Amy Sample Ward

JULY 15, 2011

Topic : Building a Social Media Strategy. Description : Sure, social media is evolving at the speed of light and experimentation is important. But you still need a clear strategy, a sound plan of attack, and a method of evaluating your results. Related Links : Conference information.

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sgEngage

JUNE 22, 2021

With a qualitative research method like this one, you really don’t need a large sample size to get good data. Google can choose a winner for you after enough data is gathered, but you can also run reports or look at Analytics data for each option to evaluate the success on your own. Social Media Engagement.

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Method Research Test Analytics 76

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 8, 2010

Amy Sample Ward. It refers to a fairly new way of evaluating the effectiveness of projects by drawing out the underlying assumptions about how they lead to social change. You don't have to be a nonprofit, you can be an individual trying to do go in the world. My Dirty Life & Times. Katya's Non-Profit Marketing Blog.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

The goal is to encourage nonprofits to make New Year's resolutions to that help them more efficiently and effectively move people to support their organizations. I'm drilling down into the concept of " streamline " to brainstorm 52 ideas to help make your organization's social media strategy and use more effective and efficient.

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Social Media Media Tips Social 98

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 27, 2009

Alfred Sloan used ROI in the 1920's at General Motors Source: Wikipedia I'm in the process of writing about and prepping several workshops for nonprofits about Social Media and ROI, known as "Return on Investment." ROI processes, particularly as part of the budgeting process , are familiar to many nonprofits.

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ROI Social Media Media Measure 74

Amy Sample Ward

MAY 6, 2013

The new book I co-authored with Allyson Kapin, Social Change Anytime Everywhere , looks at the way nonprofit organizations can use multichannel strategies for advocacy, fundraising, and community building. While those objectives have merit, they are not directly aligned with creating the best constituent experience.

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Business People Podcast Broadcast 241

Amy Sample Ward

APRIL 9, 2010

Here’s the dashboard from The Extraordinaries of our 2010 Nonprofit Technology Conference session today: Bringing Community Organizing Into Online Campaigns – [International Ballroom C] (#co2oc). Who: Speakers: Amy Sample Ward | Netsquared; Debra Askanase; Ivan Boothe. Workshop leaders will offer feedback and evaluation.

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Campaign Community Online Organization 140

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 10, 2011

Today, NTEN’s Amy Sample Ward shared this fabulous video on Facebook. It’s a topic that NTEN’s executive director, Holly Ross, has covered with this must-read post: “ Four Ways Nonprofits Can Increase Their Impact With Data.”. I’d love to see a survey of nonprofit measurement practice that quantifies this.

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Amy Sample Ward

APRIL 27, 2009

I’m here at NTEN’s 09NTC and am going to live blog Beth Kanter’s session on mapping your social media strategy to metrics. Panelists: Wendy Harmon: social media manager, philosophy is to use social media to execute mission. Below is the live blog or the archive of the live blog.

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Social Media Map Strategy Media 102

CauseVox

JULY 18, 2023

As a nonprofit professional, you understand the importance of a well-crafted fundraising development plan. Sample fundraising calendar Be sure to update your quarterly and monthly totals for the year, comparing them to your original goals. Evaluate your progress and determine whether you are on track to meet your targets.

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Develop Fundraising Pledge Track 76

Amy Sample Ward

APRIL 1, 2009

But what about taking an inventory of your social media tools? Twitter Karma is a great tool to use if you want to inventory your Twitter community, clean up any nonreciprocal followers, or simply evaluate your lists. Tags: strategy analysis evaluation social media. Give it a try! Groups & Pages.

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Social Media Tools Media Ning 100

Cloud 4 Good

FEBRUARY 15, 2022

Last time we shared how Marketing Cloud can impact the higher education industry and this time around we’re vetting it for our friends in the nonprofit space! . When nonprofit organizations come to Cloud for Good, we spend a substantial amount of time uncovering the specifics around their unique constituent lifecycle. Engagement.

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Marketing Phase Nonprofit Gift 59

Double the Donation

AUGUST 21, 2021

According to a peer-to-peer fundraising study by NonProfit PRO and Frontstream, 43 percent of nonprofits engaged in peer-to-peer fundraising said that fundraising made up more than 50 percent of their revenue. Some ideas: Issue social media challenges. by Mark Becker, Founding Partner, Cathexis Partners.

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Results Fundraising Software Raise 87

Candid

APRIL 14, 2021

If the mission of your nonprofit addresses race, health, or wealth disparities, you likely need additional funding to meet increased demand. For many nonprofits $5,000 is the sweet spot. Most nonprofits, however, are lucky to have even one staff person dedicated to major gifts. So, what can we do to close these gaps?

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Gift Program United States Script 105

NetWits

FEBRUARY 2, 2011

This tool will crawl and evaluate your website for a lot of the key elements you should be monitoring. Here’s a sample for NetWits that I ran a few months back that will give you an idea of what to expect. Here’s a sample for NetWits that I ran a few months back that will give you an idea of what to expect.

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email Social Social Media Search 246

Amy Sample Ward

JANUARY 19, 2011

Location : online with Nonprofit Webinars. Description : Social media, online campaigns, and community engagement can be tricky things to dive into and do well without measuring, monitoring and evaluating. How to evaluate? Related Links : Nonprofit Webinars website. Date : January 19th, 2010. Blog post.

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Metrics Community Guidelines Slides 100

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 19, 2010

I've been working in nonprofit technology since 1992. One of the projects I developed and implemented for NYFA in the late 1990s was called " KIT: Knowledge in Technology " where nonprofit arts organizations developed a strategic technology plan. Photo by Eurleif. Yes, I used to crawl under desks and plug in wires.). (Yes,

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Ning Free Technology Adopt 101

Get Fully Funded

MARCH 27, 2023

Volunteers pour their heart into your nonprofit’s work. They’re there to help with the heavy lifting of running a nonprofit and delivering programs. In short, volunteers can help you grow your nonprofit faster and more affordably. So why don’t all nonprofits make volunteer appreciation a priority? And that’s a shame.

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Volunteer National Photo Fun 119

CauseVox

APRIL 13, 2021

Evaluate your website and emails, and make sure the messaging for your peer-to-peer fundraising campaign is: Easy to understand — Your messaging should make it obvious why your organization has launched the peer-to-peer fundraising campaign. Sample “Registration Now Open” email. Make Your Story Easy To Understand And Share.

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Campaign Fundraising Registration Calendar 70

DNL OmniMedia

MAY 25, 2022

Your nonprofit is on a never ending journey to understand your supporters. When you have a strong grasp of your audience’s motivations, you can increase donations, volunteer hours, advocacy actions, and the overall public opinion of your nonprofit. This is done through a process called nonprofit market research.

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Research Marketing Survey Nonprofit 52

Bloomerang

JULY 5, 2021

Yet too many nonprofits still don’t prioritize donor retention strategies. . You may know I love applying lessons from other disciplines to nonprofit fundraising and marketing; recently an article from Merkle inspired me to consider how the social benefit sector might use commercial business insights to increase donor loyalty.

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Donor Strategy Retention Relationship 141

Care2

APRIL 13, 2010

From Beth Kanter and Allison Fine’s presentation on the importance of having a “Networked Nonprofit&# to Sarah Dijulio’s session on Super Heroes of Online Fundraising that dived into strategies nonprofits should consider using when testing fundraising messaging, nonprofit campaigners gained valuable skills.

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Conference Sample Technology NTC 61

Care2

JULY 11, 2013

Sometimes I feel like there''s an encyclopedia of online advocacy, fundraising, and social media stuck in my head. While I have close to two decades of experience in the nonprofit field and love to share my experiences and data, I’m lucky to be surrounded by such smart nptech folks who share their knowledge with me.

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Resource India Case Study Nonprofit 72

Amy Sample Ward

APRIL 16, 2010

Last November we saw a few alarming events taking place in this social media for social good sector: Causes left Myspace and Ideablob shut down , both without warning or community support. Evaluate your community: are you reaching a diverse community or operating in a silo? Not All Communities Can Be Treated Equally.

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Ning Causes Build Evaluation 208

DipJar

MARCH 21, 2022

This might mean you need to re-evaluate your approach and readjust how you’re conducting your prospecting. While social media platforms and search engines can get you started, you’ll also need access to the following: . Does your nonprofit need assistance prospecting for a large-scale campaign you plan to run in a few years?

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Research Consultant Database Gift 91

Amy Sample Ward

MARCH 22, 2011

Last week was the 2011 Nonprofit Technology Conference and not only did I have the pleasure of presenting a couple sessions, it was also my first NTC as a staffer, as I joined NTEN earlier this month. I had a really wonderful time, and the Community-Driven Social Impact session was terrific! So, what is that opportunity?

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Case Study Community Impact Studies 117

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2009

The SXSW Interactive Festival (scheduled March 12-16, 2010 in Austin, Texas) is a mega huge social media industry event. The nonprofit presence at SXSW has been growing steadily over the past couple of years. In 2008, I was on one of the few nonprofit panels on the agenda. It was organized by Ed Schipul.

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Comment Social Media Jordan Cancer 95

Amy Sample Ward

MAY 20, 2010

Social Media Strategy for Nonprofits and Businesses – Debra's latest post has a list of ten guiding principles for social media in our work – they aren't necessarily new, but they are incredibly important and true! "A What do you think?

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Web Bookmarking Contest Case Study 114

Amy Sample Ward

JUNE 6, 2012

Salesforce Acquires Buddy Media for $689 Million – "Salesforce has entered an agreement to acquire social media marketing platform Buddy Media for approximately $689 million, the company has announced. What does social media success look like, anyway?"

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Web San Francisco Bookmarking Search 117

Amy Sample Ward

JUNE 15, 2012

Twive and Receive Reveals the Top 20 Most Generous Cities & Who Would Win In A Fight Between the Hulk and a Kitten | Razoo Media Room – "Julie Nations, the Executive Director of The Ellie Fund said “It’s been the best communications outreach program we’ve ever done. We have our elevator pitches ready to go. "What

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Hunger Web America Case Study 120

Amy Sample Ward

FEBRUARY 23, 2010

Social Media Today | ROI: How to Measure Return on Investment in Social Media – A great post from Brian Solis on Social Media Today discussing the ROI of social media. "Over the years, Social Media experts attempted to redefine ROI for a new era of influence.

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Web ROI Bookmarking Phase 108

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 3, 2009

(scheduled March 12-16, 2010 in Austin, Texas) is a mega huge social media industry event. I did a roundup of nonprofit panel proposals a few weeks back and wanted to give you an updated list. I did a roundup of nonprofit panel proposals a few weeks back and wanted to give you an updated list.

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Social Media Cancer Jordan Kiva 79

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

Share Your Story: ROI, Social Media, Nonprofits. tags: nonprofits roi ). My chapter lays out a traditional ROI process that Nonprofit technology staff use to make major IT investment purchases such as hardware, video conference system, database system, etc. Secret sauce of social media success.

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ROI Social Media Slides NTEN 50

Connection Cafe

MARCH 11, 2014

But with the technological innovation happening all around us, it’s important to consider whether your nonprofit is taking advantage of the solutions that can ultimately help power your mission forward. The 2014 Nonprofit Technology Conference (#14NTC) kicking off this Thursday is the premier event to help you answer that question.

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Time Evaluation Social Media Blackbaud 41

Amy Sample Ward

SEPTEMBER 23, 2010

Fine Blog – "The Case Foundation has just released an evaluation of their innovative “Make It Your Own&# program. One would be hardpressed to find more knowledgeable, thoughtful folks on civic engagement and social media. The assessment was conducted by Peter Levine, Peter Deitz and Cynthia Gibson.

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Web Bookmarking Evaluation Lesson 120

Care2

APRIL 18, 2014

In the book Social Change Anytime Everywhere , that I co-wrote with Amy Sample Ward of NTEN, we disucss the pyschology of fundraising. Some people may find it easier to focus their fundraising pitches on social media and tag people directly. The endurance event stats are not suprising. Does it work?

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Studies Money Raise Charity 72

Amy Sample Ward

JUNE 23, 2009

Exploring Social Media for Social Good #FindingTheGood - Have you been following Mashable's Summer of Social Good? This week they are rounding up and highlighting examples of social media use by WWF, The Humane Society, Livestrong and Oxfam America - plus, you can add your organization to the list!

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Bookmarking Web America Delicious 100