Kindful

JANUARY 5, 2022

The Nonprofit Advertising Benchmark Study is a report from Whole Whale , a B Corp digital agency that works with nonprofit and social impact organizations. Whole Whale works with nonprofits and published this data to help organization leaders have a better idea of how to set their fundraising and advertising budgets.

Studies 87

Studies Music Benchmark Museum 87

Whole Whale

APRIL 5, 2024

Shows ad performance data like impressions, spend, and demographic reach. Provides information on the ad buyer and funding entities behind political/issue ads. Google Ads Transparency Report: [link] Provides ad spend data across different advertiser industries and political entities. May not allow visibility into US ads.

Library 104

Library Influence Demographics Nonprofit 104

Nimble AMS

FEBRUARY 15, 2024

A study conducted by McKinley Advisors found that successful associations take time to plan strategically. Study interviewees shared the importance of defined, long-term planning that encompasses the current and future state of the industry and organization. Data -driven culture How well does your organization leverage its data?

Associations 147

Associations Missouri Measure Culture 147

Pamela Grow

OCTOBER 30, 2023

According to the latest M+R Benchmarks Study , monthly giving increased by 11% in 2022, making up 28% of all online revenue. To take advantage of this trend toward recurring giving, your nonprofit will need to look inward at its donor data. Monitor data and adjust your appeals. Monitor data and adjust your appeals.

Analytics 52

Analytics Data Giving Metrics 52

Candid

FEBRUARY 27, 2024

Here, we share recommendations on effective feedback practices, based on research we carried out with the Irritants for Change , a group of feedback experts and nonprofit rating and information-sharing platforms. If you can trust the data to be representative, you can trust it to yield actionable insights.

Rate 128

Rate Survey Nonprofit Sample 128

NetWits

APRIL 12, 2013

Dennis McCarthy and I had the pleasure of presenting Online Benchmarking: What Worked in 2012 at the Nonprofit Technology Conference in Minneapolis, MN. NTEN and M&R also released their report, the 2013 eNonprofit Benchmarks Study. Given the breadth of the data points, you may ask yourself what should I read?

Benchmark 116

Benchmark Report Online NTC 116

M+R

MARCH 5, 2024

Read time: 3 minutes This spring, we’re cooking up some exciting new updates for Scout Quest — M+R’s data co-op — and I hope you’ll join me at an upcoming webinar on Thursday, March 7 from 4–5pm ET to learn about those updates. It’s a different kind of data co-op! and our annual Benchmarks study.

United States 75

United States Green Benchmark Registration 75

Candid

SEPTEMBER 9, 2022

Candid’s 2022 Nonprofit Compensation Report can help fill in the gaps when it comes to benchmarking compensation. The report captures the most authoritative and accurate executive compensation data from close to 88,000 nonprofits based on IRS data for fiscal year 2020. . Studies show this is where the inequity begins.

Report 105

Report Benchmark Nonprofit Trend 105

Nimble AMS

AUGUST 25, 2021

It’s the leading AMS system built on the Salesforce CRM platform, which means you get a powerful set of membership management features, plus modern capabilities, including artificial intelligence and process automation, and a detailed view of your members that supports data-based decision making and targeted member marketing and engagement.

Associations 122

Associations Industry Studies Benchmark 122

Beth's Blog: How Nonprofits Can Use Social Media

MAY 2, 2011

.&# Devon Smith, who writes the 24 Usable Hours blog, and a self-described “data nerd&# did a benchmarking analysis for participants. Sometimes benchmarking studies can be more rigorous and survey an entire field. Devon summarized the data in the above presentation. Benchmarking Study by Devon Smith.

Benchmark 96

Benchmark Social Media Measure Results 96

Tech Soup

MAY 30, 2013

The 2013 Online Marketing Benchmark Study. Don't miss our most popular webinar series of the year, where we'll reveal the results of the 2013 Blackbaud Online Marketing Benchmark Study. Nicole McGougan is a public relations associate at Blackbaud. To get where you want to be, you need to know where you are today.

Benchmark 40

Benchmark Studies Marketing Online 40

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

Note from Beth: You need a identify a measurable goal for your integrated social media strategy that can be linked to your organization’s overall results and pick a data point or KPI that you will collect along the way to measure success. Flickr Photo by Kevlar. But bench learning can be richer than simply collecting numbers.

Benchmark 103

Benchmark Social Media Global Project 103

Nonprofit Tech for Good

OCTOBER 27, 2019

Our partnership model is simple and innovative: in exchange for promoting the 2020 Global Trends in Giving Survey to donors and supporters of nonprofit organizations in your country from March 1 through May 31, 2020 , our partners receive the anonymized survey data for their country or cause. Example 2: You are a media outlet in South Africa.

Global 204

Global Trend South Africa Report 204

Nonprofit Tech for Good

APRIL 15, 2020

per month – or $425 a year, according to the Blackbaud Luminate Online Benchmarks Report. Surprisingly, there is little concrete data on which set of donation amounts results in the highest increase in online giving. As a best practice, study and mimic large nonprofits similar to yours in mission and programs with years of experience.

Practice 363

Practice Donation Paypal Badge 363

Nonprofit Tech for Good

DECEMBER 8, 2021

The Plain Language Action and Information Network. Quarterly Impact Reports can be used to inform and inspire your small and mid-size donors on a regular basis. M+R Benchmarks Report. Follow, Like, Comment and Study Nonprofits on TikTok. Plain Language Resources: Big Duck’s Plain Language for Nonprofits.

Trend 316

Trend Digital Marketing Fundraising 316

EveryAction

AUGUST 3, 2023

Nonprofits often use prospect research to gather and analyze information about potential donors or prospects. Typically, organizations should begin with a feasibility study that gathers input from key stakeholders, such as major donors, to gauge their willingness to support the campaign. Explore legacy and planned giving opportunities.

Strategy 177

Strategy Giving Fundraising Gift 177

EveryAction

JANUARY 11, 2023

Conducting a power analysis will highlight these gaps in your volunteer program; information that should be part of your campaign and resource planning. Pro tip: you might need to use a benchmark lower than four actions if your action opportunities were sparse over the past six months.

Advocacy 198

Advocacy Volunteer Analysis Action 198

NTEN

APRIL 23, 2010

We've recently released the 2009 IT Staffing and Spending Report and the 2010 Nonprofit Social Network Benchmark Report (in conjunction with Common Knowledge & thePort). Next up: the 2010 eNonprofit Benchmarks Study we're releasing with M+R Strategic Services. Tags: benchmarks NPTech NTEN.

Benchmark 52

Benchmark Studies Org DC 52

NTEN

NOVEMBER 9, 2012

NTEN partnered with Charity Dynamics to conduct the 2012 Nonrprofit Donor Engagement Study. This donor-focused study gathered feedback from consumers spanning a wide range of giving levels ($25 – $5,000+) who donated to a nonprofit in the past 12 months. > Download the study online here.

Studies 73

Studies Donor Benchmark Charity 73

Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community. Using an out of date email list.

Benchmark 62

Benchmark Digital Trend Report 62

NTEN

MAY 15, 2009

We just released the 2009 eNonprofit Benchmarks Study with our fantastic friends at M+R Strategic Services. The report is chock full of amazing and interesting information you can use to make better decisions about your online campaigns. We have a case study of a mobile/email campaign integration that yielded great results.

Benchmark 50

Benchmark Studies Advocacy Case Study 50

sgEngage

DECEMBER 18, 2023

Knowledge insights, grants and learning, information systems, data discovery, or relational analysis are just some of the terms showing up alongside the more familiar phrases of research and development and data analysis. Learning can be formal or informal, designed or serendipitous, individual or collective.

Knowledge 67

Knowledge Philanthropy Change Work 67

Tech Soup

SEPTEMBER 15, 2016

" For many of us, when it comes to incorporating data into our grantseeking strategies, "devilment" might have been right. How Data Can Improve Your Grantseeking. utilize data to build cutting-edge grant requests. find specific data to support your mission. utilize data to build cutting-edge grant requests.

Grant 36

Grant Data Develop Strategy 36

Nimble AMS

DECEMBER 16, 2020

A recent Community Brands study about the association industry indicates that a majority of members in the study have been engaging virtually and expect to continue. You can also help members find answers through personalized content, predicting the answers that members are looking for, and providing that information proactively.

Virtual 78

Virtual Associations Headline Amazon 78

sgEngage

NOVEMBER 10, 2023

57% of donors are enrolled in a recurring giving program, up 46% from the previous year according to a 2023 360MatchPro study. Your platform should provide several methods for donating, generate receipts for tax purposes, and allow for modification of the donor’s payment information. And donors like it.

Donation 52

Donation Blackbaud Retention Gift 52

Nonprofit Tech for Good

JUNE 23, 2020

The first “Donate Now” button was released in 1999 by a project of the Tides Foundation called Groundspring (acquired by Network for Good in 2005) and for the next two decades, nonprofit professionals have embraced the study of inspiring people to give online to good causes. Compare that to 36% that said social media and 19% that said print.

Practice 339

Practice Online Fundraising Nonprofit 339

Blue Fox

FEBRUARY 24, 2021

The responses are then automatically scored and emailed to the test taker, along with some explanatory information. Throughout 2021 we are gathering data (anonymously and confidentially) for use as part of a research study comparing the governance practices of some kinds of nonprofits with other kinds of nonprofits.

Test 78

Test Government Spam Nonprofit 78

NetWits

NOVEMBER 15, 2011

Looking for some good data and examples for your fundraising team? eNonprofit Benchmark study. 13% – eNonprofit Benchmark Study. Be sure and also provide clear donation information with options for different types of donations – one time, recurring, etc. The average 1x donation is $60.00.

Fundraising 234

Fundraising Blackbaud Benchmark Charity 234

Forum One

MAY 4, 2010

A few weeks ago, I wrote a blog post on how organizations can use Convio’s Online Nonprofit Benchmarks Study to determine how well they are doing online compared to others. Overall, the report is well done and shows the information in a visually appealing manner (I’ll admit that I took a few extra copies!).

Benchmark 50

Benchmark Convio Trend Statistics 50

Eric Jacobsen Blog

DECEMBER 4, 2022

It inspired me to know that we can all push ourselves to be better–not by competing against others but by measuring our own progress against our own benchmarks. When you’re in that data-gathering mode, humility will let you draw on the most useful data. I think two key things will help to change that.

Leadership 67

Leadership Benchmark Story Structure 67

Connection Cafe

JANUARY 11, 2017

It’s a new year and that means a new, comprehensive benchmark report on the performance of nonprofits using Luminate Online. While fundraising involves a lot of common sense and experience, data should be the points on the map that guide our decisions. Data showcases impact and lets us know how far off/on track we are.

Benchmark 20

Benchmark Online Analytics Beginner 20

EveryAction

AUGUST 11, 2016

In fact, according to the annual Benchmarks report from NTEN and M+R , email fundraising revenue alone increased by a whopping 25% last year, outpacing the overall growth of other online revenue sources. Want more deliverability data and tips from Brett to safeguard your EOY fundraising revenue? Great news, right?

email 100

email Spam Money Fundraising 100

Eric Jacobsen Blog

FEBRUARY 28, 2023

It inspired me to know that we can all push ourselves to be better–not by competing against others but by measuring our own progress against our own benchmarks. When you’re in that data-gathering mode, humility will let you draw on the most useful data. I think two key things will help to change that.

Learning 52

Learning Leadership Benchmark Story 52

NTEN

MARCH 27, 2013

It's kind of our favorite time of year: our annual dose of data about email and online advocacy and fundraising activity. With the analytics and campaign expertise of M+R Strategic Services , we are excited to release the 2013 eNonprofit Benchmarks Study ! So: What’s going on with nonprofit email, fundraising, and social media?

Advocacy 95

Advocacy Benchmark Social Media Analytics 95

sgEngage

JUNE 25, 2021

Globally, charities raised 3x more in 2020 than 2019 using Blackbaud Peer-to-Peer Fundraising , powered by JustGiving® 2021’s P2P Benchmark Study. Sadly, only one in four peer-to-peer participants are typically retained year over year ( 2019 Blackbaud Peer-to-Peer Fundraising Study).

Digital 64

Digital Donation Blackbaud Retention 64

TechImpact

OCTOBER 13, 2014

According to Blackbaud’s 2014 M+R Benchmark Study , a nonprofit’s social media audience on Facebook and Twitter grew by 37 and 46 percent respectively in 2013. People love data points, facts, and tangible figures. If there’s any research out there that supports your mission (there is!), Engagement is crucial.

Social Media 183

Social Media Marketing Media Social 183

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 10, 2011

It is from the recent workshop that NTEN and NPower in Charlotte, NC to help participants understand the power of data to drive decision-making for nonprofits. It’s a topic that NTEN’s executive director, Holly Ross, has covered with this must-read post: “ Four Ways Nonprofits Can Increase Their Impact With Data.”.

Results 95

Results Data Charlotte Measure 95