sgEngage

JULY 24, 2023

As birth rates decline and populations age, the effects on enrollment numbers, funding, and institutional sustainability become increasingly pronounced. With fewer young individuals entering the age cohort traditionally associated with college attendance, institutions face the risk of lower enrollment rates. Diversify your pipeline.

Education 80

Education Student Award University 80

NonProfit Hub

JANUARY 28, 2021

Did you know that the average open rate for the nonprofit organization is around 25.17%, much higher than the industry average open rate, which is just 21.33%? To help you understand this, let’s look at Campaign Monitor’s research which states, that ‘ donors prefer email.’ According to Mailchimp ?

email 84

email Marketing Spam Rate 84

Get Fully Funded

APRIL 4, 2024

Building relationships with all of your supporters can strengthen your donor retention rate and help your nonprofit raise more funds over time. Research shows that a 10% improvement in your donor retention can lead to an up to 200% increase in donors’ lifetime value. Offer a recurring giving option on your online donation page.

Donation 110

Donation Strategy Nonprofit Gift 110

Whole Whale

SEPTEMBER 8, 2023

While focused on selling products, many of Ogilvy’s principles and “rules” around research, messaging, and motivating action remain surprisingly relevant today, especially for nonprofit organizations seeking to engage donors and volunteers. Use statistics to vividly demonstrate the scale of the problem being addressed.

Lesson 59

Lesson Fundraising Digital Test 59

Bloomerang

JUNE 1, 2022

Here’s what to expect: Year-end giving statistics roundup. Year-end giving statistics roundup. These statistics illustrate why you should prioritize year-end giving within your overall fundraising strategy: 1/3 of all annual giving happens in December, and around 11% of total donations arrive within the last three days of the year.

Guide 108

Guide Giving Nonprofit Metrics 108

NonProfit Hub

APRIL 17, 2024

Use this template to facilitate the persona creation process: This template offers space to add demographic and behavioral information about your personas and strategize your intended messaging. Research shows that interactive content earns more engagement and twice as many conversions as static content.

Practice 36

Practice Organization Nonprofit Content 36

Qgiv

APRIL 9, 2024

When creating your social media strategy, research what tools can help you expand on your goals to make the maximum impact you can. You can create posts highlighting your volunteers and include key statistics about the impact you make in your community to help you connect with more people interested in helping your mission.

Social Media 52

Social Media Media Guide Social 52

Bloomerang

MARCH 30, 2023

When considering who your volunteers are, you need to collect necessary information from them like demographic information, skills, and qualifications. Here are the most important metrics to keep track of: Retention rate. Digital engagement rates on social media, texts, emails, etc. WHO are your volunteers?

Volunteer 92

Volunteer Strategy Organization Metrics 92

Care2

OCTOBER 1, 2012

Connors kicked off the webinar highlighting useful Boomer statistics. Smith, also added that Boomers not only drive the economy with their purchasing power, recent studies show that Baby Boomers now boast the highest growth rate of entrepreneurship in America. They control over 80% of personal financial assets. According to the U.S.

Social Media 72

Social Media Media Social Statistics 72

Connection Cafe

JANUARY 28, 2015

If so, then your organization can probably benefit from conducting market research. Before these assumptions are baked into choices being made or considered, get access to accurate information using market research : who are your constituents and what are their attitudes, preferences, satisfaction levels, and needs? Look it up.

Research 20

Research Marketing Method Attitude 20

BoardAssist

APRIL 12, 2016

In order to understand the incidence and success of formal nonprofit collaborations , The Bridgespan Group and The Lodestar Foundation collaborated in a 2014 research study. The process of researching and selecting potential partners is not a difficult exercise but requires adequate sector experience, time, and resources.

New York 40

New York Collaboration Nonprofit Analysis 40

ASU Lodestar Center

JULY 9, 2018

There over 62 million volunteers in America each year, according to the Bureau of Labor Statistics, according to "Volunteering in the US." Conduct annual evaluation of volunteer outputs, hours, programs, feedback, interests, demographics, psychographics, changes and challenges.

Evaluation 40

Evaluation Volunteer Program Impact 40

NonProfit Hub

FEBRUARY 6, 2015

That fact is just one of many interesting tidbits found in Pew Research Center’s annual report on social media usage , which was released a few weeks ago. Instagram saw the largest growth going from a 17 percent usage rate in 2013 to 26 percent in 2014. Twitter’s most popular demographic is 18-29 year olds with a 37-percent usage rate.

Social Media 28

Social Media Audience Media Social 28

Connection Cafe

SEPTEMBER 3, 2015

Here’s a little background: Since 2009, Camber Collective— the result of Hope Consulting and SwitchPoint LLC’s merger—has led the Money for Good research series to seek “the voice of the donor” for charitable giving. Out of all the statistics in this report, this one struck me the most. And, honestly, it made me a little depressed.

Report 20

Report Donor Demographics Statistics 20

Connection Cafe

NOVEMBER 7, 2013

When launching your marketing campaign you have a segmented audience with clear social and demographic information it would be easy to measure your impact and your strategy would be build based on a specific set on factors. They are versatile and can adapt to situations like big marketing researches to small but complex donation forms.

Data 38

Data Management Nonprofit Survey 38

Care2

JANUARY 15, 2009

Given the email clutter your subscribers battle daily, how are your organization’s e-newsletter open and click-through rates looking these days? Here are some useful tips to increase your e-newsletters performance rates. Gather demographic info if you don’t already have it.

Newsletter 51

Newsletter Social Media Advocacy Tips 51

NTEN

JANUARY 11, 2011

Simple segmentation focuses on descriptive segments, such as demographics and donor history, and tailors your communication based on what you already know about that person. The language that you use can point to this knowledge: “Our renowned Foundation researcher, Dr. Smith, is signing her latest book at the Borders right in your backyard.”

Communication 69

Communication Results NTC Content 69

NonProfit Hub

MAY 31, 2016

Ask a few questions, statistical or open-ended. The best open-ended question Richard Radcliffe (UK, world-class researcher) ever came up with? Demographics and giving amounts is not enough. What’s our retention rate? What’s our acquisition rate? You’re 99.9% guaranteed correct. Send a survey.

Data 28

Data Tips Nonprofit Gift 28

Neon CRM

MAY 31, 2023

Effective donor management aims to build strong, long-lasting relationships with donors, increase retention rates, and ultimately, secure ongoing financial support for an organization’s mission and programs. They may research the organization, read testimonials and reviews, and compare it to other similar organizations.

Donor 52

Donor Management Guide Retention 52

Bloomerang

NOVEMBER 13, 2021

” So we know statistically that having a written strategic plan doubles our chances for success and that 70% of businesses that last past that 15-year-old mark have a strategic plan. I could measure it but then, technically, it’s not statistically significant if I lost.0001 How do we report on that?” 0001 pounds.

Report 79

Report Measure Impact Process 79

Bloomerang

SEPTEMBER 12, 2022

Bloomerang’s donor management software helps nonprofits raise more by enhancing relationships with supporters to improve donor retention rates. These features include: An interactive dashboard that keeps your donor retention rate front and center. An effective stewardship campaign is a great way to increase your donor retention rates.

Software 79

Software Fundraising Nonprofit Platform 79

NonProfit Hub

FEBRUARY 22, 2019

Note: This study used statistics from 2007 to 2016 to show the sector’s performance during and immediately after the recession, and also because this was the most recent year that data was available. As you read, keep in mind that some data may have changed, and continue to do research as new studies are released! Resiliency.

Industry 67

Industry Nonprofit Statistics Profit 67

Bloomerang

SEPTEMBER 12, 2022

Prospect Research Software. Every nonprofit can benefit from boosting its donor retention rates. Bloomerang makes sure your donor retention rate is front-and-center on the dashboard, helping you understand where your organization stands at all times. Best Nonprofit Software for Prospect Research. Fundraising Software.

Software 56

Software Effective Grant Nonprofit 56

Connection Cafe

AUGUST 14, 2013

(see graph on the right) The other user research activities we plan to conduct for a project will help us determine if Surveys or Interviews will be most useful. If we have another activity that will provide quantitative data, we may do Interviews to balance out our research. Research Questions. User Research. Recruiting.

Interview 32

Interview Survey Design Process 32

Connection Cafe

DECEMBER 5, 2019

based Centre for Charitable Giving and Philanthropy titled “How Donors Choose Charities,” they conclude that: This conclusion is drawn from research in which they identify the most common reasons that donors give. For newer donors, try to keep your survey brief: Ask them about their donation experience (Let them give you a rating on a scale).

Donor 42

Donor Retention Nonprofit Charity 42

Bloomerang

AUGUST 21, 2021

But first, I want to share a statistic with you. So, anyway, Dr. Adrian Sargeant and Elaine Jay do a lot of research on donor retention and fundraising. And usually expenses are increasing at a rate that’s higher than revenue, all things being equal. Well, there’s no single demographic. Why is that?

Video 130

Video Giving Gift Donor 130

Bloomerang

JULY 2, 2021

Statistics. So mission and vision, programs and services, your client testimonials, your annual reports, and your statistics. I have looked at the statistics and I have better numbers when I make the ask in the morning. Prospect research, I tell you, it’s a separate presentation, it’s a separate whole other topic.

Virtual 114

Virtual Communication Video Newsletter 114

Nonprofits Source

JANUARY 13, 2017

In this post, you’ll learn 8 research-backed ways that are proven to improve the reach and impact of your content. Google, with it’s over 200 ranking factors , include on-page factors such as bounce rate , average time spent on a page, and pages viewed per visit. This is why persona research is so important.

Research 89

Research Marketing Case Study Search 89