strategy takes a similar approach to direct mail. In this guide, we’ll explore the basics of donor acquisition and some nonprofit digital marketing best practices for finding new donors. Enter your email address to receive our monthly newsletter!”). subscribing to your newsletter).

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Fund Donor Strategy Search 52

Pamela Grow

JUNE 28, 2023

When it comes to reaching your fundraising goals, email reigns supreme (after direct mail and face-to-face, of course). A PS is imperative in direct mail and you’ll want to include one in your emails as well. That means for every dollar you invest in email campaigns, you can expect an average return of $44. But what about reach?

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email Rate ROI Social Media 52

NetWits

NOVEMBER 29, 2011

While nonprofits often deliver highly relevant content in direct mail appeals – based on giving history, interests and past actions – that approach isn’t always carried over to their email appeals. MailerMailer’s 2010 Email Marketing Metrics Report, MarketingSherpa “Email Marketing Benchmark Guide” 2008.

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Nonprofit Tech for Good

DECEMBER 12, 2011

The following is an excerpt from Chapter 2 of the newly released book Social Media for Social Good: A How-To Guide for Nonprofits. Some common metrics to monitor are website traffic, blog traffic, e-newsletter subscribers, Facebook fans, Twitter followers, online dollars raised, volunteers, and event attendees.

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Social Media Media Avatar Organization 222

Achieve

DECEMBER 8, 2022

You can make this request in an email, or you can highlight social media accounts in your newsletter. You can even add a QR code to direct mail that leads to your organization’s account. Make sure to mention the contest in your regular emails and newsletters so your entire mailing list will know about it. Just like.

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Social Media Relationship Donor Media 52

Top Nonprofits

AUGUST 17, 2021

Or have you been thrown into your role, with no one to guide you and your boss just saying “Do it”? About Mazarine Treyz: She is the author of The Wild Woman’s Guide to Fundraising, and CEO of Wild Woman Fundraising, a national fundraising training company. Are you tired of not having a plan…EVERY YEAR? Her latest book, Get the Job!

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Fundraising New Jersey Empowerment Stream 52

Nonprofit Tech for Good

MAY 14, 2012

Would you ever send out a print or e-mail newsletter, or sign off on a business card with a cropped or visually-defective logo and text so small that it was indecipherable? Social Media for Social Good: A How-To Guide for Nonprofits. Absolutely not. Animals Asia. American Heart Association.

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Avatar Examples Kiva Asia 242

Qgiv

AUGUST 9, 2023

If another donor has expressed interest in seeing how your organization operates behind the scenes, invite them to your facilities for a guided tour. Day 5: Send a mailed thank you note (consider handwriting the note or having your executive director sign the note for a personal touch). Day 10: Send an email newsletter.

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Relationship Donor Gift Retention 52

Nonprofit Tech for Good

OCTOBER 31, 2011

The following is an excerpt from Chapter 1 of the newly released book Social Media for Social Good: A How-To Guide for Nonprofits. The upper right-hand corner is the most valuable section of your website—use it to plug your e-newsletter and group text messaging campaigns, donate now functionality, and social networking communities.

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Design Websites Practice Widget 257

TechImpact

MAY 12, 2014

Mailup – “Direct Marketing in a Mobile World: a Practical Guide”. Only 11,84% of newsletters use responsive design techniques to optimize their layouts for mobile devices. The number of mobile e-mail users is predicted to grow 28% in 2014 and 23% in 2015 – The Radicati Group “Email Statistics Report, 2013-2017?.

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Statistics Mobile Marketing India 168