sgEngage

MAY 27, 2021

Key fundraising metrics like donor retention rate, donation frequency, and fundraising return on investment (ROI). These metrics provide a comprehensive, bird’s eye view of your organization’s fundraising and outreach efforts that you can use to craft a new strategy. The characteristics of your donor base.

Giving 119

Giving Retention Metrics Demographics 119

Tech Soup

OCTOBER 31, 2011

These questions and more were answered in a recent Twitter conversation on data and analytics. However, as Katanick observed during the tweet chat, “analytics matter to nonprofits because they provide a tangible way to demonstrate that an organization is delivering on its mission and goals.” A Few Good Web Analytics Tools.

Analytics 65

Analytics Data Analysis Chart 65

Qgiv

OCTOBER 21, 2021

These same metrics are important to track during crises to effectively determine which indicators can signal alarm. Useful analytics come from a comprehensive data set, typically from a donor management software, that can be manipulated into an intuitive report that anyone can digest. What do we mean by “data?”.

Data 69

Data Metrics Nonprofit Analysis 69

Connection Cafe

JUNE 13, 2013

Focus on Event Fundraising Analytics , we looked at how peer-to-peer event metrics let us know if our event planning and execution efforts are paying off in fundraising results. Metrics and benchmarks can be our guides to whether your efforts at creating a great experience for participants are paying off. Profit/loss.

Metrics 42

Metrics Benchmark Fundraising Stats 42

Whole Whale

SEPTEMBER 3, 2021

From what we know of the changes so far, the biggest impacts will be on open rate statistics and the ability to A/B test subject lines and preheader text. While open rate is a great statistic for assessing subject lines, luckily click-through rate still reigns supreme among email data. Email Opens + User IPs. Image courtesy of Apple.

email 104

email Marketing Test Mail 104

Qgiv

APRIL 9, 2024

You can create posts highlighting your volunteers and include key statistics about the impact you make in your community to help you connect with more people interested in helping your mission. Understanding the metrics behind social media is key to evaluating the success of your social media and help you fine-tune your approach as you go.

Social Media 52

Social Media Media Guide Social 52

Gyrus

NOVEMBER 3, 2016

Statistics are not just limited to the baseball field. Statistics are powerful. We are living in the golden age of reporting, where statistics are feeling less like math and more like real world functionalities that are understandable and accessible. So you may be asking yourself where is the linkage to learning programs?

Learning 61

Learning Organization Statistics Cleveland 61

Whole Whale

SEPTEMBER 8, 2023

Use statistics to vividly demonstrate the scale of the problem being addressed. The metrics showed the ads were not effectively driving growth. Google Analytics is a must-use tool to help understand your campaign performance. Put a human face on the cause through case studies, testimonials, and videos.

Lesson 59

Lesson Fundraising Digital Test 59

Top Nonprofits

MARCH 12, 2021

According to Double the Donation’s fundraising statistics , between $4-$10 billion in matching gifts goes unclaimed each year. Providing insights into fundraising metrics and trends. Don’t let your valuable gifts be a part of that stack! Predicting outcomes. Automated data cleansing. Sending fundraising appeals.

Trend 98

Trend Campaign Fundraising Mobile 98

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

I have been knee deep researching and thinking about Web Analytics in general and Google Analytics in particular for a third screencast in a series I'm doing for NTEN. The research has been going slowly -- partly because web analytics is a very complex and geeky topic. Analytics This! Zen and the Art of Web Analytics.

Screencast 50

Screencast Analytics Measure Web 50

NetWits

NOVEMBER 11, 2010

Lacking Analytics. First , make sure you are using an emarketing tool that allows you to track all of the basic email statistics (open rates, clicks, actions taken, money raised, etc). Second , use the tool correctly so you can both capture the metrics you need and use the data to make educated decisions about what to do next.

email 212

email Profit Registration Review 212

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 2, 2015

Set Program Goals & Metrics. Clarify quantifiable outcomes or metrics that can be easily measured on a routine basis. If you want to go for extra credit, you can also do sector benchmarking with resources like B Analytics and CSR HUB. Start with the question, “what does success look like?” Report Out.

Measure 50

Measure Impact Program San Francisco 50

Zen and the Art of Nonprofit Technology

SEPTEMBER 17, 2007

September 17, 2007 There is an interesting discussion happening between Holly Ross, soon to be ED of NTEN, and Allan Benamer , about web statistics, and whether or not nonprofits should be “transparent&# and publish their web statistics. Why bother having a web site at all? Your site, zenofnptech.org, is already on Quantcast.

Stats 100

Stats Web Statistics NTEN 100

Beneblog: Technology Meets Society

NOVEMBER 27, 2013

On February 1st, two people on the team spun out to become an independent nonprofit—the Human Rights Data Analysis Group —to focus on the statistical and analytical side of our human rights work. We’ll embrace failure as part of the learning process and as a metric of a true "labs" atmosphere.

India 142

India Literacy Global Accessibility 142

NonProfit Hub

MARCH 3, 2016

He is the founder and CEO of Metric Insights. He founded the company in 2010 to transform the way business intelligence is performed so organizations of any size can quickly and easily deploy powerful analytics. Marius Moscovici is a guest contributor for Nonprofit Hub. Keep Your Data Clean.

Accessibility 28

Accessibility Data Metrics Nonprofit 28

Connection Cafe

MAY 22, 2013

I don’t know for sure, but I can show you how to answer that question for yourself using the good ol’ scientific method and Google Analytics. Define your key metrics – Do you want to increase form conversion rates, or increase average gift size, increase the number of people signing up for sustaining gifts, or some other factor?

Technique 44

Technique Analytics Google Test 44

Beth's Blog: How Nonprofits Can Use Social Media

JULY 13, 2009

Use Google Analytics (GA) to see things like how many unique visitors you’re getting, what content is being viewed the most, what keywords or phrases people are using to find you and where people are coming from when finding you. This is only a glimpse into what you can do with analytics. Put these tools in place. Off we go.

Site 50

Site Web RSS Build 50

NTEN

MARCH 19, 2009

I just finished reading the 2008 donorCentrics Internet Giving Benchmarks Analysis , put out by Blackbaud company Target Analytics. You've probably already heard statistics like these floating around at various conferences and presentations. Get the report and read it. It points to some great momentum in online giving.

Attention 36

Attention Metrics Online Fundraising 36

Connection Cafe

DECEMBER 17, 2014

If not, do we need to do an analytics or wealth screening to find additional capable and inclined prospects to qualify and cultivate? Nonprofit Technology analysis campaign fundraising Major Giving metrics prospect management prospecting reporting' Do we have the number of prospects with capacity and inclination to reach our goal?

Rate 35

Rate System Management Analysis 35

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2011

Not all nonprofits are born with the spreadsheet gene. And it isn’t simply a technical problem that can be solved through training or purchasing analytics software. Data is focused on the metrics that are specific to social media channel. That is they make decisions based on meaningful data, rather than solely by gut.

Culture 115

Culture Data Measure Social Media 115

NTEN

NOVEMBER 2, 2009

While working at NPower PA , I was often surprised by the nonprofits we were serving and and how they were using metrics. My eyeball generating and tracking toolbox: Google Analytics for free web traffic analysis. What would an extra 1,000 web visitors a month mean to the organization based on our current statistics?

Technology 52

Technology Adwords Analytics Analysis 52

Care2

JUNE 18, 2011

For example, Facebook shares different types of statistics on their own site that I think are more useful when thinking about the role of social media. As more marketers release their own social media studies and statistics, the more pressure organizations face to build and/or refine their own social media engagement.

Social Media 78

Social Media Media Social Stats 78

Connection Cafe

AUGUST 28, 2018

Statistical findings, such as those featured in my paper, are based on the rule , and not the exception. This concept is rooted in one of our core fundamental purposes for using analytics: finding the common threads in data so that we are best able to predict future behavior.

Giving 21

Giving Analysis Gift Analytics 21

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 13, 2007

What is interesting is how the web metrics include a mix of traditional web analytics and social media metrics, in this case number of friends on myspace (454) and views (see above) on its youtube channel. The public now has access to statistics about attendance, the art collection and even our budget.

Indianapolis 50

Indianapolis Museum Arts Myspace 50

NTEN

MARCH 3, 2011

There are many tools out there for measurement, but I like Twitter Analyzer, because of the breadth of statistics it provides and its ease of use. It provides data such as number of followers, number of tweets, number of retweets, top hashtags, number of mentions, etc – which are great metrics. The graphs are pretty, too.

Social Media 99

Social Media Tools Media Free 99

NTEN

APRIL 16, 2009

Regularly review account statistics for your campaigns, ad groups, ads, and keywords. In addition, consider setting up AdWords Conversion Tracking or better yet, implement Google Analytics with AdWords to understand the entire visitor experience from keyword search to ad click to their ultimate actions on your site. . Impressions.

Adwords 47

Adwords Evaluation Google Statistics 47

Connection Cafe

MAY 20, 2015

Statistical data help us understand how our programs are performing and highlight opportunities for improvement. Fundraising performance metrics. When we dug into the event metrics, an interesting picture emerged. Participation / registration growth. Individual participant and team captain retention rates.

Benchmark 20

Benchmark eBook Registration Indiana 20

Nonprofit Tech for Good

JANUARY 10, 2022

Prior to the Google Grant application there are a few steps that must be completed first: Make sure you have Google Analytics set up on your website. You should set up the conversion in Google Analytics and import it into Google Ads. Once they are set up in Google Analytics you can then use them in Google Ads.

Google 355

Google Grant Guide Nonprofit 355

sgEngage

MARCH 31, 2023

Bureau of Labor Statistics , productivity is a measure of economic performance that compares the amount of goods and services produced (output) with the amount of inputs used to produce those goods and services. Display metrics for fundraising goal amounts, donations raised to date, and progress toward goals. According to the U.S.

Product 83

Product Data Metrics Knowledge Worker 83

Qgiv

DECEMBER 14, 2023

Provide context In addition to these stories, include relevant facts and statistics about the issue. Tracking the performance of campaigns, analyzing key metrics, and using A/B testing can help organizations optimize their emails and ensure they are reaching maximum potential.

email 64

email Fundraising Nonprofit Test 64

CauseVox

MAY 11, 2023

Your organization probably generates and collects a lot of data, and AI-powered data analytics tools can help you gain insights into donor behavior, program outcomes, and other key metrics. Functionality : Some key features include customizable templates, integrations, analytics and reporting, and multilingual support.

Tools 58

Tools Amazon Analytics Language 58

Nonprofits Source

NOVEMBER 21, 2022

Ticket sales, donations, petition signatures, and email list registrations are all metrics you can use to measure your nonprofit’s marketing progress. These metrics are key indicators of your nonprofit’s success. Microsoft uses metrics like clicks and impressions, so you can easily assess your marketing progress for each campaign. .

Grant 97

Grant Nonprofit Digital Metrics 97

DNL OmniMedia

OCTOBER 5, 2020

Consider these statistics : 1 in 5 Americans access the Internet primarily through a smartphone. Develop an analytics strategy. Develop an analytics strategy early in the process of bringing your app online. Specifically, define the metrics that are most interesting and useful for your organization. Let’s dive in.

Effective 52

Effective Marketing Press Review 52

Neon CRM

JULY 28, 2023

With reporting and analytics features, Neon CRM enables data-driven decision-making to optimize fundraising efforts and turn first-time donors into long-term supporters. platform fee and a monthly fee of $139. Donors are asked to “tip” Fundly.

Platform 52

Platform Online Fundraising Paypal 52

Bloomerang

JULY 20, 2023

Track key metrics To determine how successful your strategy is and see if you’re reaching your goals, you need to know which metrics to track. For example, if your primary goal of a crowdfunding campaign is to raise $10,000, then you’ll know that total revenue is one of the important metrics to keep track of throughout the campaign.

Ideas 77

Ideas Online Fundraising Tips 77

AccelEvents

DECEMBER 17, 2020

To fully understand if you’ve hosted a successful virtual event, you need to take a dive into event data and analytics. By using Google Analytics, or another tracking tool, you can find out how often your page has been viewed. Email Metrics. You need to track email metrics to determine the success of your efforts. .

Virtual 52

Virtual Measure Registration Rate 52

AccelEvents

DECEMBER 17, 2020

To fully understand if you’ve hosted a successful virtual event, you need to take a dive into event data and analytics. By using Google Analytics, or another tracking tool, you can find out how often your page has been viewed. Email Metrics. You need to track email metrics to determine the success of your efforts. .

Virtual 52

Virtual Measure Registration Rate 52