Greater Giving

MAY 25, 2022

Fundamental Strategies to Maximize your Event Marketing ROI. This guide will look at four transformational fundraising strategies for increasing your nonprofit’s ROI from its event marketing outreach. When you spend time and money marketing to people who are unlikely to attend your event, your ROI will inevitably take a hit.

ROI 81

ROI Marketing Strategy Sponsor 81

Association Analytics

SEPTEMBER 27, 2023

Data-driven decision-making isn’t just a trendy phrase; it’s here to stay and essential for any organization’s success these days. Provide a Benefit Analysis ROI in Focus: While emotional appeals are powerful, it’s also crucial to underscore the tangible benefits. That’s the power of analytics.”

Analytics 169

Analytics Analysis ROI Associations 169

sgEngage

FEBRUARY 4, 2022

Smaller, distributed teams are increasingly relying on AI to synthesize data and optimize their workflows. For-profit companies have relied on these strategies for years to serve up relevant content and personalized experiences to deepen engagement with their brand, and donors now expect that in their interactions with nonprofits. .

Data 99

Data Houston Classes Analytics 99

.orgSource

OCTOBER 31, 2023

She’ll review data privacy and security, accuracy and reliability, and responsible innovation. Sponsored by Nimble AMS We’ve crafted a great educational program, but it’s not delivering ROI. How can we identify more meaningful member data? Get advice on the dos and don’ts from an expert. What’s wrong?

Sponsor 275

Sponsor Associations Law Hype 275

Nonprofit Tech for Good

JUNE 13, 2012

The Return on Investment (ROI) was not significant enough to make me a convert. That said, let’s have a look at the ROI: Promoted Post Shared on Monday, June 11 at 9:30am EDT. Now, let compare that data to a similar post shared exactly one week earlier: Not Promoted Post Shared on Monday, June 4 at 9:30am EDT. Absolutely!

ROI 203

ROI Facebook Grant Nonprofit 203

.orgSource

SEPTEMBER 19, 2023

This technology is being used to create new forms of content, automate tasks that were once done by humans, and make it easier for people to infringe on the intellectual property (IP) rights of others. Some of the biggest ethical issues raised by AI are bias, data privacy and security, accuracy and reliability, and responsible innovation.

Sponsor 221

Sponsor Associations North America Law 221

Nimble AMS

MARCH 30, 2023

Customer relationship management (CRM) software is a data driven tool that streamlines your customer relationships. A CRM lets you track customer interactions, manage relationships with prospects, and ultimately gives a bird’s eye view of your data. The combination of AMS + CRM can also empower you to become a data-driven organization.

Associations 138

Associations Software Difference ROI 138

EveryAction

APRIL 5, 2023

Specific ways organizations can get the board on board As you put together your summary for the board, try these specific tactics for illustrating the value of a technology change: Highlight return on investment (ROI) Show the board how the new technology will improve ROI, and lean on data.

Technology 186

Technology Change Analysis Tech 186

.orgSource

JULY 25, 2023

Content optimization—Assess keyword density, title tag length (The length of the title that is displayed in search engine results.), and meta descriptions (Html summaries of page contents.) When I asked Bard what data would be needed to produce a comprehensive analysis, it responded like this: Your website.

Team 221

Team Marketing Build Analysis 221

Nimble AMS

FEBRUARY 6, 2023

If so, your organization might be missing out on your event’s ROI, making it a challenge to justify your overall events budget. Go above and beyond by tailoring the content to your member to make the opened email worth their while. You won’t want to miss our webinar: For the love of events ROI on February 14. Register today!

Registration 113

Registration Associations ROI Conference 113

Nimble AMS

FEBRUARY 15, 2024

Data -driven culture How well does your organization leverage its data? Forming a strategy for success is only as good as your data. If your large association currently faces data silos, repeated records, or platforms that don’t automatically sync, it might be time to reinvest in new technology.

Associations 148

Associations Missouri Measure Culture 148

Nimble AMS

DECEMBER 3, 2023

According to IDC research , employees wasted 44% of their workday on unsuccessful data-related tasks. Not only can you save staff time, but you can boost your ROI by freeing staff to work on higher-value projects. Cont inuous upgrades can also boost your ROI, saving your association tens of thousands of dollars a year.

Associations 129

Associations ROI Retention Software 129

Nonprofit Tech for Good

JUNE 13, 2012

The Return on Investment (ROI) was not significant enough to make me a convert. That said, let’s have a look at the ROI: Promoted Post Shared on Monday, June 11 at 9:30am EDT. Now, let compare that data to a similar post shared exactly one week earlier: Not Promoted Post Shared on Monday, June 4 at 9:30am EDT. Absolutely!

ROI 100

ROI Facebook Grant Nonprofit 100

Nimble AMS

JUNE 6, 2023

You don’t want to risk your member data leaking or your software system imploding. TECH TIP: With Nimble AMS, you can leverage myTrailhead , a free training platform with engaging content like videos, gaming elements, and quizzes to increase staff technology adoption and boost employee retention. User-friendly data. Automation.

Adopt 122

Adopt Associations Software Management 122

Nonprofit Tech for Good

FEBRUARY 14, 2019

The key, though, is doing it in a way that delivers maximum ROI. Running Facebook fundraising ads is an excellent way to reach your target audience and optimize for donations while generating data that allows you to measure your success. This should generate enough data to give you a good sense of your cost per action and ROI.

Facebook 226

Facebook Fundraising ROI Virginia 226

Achieve

OCTOBER 6, 2023

By collecting and analyzing key data points, you’ll be able to continually refine your strategy and stay at the forefront of social media fundraising. Let your data lead the way. Every interaction that takes place between a user and your nonprofit’s social media content counts as an engagement. Then, multiply that number by 100.

Social Media 52

Social Media Metrics North Carolina Media 52

Nonprofits Source

MAY 15, 2024

Start by digging into your customer data to better understand who they are. Typically, marketing research relies on third-party data to help you understand broader, industry-wide patterns and capture audiences you don’t currently serve. is the purchase of your product trending up or down?). Create customer personas.

Map 52

Map Digital Business Marketing 52

Association Analytics

FEBRUARY 14, 2022

Before we dive in, we want you to start thinking of data as one of your most important assets. Of course, they are valuable assets, but data is, too. Let’s build your business case to make data analytics a top priority: 1. Start by assessing and documenting the current state of your data. What do you think about our data?

Analytics 169

Analytics Language Associations Case Study 169

NTEN

MAY 17, 2011

Being new to this, we also had to determine how to measure the return on investment (ROI) of our ad buys, to help guide our efforts in the future. We've already written a step-by-step guide on how to use Google's URL builder , but it's pretty easy: The key is to remain consistent so you can find the data in Google Analytics.

ROI 91

ROI Linkedin Online Analytics 91

Whole Whale

JANUARY 26, 2022

AmeriCorps offer amazing training for new members before they embark on their service journeys, their online course catalog covers an amazing breadth of content. These nonprofits then, in turn, have begun to need digital marketing/analytics/content and other digital-first work done by staff and AmeriCorps members. .

Americorp 98

Americorp Training Train Digital 98

NTEN

JUNE 29, 2011

When it comes to nonprofits – and particularly, nonprofits on Facebook – we're all looking for the answer to the question: What's the ROI? The truth is, ROI can be calculated in a variety of ways. Every quarter, our data analyst, Mathew Grimm, emails out a report of every list source and how they're performing.

ROI 94

ROI Facebook Advocacy Social Media 94

.orgSource

AUGUST 28, 2023

Use data to make objective decisions based on site traffic, evaluations, sales, professional development activity, focus groups and/or other types of outreach. Make it Easy Once you’ve identified a prospect, make playing on your team an opportunity that’s easy, fun, and offers some kind of ROI. I hope I’m preaching to the choir.

YouTube 221

YouTube Industry Leadership Podcast 221

Nimble AMS

MAY 30, 2023

If you don’t routinely upgrade your software, your technology is at a higher risk of failure , potent ially leaking member data. Nimble AMS offers instantaneous access to the latest product features helping your organization to enhance your staff and member experience and boost your technology ROI. Online community platform.

Chicago 127

Chicago Question Associations Software 127

Pamela Grow

JUNE 28, 2023

According to a recent study by Campaign Monitor , email marketing has an astonishing ROI of 4400%! Social media, on the other hand, lags behind with an average ROI of 94%. That’s right, your lovingly crafted social media content is often met with nothing more than a virtual tumbleweed rolling by. So, what do you think?

email 52

email Rate ROI Social Media 52

NTEN

SEPTEMBER 4, 2012

Whether you call it "data-driven", "data-informed", "evidence-based", or something else, making smarter decisions and strategies for your organization is something every nonprofit leader strives for—and what the latest issue of NTEN:Change is all about.

Issue 82

Issue Data Case Study Org 82

Get Fully Funded

JUNE 16, 2022

Nonprofit budgets are often tight, and each of your campaigns should aim to hit as high a return on investment (ROI) as possible. To better analyze your campaigns, you’ll need to understand a few fundamental metrics, including ROI, cost per dollar raised (CPDR), and cost per acquisition (CPA). ROI = (Output / Input) X 100.

Raise 59

Raise Campaign Money Online 59

NTEN

OCTOBER 6, 2011

Nearly all of the web communication challenges I’ve encountered with the groups I’ve worked with stem from basic content planning and governance issues. People come to your website, first and foremost, to get information, so Content Strategy is relevant for any communications work you do. So, Content Strategy was born!

Content 83

Content Strategy Question Calendar 83

NonProfit Hub

APRIL 17, 2024

This guide will explore best practices for creating a blogging and content strategy that drives audience engagement, encourages donations, and makes readers feel like part of your nonprofit’s community. Align content to your target audience’s interests. Create engaging and interactive content. Simple language free of jargon.

Practice 36

Practice Organization Nonprofit Content 36

AccelEvents

JULY 7, 2021

Not only are events a significant driver for growing content, building brand awareness, and encouraging potential customer engagement, but they also bring more leads to your doorstep. . Leverage content. Your content is the driving force of any event. Track event ROI. Be sure it is optimized to the event theme.

Marketing 97

Marketing Virtual Awareness Platform 97

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 21, 2014

It is the dominant form of content we all engage with – on our desktops, our tablets and now our phones. And so it continues to surprise me that nonprofits invest far too little in video content, as if they are somehow exempt from this general trend. Finding the ROI. But we have reached an inflection point.

Video 139

Video Communication Strategy Stats 139

Saleforce Nonprofit

MARCH 23, 2022

Siloed Data : The fundraising database was not integrated with the website, leading to siloed data and a lack of intelligence about stakeholder engagement. Meanwhile, the multiple content types and dynamic feeds made it easier for our staff to manage everything internally. Here’s where we saw the most immediate improvements.

Puerto Rico 93

Puerto Rico District of Columbia Donation Chapter 93

Tech Soup

FEBRUARY 5, 2013

We're in the era of "big data." If you have the right data and you know how to use it, your organization can be unstoppable. There are almost an infinite number of ways that data can be used. What do you get when you combine your donor performance data with social engagement data? Powerhouse donors!

Data 62

Data Social Colorado Mail 62

AccelEvents

JUNE 23, 2020

In short, a virtual trade show can: Provide a greater Return on Investment (ROI) than an in-person trade show. Can provide useful marketing data. Here’s how: Greater Return on Investment (ROI). Virtual events, whether a virtual conference, trade show, or virtual expo, can provide significant ROI. Better Data Collection.

Virtual 84

Virtual Guide Registration Sponsor 84

NonProfit Hub

DECEMBER 17, 2020

Understandably, the pandemic crisis is taking a toll on small businesses and hitting ROI hard. Content Quality will be delivering Small Businesses: Eliminating likes will help small businesses. People would not rely on the credibility of an influencer but lookout for authentic content. Let’s explain it step-by-step….

Business 60

Business Influence ROI Italy 60

AccelEvents

JUNE 11, 2020

Lead retrieval allows exhibitors to access the vitally important personal data shared by attendees at registration. Without this data, there are no solid sales leads and your event will have little value to your exhibitors. In terms of lead retrieval, valuable content leads to more booth visits. This can hurt you in the future.

Virtual 97

Virtual Support Badge Registration 97

AccelEvents

JANUARY 30, 2022

You should collect valuable event attendee data through the online ticketing and registration process. . When collected in the right event planning software , you can then export this data to your integrated customer relationship management (CRM) software; you can use email marketing sequences for demand gen purposes.

Generation 52

Generation Registration ROI Stream 52

Nonprofit Tech for Good

FEBRUARY 14, 2011

However, one thing that is certain is that the ROI (Return on Investment) from e-newsletters is still relatively high compared to other Web-based channels. For me, that ROI translates into webinar attendees and speaking engagements. Consequently, so has my ROI. Of course, online petitions also make great Status Update content.

Newsletter 237

Newsletter Social Media Build Media 237