NTEN

NOVEMBER 2, 2009

Meg Murphy, Convio. [Ed. Last year, Convio clients raised more than $777 million online and 2009 looks to be even better. Organizations of all sizes can get into the game, you just need a playbook. In 2008, Convio pioneered a new program called Convio Go!™ 8 percent of file are donors.

Convio 76

Convio Mail Newsletter Game 76

Care2

OCTOBER 18, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) They are all recent or current Care2 clients.

Convio 28

Convio Award Social Media Advocacy 28

Care2

AUGUST 28, 2013

In my experience, the biggest difference in the varying payback on a Care2 multi-channel donor acquisition campaign (or any online acquisition) tends to be the total number of fundraising appeals that an organization sends to its supporters. In short, more good emails = more revenue. Email marketing is mainly a numbers game.

email 77

email Fundraising Rate ROI 77

Connection Cafe

APRIL 9, 2010

If you currently work in a nonprofit organization, or the corporate world for that matter, you've no doubt had a conversation in the past year about "generational differences" today. How likely is someone in Generation X going to donate to my organization? Author: Jordan Viator. My main takeaway? Newsletters, newsletter, newsletters!

Generation 50

Generation Research Relationship Donor 50

Care2

MARCH 30, 2011

Vinay Bhagat of Convio, Yvonne Garrett, of OMP, Randy Paynter of Care2.com During the webinar, these all-stars from the the nonprofit sector discussed strategies, tactics, and case studies that showed how organizations who used advocacy successfully for list growth and engagement also raised more much more money online.

Advocacy 61

Advocacy Case Study Pledge Slides 61

Care2

OCTOBER 18, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Convio 28

Convio Austin Social Media Advocacy 28

NTEN

SEPTEMBER 8, 2010

How do you determine which technology, or set of technologies, will be best suited to your organization? Here are just two examples from organizations that I found to be most successful and effective. Execution: The major donor cocktail party was by invitation only to CC’s largest donors. And how do you check results?

Campaign 65

Campaign New York City Community Build 65

See3

DECEMBER 2, 2008

Vinay Bhagat, Founder & Chief Strategy Officer over at Convio has a new blog post about why to invest online in the tough economic times we are having. “As direct mail-based fundraising has become less effective, online fundraising has grown significantly.&#. Link [ Convio ]. Younger doesn’t have to mean young.

Online 40

Online Time Convio Mail 40

Care2

DECEMBER 5, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Convio 28

Convio Studies Social Media Advocacy 28

NTEN

FEBRUARY 17, 2010

Alan Cooke, Convio. Some of the key trends supporting rapid adoption of technology by nonprofits are: 1) Online lifestyle, behavior and giving of consumers and donors leading to success. Nonprofits, Donors and Consumers Adopting Online Lifestyle. 2) Mobile technology. To get your invitation visit [link].).

Online 74

Online Giving Convio Mobile 74

Care2

MARCH 28, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Benchmark 28

Benchmark Convio Social Media Online 28

Care2

OCTOBER 20, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

API 28

API Convio Open Social Media 28

Care2

APRIL 15, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Benchmark 28

Benchmark Convio Social Media Advocacy 28

Care2

FEBRUARY 23, 2011

These organizations represent $5.1 While online fundraising is still a drop in the bucket compared to snail mail, it grows exponentially each year. Your major donors are online. Luckily, Blackbaud issued the 2010 Online Giving Report last week. You can download your FREE copy here. billion in total fundraising.

Fundraising 68

Fundraising Disaster Haiti DC 68

Connection Cafe

NOVEMBER 14, 2011

I follow several nonprofit fundraising blogs, one of which is The Agitator, and this recent post about "ask amounts" on direct mail and fundraising forms caught my eye. This post piqued my interest in part because of a vibrant discussion held at the Convio DC Users Group last week about end-of-year fundraising.

Convio 28

Convio Org DC Test 28

Connection Cafe

MAY 4, 2012

Today, Friday May 4, 2012, is my last day at Convio. In the end I decided to reflect on my favorite quote by Mahatma Gandhi, “be the change you wish to see in the world,” as I feel it encapsulates the Convio story very well. I even boldly predicted the demise of direct mail – although I was wrong about that!

Change 54

Change Convio Adopt Hurricane 54

NTEN

MARCH 26, 2009

Tad Druart, Convio. While online fundraising continues to be a growth engine for many nonprofit organizations, the data -- real and anecdotal -- shows that engaging constituents through an integrated, multi-channel approach provides the greatest return over the life of most supporters. Integrate your people.

Integration 50

Integration Marketing Mail Channel 50

Connection Cafe

MARCH 30, 2011

” Tabling, as defined by an informal survey of several of my favorite organizing buddies, is the act of standing behind or near a table in a conference setting to distribute branded swag, engage with conference attendees, and gather the names and contact information of constituents.

Mail 44

Mail Conference Convio PowerPoint 44

Connection Cafe

MARCH 18, 2011

Another day, another hallway conversation at Convio - this time about segmenting your e-mail housefile. In general, segmenting your communications to donors and non-donors is a smart thing to do. You can take it a step further and ask donors to contribute different amounts based on their giving history.

Report 42

Report Amazon Demographics Convio 42

Connection Cafe

SEPTEMBER 8, 2011

Word on the street is that acquiring new donors and then retaining them is getting more and more difficult and more and more expensive for nonprofit organizations. Here are a couple examples of money left on the table, from the donors’ point of view. Author: Michelle Shefter. That happened sometime in 2008 or 2009.

Support 30

Support Convio Gift Pledge 30

Connection Cafe

APRIL 17, 2012

So, how does this act of caring and sharing apply to you and your organization? Dual channel donors give the most: On average, dual channel donors give $123.29 annually, 46 percent of greater value to a nonprofit than direct mail only donors. It seems pretty clear to me why you should care.

Offline 34

Offline Channel Music Convio 34

Connection Cafe

NOVEMBER 8, 2011

The following post is by Dennis McCarthy, Convio's VP of Strategy and Organizational Practice. This year’s winner of Best Integrated & Multi-Channel Campaign was The Trust for Public Land , an organization founded in 1972 to protect land for the public to enjoy as parks and public spaces. Rule #2 : Know your donors.

Convio 26

Convio Mail Lesson Channel 26

Care2

APRIL 16, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Well have it available for download, soon.

Advocacy 44

Advocacy Social Media email Online 44

NTEN

JUNE 29, 2011

At EDF, we wouldn't disagree with that, but we do think it has the potential to become a competitive source of donors and activists. If you're on Convio, sourcing Facebook recruits is easy. After all, we know that offline donors who are on our email list have a higher average gift. Everyone who comes into our file is sourced. (If

ROI 94

ROI Facebook Advocacy Social Media 94

NTEN

MARCH 19, 2010

Visit the 501 Technology booth and enter to win an app from our MoblityCMS platform for your non-profit organization. Interested in knowing how to prioritize resources, analyze a donor database, create mobile applications or visualize community indicators? It's completely free to your organization, and to your members as well!

Free 95

Free Ipod NTC Atlanta 95

Connection Cafe

NOVEMBER 30, 2010

Now that Black Friday and Cyber Monday are over, the same US consumers clamoring for the best deal on a flat-screen TV or iPad say they will give an estimated $48 billion to charity during the last two months of the year according to a survey conducted by Edge Research for Convio.

Time 35

Time Channel Convio Survey 35

NTEN

MARCH 19, 2010

Visit the 501 Technology booth and enter to win an app from our MoblityCMS platform for your non-profit organization. Interested in knowing how to prioritize resources, analyze a donor database, create mobile applications or visualize community indicators? It's completely free to your organization, and to your members as well!

Free 90

Free Ipod NTC Atlanta 90

Connection Cafe

AUGUST 22, 2011

Shouldn’t we all strive to bring our donors this kind of personal experience with our organizations? For non-profits, Convio also knows that behind every name, there is a story, a relationship, a clear way to engage your supporters. Duplication of donors in the system is a common problem! Enter Luminate.

Create 43

Create Database Empowerment System 43

Connection Cafe

FEBRUARY 17, 2011

Much has been written and many have prognosticated about how new and emerging fundraising channels, fueled by technology, would spell the end of direct mail as THE predominate fundraising conduit. While there are several surprises, it is clear that the death of direct mail is an exaggeration.

Influence 33

Influence Giving Charity Mail 33

Connection Cafe

MAY 27, 2011

Guest blog alert: Donna from Charity Dynamics (a Convio Solution Provider ) is sharing an real-life example of how integrated marketing and fundraising helped a nonprofit increase online revenue by more than 100%. As a result, online revenue originating from direct mail integration increased from 12% to 28% from 2009 to 2010!

America 24

America Results Volunteer Offline 24

Care2

NOVEMBER 11, 2009

The second calculator shows benchmark values from a recent study so that you can compare the performance of your names with those of other organizations working in the same field. Number of mailings (enter the number of appeals sent per year). Source: Convio; The Online Marketing (eCRM) Nonprofit Benchmark Index™ Study January 2007.

email 56

email Benchmark Measure Advocacy 56

Connection Cafe

JULY 1, 2011

The following blog post is by Kristin Sharpe at ACF Solutions , a Convio Solution Provider. One of the great things about Common Ground is that organizations have access to a whole array of innovative and easy to deploy tools available through the Salesforce AppExchange. Author: Guest Blogger. Thanks for contributing Kristin!

PDF 54

PDF Template Nonprofit Product 54

Care2

MARCH 25, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Well have it available for download, soon.

Advocacy 44

Advocacy Social Media email Online 44

Care2

JULY 3, 2009

Of course it is only happening for organizations that are staying engaged in the major gift process. First among these is the influence your web story has on a major gift donor’s decision to support you or not. Tags: Direct Mail Online Fundraising. All Business and Relationship Seekers.

Influence 28

Influence Chart Gift Charity 28

Connection Cafe

JANUARY 8, 2010

Personally, I’m already a week into my New Year diet and exercise regimen, but for nonprofit organizations, resolutions can be used to revitalize a number of initiatives around organization efficiency, relationships with donors and new goals to make a number of areas of better for both the nonprofit and its constituents.

Jordan 30

Jordan Offline Channel Exercise 30

Connection Cafe

JUNE 14, 2011

Because we’re immersed in “CRM” every day here at Convio , it occurred to me that we probably tend to get caught up in a vocabulary of terms that are foreign to most people. Constituents – In CRM, constituency means ALL people with a relationship to your organization. Author: Jennifer Atkins.

Channel 33

Channel API Picture Profile 33

Care2

FEBRUARY 17, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Direct Mail typically generates a 0.5%

Demographics 45

Demographics Social Media Online Advocacy 45