Connection Cafe

OCTOBER 16, 2014

Have you downloaded the 2014 Luminate Online Benchmark Report yet? Throwing back to the 2013 Benchmark Study , we witnessed an explosion of growth of sustainer giving – a 27% increase over the previous year. This is a guest post by Rachel Simon, Manager, Interactive Product Marketing, Blackbaud. overall year-over-year.

Benchmark 39

Benchmark Report Online Hype 39

Connection Cafe

OCTOBER 28, 2014

Blackbaud’s annual Online Benchmark report was released earlier this month at #bbcon and the results speak largely to a positive outlook for nonprofit fundraising. . Email has been around a long time now, and frankly such a massive increase in a fairly mature channel took me a bit off guard.

Benchmark 55

Benchmark Metrics Report Online 55

Care2

JUNE 15, 2011

But what if you don’t have the budget or staff to focus on eight (or eighteen) different giving channels? Join us on Wednesday, June 29 from 3:00 PM – 4:00 PM ET for Multi-Channel Fundraising: Magic or Myth? Speakers: Allison Van Diest, Internet Solutions Architect, Blackbaud. We can help!

Channel 58

Channel Fundraising Blackbaud Advocacy 58

Socialbrite

OCTOBER 6, 2022

Donors are still eager to support the organizations and causes they care about, yet they expect to be engaged differently — often through digital channels. As noted in the 2021 M+R Benchmarks Study , nonprofits enjoyed a 32% bump in revenue from online sources from 2019 to 2020. Nurture donor relationships through digital channels.

Fundraising 69

Fundraising Statistics Paypal Retention 69

NetWits

JUNE 7, 2012

Even though December is a universally-accepted annual benchmark that signifies conclusion, certain sectors have their own benchmarks that they count on for donation surges. For example, June serves as the annual benchmark for educational sectors, as it denotes the academic year’s end. Non-December Surges.

Online 221

Online Fundraising Benchmark Report 221

NetWits

AUGUST 8, 2012

Yet one of the most striking findings in our 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report was that, in aggregate, online-acquired donors still have much higher cumulative value over the long term than traditional, mail-acquired donors. The Importance of Moving Donors Offline.

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Offline Donor Online Fundraising 219

Connection Cafe

JULY 25, 2019

But how do you know if your organization is successfully leveraging this fundraising channel? On this episode, the authors of the just-released 2019 Blackbaud Peer-to-Peer Fundraising Study – Katie Walters, Tanya Turschic, Shana Masterson, Robyn Mendez, and Jennifer Cobb – join the podcast to answer these questions and more.

Podcast 25

Podcast Fundraising Benchmark Blackbaud 25

Care2

NOVEMBER 13, 2011

Check out some of the info and screenshots I shared last week on the Blackbaud webinar Year-End Fundraising Campaigns that Rock with Frank Barry from Blackbaud and Kai MacMahon from Autism Speaks. While a large majority of donations are still made by check (79 percent), online fundraising is the fastest growing donation channel.

Fundraising 73

Fundraising Blackbaud Benchmark Info 73

Care2

SEPTEMBER 21, 2013

Last week Blackbaud along with partners HJC, Sea Change Strategies, and Edge Research released findings from the 2013 Next Generation of Canadian Giving study. The study looked at the following: What are the preferred giving channels for Generation Y (18-32); Generation X (33-48); Baby Boomers (49-67); and Civics (68+) ?

Generation 66

Generation Philanthropy Canada Benchmark 66

Care2

OCTOBER 30, 2013

According to the Nonprofit Social Networking Benchmark Report by Blackbaud, only 2% of nonprofits raised between $10K and $25K on Facebook in a 12 month time period. I think that social media can be a great channel to build a community and a list of prospects if your organization is strategic. Take a look at the chart below.

Social Media 77

Social Media Money Raise Media 77

Forum One

MAY 11, 2021

Start by establishing clear and defined benchmarks on what success looks like for your organization to help manage expectations. It allows you to create, edit, and manage content quickly and efficiently while acting as a central hub for all other channels. Don’t let your tech stack outgrow your capabilities. Marketing automation.

Tools 52

Tools Tips Integration Evaluation 52

NTEN

AUGUST 5, 2014

Channels such as social media can really help with this. Let that inform your decisions on what channel(s) to use to reach your audience. Download this free recording from Blackbauds webinar about setting your goals for #GivingTuesday.

Communication 94

Communication email Marketing Reflection 94

NTEN

SEPTEMBER 24, 2009

Steve MacLaughlin, Blackbaud. Blackbaud's analysis of online giving in 2008 found that December accounted for about 21% of the year's transaction volume, but 48% of the total dollars raised. for Blackbaud customers in the entire analysis. The average online gift for the month of December increased to $248.82

Online 90

Online Fundraising Offline Blackbaud 90

Care2

JUNE 2, 2011

Blackbaud just released the 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report. It also highlights the interesting opportunities and challenges posed by multi-channel giving. Online donors become multi-channel donors. Don’t have a true multi-channel giving strategy in place? Get one now.

Results 68

Results Fundraising Case Study Mail 68

Amy Sample Ward

JUNE 6, 2012

Channels covered included online, direct mail, telemarketing and canvassing." Yesterday in Washington, DC, Target's senior fundraising analyst Paige Grainger gave a terrific "state of the nonprofit industry" talk, which summarized key findings from Target's latest, 2011 Index.

Web 117

Web San Francisco Bookmarking Search 117

Connection Cafe

MAY 13, 2019

To do that, let’s examine some key findings from the most recent Alumni Annual Giving report, a comprehensive analysis produced each year by Blackbaud Target Analytics. The FY2018 analysis features median metrics from the over 200 institutions that participate in the annual donorCentrics Collaborative Benchmarking service. .

Report 21

Report Strategy Giving Analysis 21

Connection Cafe

APRIL 1, 2020

Every organization will now have 2020 swings to navigate, so benchmarking important metrics like donor retention or variances by fundraising channel pre-2020 and post-2020 will be critical to understanding long-term donor impact. These events can cause a metric like retention or new donor acquisition to swing up and down.

Environment 46

Environment Teach Fundraising Lesson 46

Connection Cafe

APRIL 24, 2014

A great place to start if you are reviewing your data at the conclusion of your event 2013 Peer-to-Peer Fundraising Study Blackbaud released this month which (like my little fitness device) will provide you with data to allow you to compare yourself with some of your event fundraising peers. Team Captains.

Fundraising 37

Fundraising Benchmark Metrics Blackbaud 37

Connection Cafe

OCTOBER 10, 2019

According to the 2018 Blackbaud Luminate Online Benchmark Report , sustainer revenue made up just 4.49% of total online revenue in hospitals and hospital foundations, compared with 10.87% of all included organizations. But, with a change in funding sources, digital tactics can come into play. Changes in healthcare landscape.

Giving 28

Giving Time Organization Blackbaud 28

Connection Cafe

APRIL 5, 2013

Blackbaud’s 2013 Peer to Peer Fundraising Benchmark report provides information that you can use to not only measure your success but to learn about trends and best practices in event fundraising. What are you doing to ensure your fundraisers have the tools they need to be multi-channel in their outreach efforts?

Measure 40

Measure Fundraising Benchmark Stats 40

NTEN

SEPTEMBER 9, 2010

Steve MacLaughlin, Blackbaud. The Blackbaud Index of Online Giving was launched this year and measures online giving data from more than 1,700 organizations. The Blackbaud Index of Online Giving found that large organizations (more than $10 million in revenue) are up 14.9% Online Giving Remains Positive. Multichannel is Magic.

Trend 86

Trend Online Fundraising Offline 86

NTEN

JULY 22, 2013

Alia with Sea Change Strategies reminds you not to forget that "social media is an engagement channel" and encourages you to change the question to "what kind of relationships are we nurturing there?" Read her entire post here. Read more about the research project and, even better, take part in the survey !

Registration 57

Registration Research Report Free 57

Connection Cafe

FEBRUARY 5, 2018

The 2017 Luminate Online Benchmark Report , just released by Blackbaud, shows donation and email trends based on online fundraising and email campaigns by 707 Luminate Online customers. Declining email engagement rates serve as a reminder how important it is to message consistently across multiple channels. Key takeaways.

Time 33

Time Fundraising Benchmark Trend 33

NetWits

MAY 19, 2011

Below are a few suggestions for ways to recognize constituent’s efforts: Create recognition opportunities for reaching key benchmarks, such as size of team, number of event recruits, and amount of money raised. Utilize naming opportunities to recognize above described benchmarks. Saying Thanks.

Raise 208

Raise Relationship Tips Fundraising 208

Care2

AUGUST 28, 2013

In my experience, the biggest difference in the varying payback on a Care2 multi-channel donor acquisition campaign (or any online acquisition) tends to be the total number of fundraising appeals that an organization sends to its supporters. Use of integrated CRM platforms (such as Salsa, Engaging Networks, Convio/Blackbaud etc.)

email 77

email Fundraising Rate ROI 77

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 6, 2012

Also think about the data and analysis that a development professional would perform on the donor data base to analyze multi-channel fundraising campaigns. Tools that mash up public data allow nonprofit fundraisers to do benchmarking and a better analysis of market conditions.

Attention 99

Attention Data Fundraising Journal 99

Connection Cafe

SEPTEMBER 6, 2017

According to Blackbaud data, online giving last #GivingTuesday was up 20% on a year-over-year basis compared to 2015. Blackbaud processed more than $47.7 What channels will you use to engage your donors? Once you understand what actions you want to drive on the day, set milestones and benchmarks for success.

Campaign 48

Campaign Create Giving Org 48

Whole Whale

AUGUST 25, 2021

billion for the year, according to The Blackbaud Institute. Beyond the power of building community and reaching most of your supporters, email has the highest return on investment of any marketing channel. Random but interesting facts Whole Whale Benchmarks. Giving trends up, consistently. In 2015, total giving sat at $25.8

Stats 96

Stats Trend Mail Fundraising 96

NTEN

JUNE 8, 2011

The 2011 donorCentrics Internet and MultiChannel Giving Benchmarking Report was just released last week, updating the version I excitedly blogged about , lo, those many moons ago. We've been talking a lot about multi-channel fundraising in the last year or two, which begs the question: Are donors really multi-channel?

Donor 58

Donor Offline Mail Channel 58

Connection Cafe

JUNE 23, 2014

The new gadgets and channels that are available today don’t just change how we do marketing, or where a product or service might be offered (online vs. offline vs. mobile device). The webinar provided a blueprint for navigating the daunting process of pitching your leadership team on needed technology for your organization. Position the Ask.

Technology 44

Technology Leadership Offline Demographics 44

Connection Cafe

JULY 10, 2014

In the Nonprofit Content Marketing Benchmarks, Tools and Trends Report of 2014, nonprofit marketing and communications professionals who rank themselves as “Most Effective” at content marketing have a written content strategy. Bosses and boards need to know how investment in new media strategies, channels, and content will move the needle.

Content 37

Content Communication Marketing Strategy 37

Connection Cafe

JULY 8, 2014

In fact, according to the Nonprofit Content Marketing Benchmarks, Tools and Trends Report , 54% of the survey’s respondents who stated that they were “Most Effective” at Content Marketing have a written content strategy. People getting started with nonprofit content marketing with the best of intentions often freeze in their steps.

Problem 38

Problem Content Strategy Calendar 38

Connection Cafe

AUGUST 1, 2013

Guest post by Ryan King , Blackbaud’s Sr. Channel Marketing Manager. Get ready for some great insights from a marketer that has a passion for engaging the nonprofit community and Blackbaud customers. — —. According to the 2012 Convio Benchmark report, an email address is worth the $12.92 So, what are you waiting on?

Donor 44

Donor Benchmark Museum email 44

Connection Cafe

SEPTEMBER 30, 2020

bbcon 2020 is just around the corner, and I’m excited to be presenting on the critical role of benchmarking and analytics in shaping your fundraising strategy. Average gifts, retention rates, channel giving, big data, small data…the sheer volume of information involved with fundraising can be daunting.

Benchmark 43

Benchmark Analytics Strategy Fundraising 43

Connection Cafe

JULY 10, 2014

In the Nonprofit Content Marketing Benchmarks, Tools and Trends Report of 2014, nonprofit marketing and communications professionals who rank themselves as “Most Effective” at content marketing have a written content strategy. Bosses and boards need to know how investment in new media strategies, channels, and content will move the needle.

Content 30

Content Communication Marketing Strategy 30

NTEN

MARCH 19, 2009

I just finished reading the 2008 donorCentrics Internet Giving Benchmarks Analysis , put out by Blackbaud company Target Analytics. First, it's possible that online retention rates may increase over time as nonprofits become more savvy about the channel and the population moves more communication and interaction online in general.

Attention 36

Attention Metrics Online Fundraising 36

Connection Cafe

SEPTEMBER 2, 2015

Let me provide a simple example of smart software from Blackbaud’s new NXT solution. We flag these donors by considering wealth screening and giving history (tendency to give and the channel by which they give), as well as historical interaction/activity.

Analytics 20

Analytics Software Statistics Data 20