Nonprofit Tech for Good

MAY 14, 2023

Nonprofits are well familiar with Google Analytics, Google Ads, and Google Business Profiles, but most do not know the basics of Bing Webmaster Tools, Microsoft Ads, and Bing Places. 1) Bing Webmaster Tools Bing Webmaster Tools provide analytics about your website traffic and tools to improve your search results in Bing.

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Tools Grant Google Search 252

Association Analytics

SEPTEMBER 8, 2022

Reimagine what you mean when you say “customers” and expand that definition. These and other groups can fall under your new definition of “customers”: Lapsed members. S ee how NCARB was able to leverage their analytical insights by launching a new publication for their industry. Affiliates. Content contributors.

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Data Associations Product Stream 169

Nonprofits Source

JUNE 22, 2017

The best way to measure that growth is with Google Analytics. Within your analytics dashboard head over to Acquisition -> All Traffic -> Channels. Another way to track organic page performance is to look at pages by clicks by navigating to Search Analytics in Google Search Console.

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Digital Marketing Guide Chapter 111

.orgSource

MARCH 20, 2023

The team is using the new analytics software to plan more effective outreach initiatives. One thing has definitely changed. The Gartner Technology Glossary offers these definitions. The second definition explains the purpose of digital transformation and the reasons why it is a continuous process.

Digital 221

Digital Gartner Leadership Adopt 221

.orgSource

JULY 25, 2023

I definitely see AI playing a role in that space. Supercharge SWOT Analytics “There are so many marketing tasks where AI can take up the drudgery and open space for more creative pursuits. But as no-code programming becomes even easier, customized analytics are certain to be just over the horizon.”

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Team Marketing Build Analysis 221

Nucleus

MARCH 2, 2021

A newly released executive survey revealed that 99% of major American companies invested last year in data and analytics, and 91.9% Also, the Nucleus on-line data glossary provides an ideal destination for supporting business terms and definitions. The post Becoming a Data-Driven Association appeared first on Nucleus Analytics.

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Associations Data Analytics Culture 130

Association Analytics

MARCH 1, 2023

This proactive strategy will definitely help set your association apart in such a busy world! The post How to Maintain Relevance and Revenue in Today’s Economy appeared first on Association Analytics. The same can happen by listening to conversations in your online community.

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Associations Product Virtual Survey 320

Nonprofit Tech for Good

OCTOBER 22, 2020

Consider these options when thinking about how to acquire donors for our nonprofit organization: 1) Use Google Analytics to determine how many visitors you have to your website. The question is, do most fundraisers know their website analytics ? This engagement series of emails would continue for a definite period.

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Social Media Donor Media Social 353

Nucleus

SEPTEMBER 24, 2020

Each member of this panel has been deeply involved in achieving transformational changes within associations in 2020, and each has seen that data and analytics is central to this process. The process of reaching agreement across departments about common definitions is also a wonderful first step in creating a culture of appreciating data.

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Discussion Associations Technology Analytics 130

Nonprofit Tech for Good

APRIL 10, 2022

There is a need for that on Twitter, but framing your Twitter story a little more on the positive side can definitely increase your engagement. 8) Get to know your Twitter Analytics Dashboard. Twitter Analytics offers extensive insight into your Twitter activity.

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Twitter Practice Social Media Nonprofit 350

.orgSource

JANUARY 2, 2024

Automation, analytics, and all the other digital timesavers should be making their lives easier, right? Learn to Reinvent By definition, transformation means a dramatic change. You thought your team would be excited, or at least pleased. The truth is no one seems happy. What went wrong? Why did your digital transformation fail?

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Team Technology Help Digital 221

The MatrixFiles

AUGUST 27, 2021

It was definitely more of a deal to get dressed and commute into DC to be on time for a 9:15am general session. I even attended the Happy Hour hosted by Association Analytics after the pop-up ended. Was It Worth the Time and Money? I’ve forgotten how to wear heels, so it was business casual for me. I’m gonna say a qualified yes.

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Review DC Virtual Associations 246

Nimble AMS

AUGUST 8, 2022

While data analytics might be communicated as a high priority, the surveyed association professionals report their confidence in the state of their member data remains weak. Having well-governed analytics also helps elevate companywide strategy and maximize ROI. How can your organization reverse this concerning trend?

Policy 116

Policy Government Adopt Associations 116

Nonprofit Tech for Good

JUNE 20, 2022

To see how easy it is to set one up and to get a feel for all the promotional, analytics, and management tools that are at your fingertips, have a look at our quick how-to video: How to Run an Online Sweepstakes from Eventgroove. In the ease-of-use department, a sweepstakes campaign definitely comes out on top.

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Campaign Fundraising Utah Alabama 309

Media Cause

FEBRUARY 24, 2023

In October 2022, Google announced they would replace their Universal Analytics (UA) with their next-generation measurement solution Google Analytics 4 (GA4) , on July 1st, 2023. At first glance, this seems like a generous offer, but there are a few things to consider before letting your analytics go on autopilot.

Analytics 52

Analytics Google University Alternative 52

NTEN

SEPTEMBER 14, 2010

Okay, you probably already know that's not true, but we recently wrapped up our first webinar in the Web Analytics Extravanganza with Eric Peterson, Founder and Senior Partner at Web Analytics Demystified and Co-Founder. Definitely do check out this great resource to get Analytics assistance). It only seems like magic.

Analytics 40

Analytics Web NTEN Analysis 40

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 14, 2012

I tested out the five phases of falling in love with measurement. Given the topic was measurement, I couldn’t help but go a little meta and play with incorporating learning analytics into the instruction. This blog post shares some insights about those two somewhat disconnected ideas. Learning Analytics.

Social Media 96

Social Media Measure Analytics Learning 96

Nonprofit Tech for Good

JULY 2, 2020

It will also grant you access to more advanced analytics and improved ad campaign management, as well as enable you to add contact information to your page. Productivity Theory , a blog by Kayla Matthews , is dedicated to helping you accomplish your definition of success.

Fundraising 325

Fundraising San Diego Influence Profile 325

NTEN

AUGUST 31, 2010

If you're in charge of your organization's web analytics, you undoubtedly know about bounce rate -- the measure of visitors who enter your site, say "Enh" (or something ruder), and immediately leave, without viewing any more of your carefully crafted pages. Yeah, those people annoy me, too. Let's dive in. Happy filtering!

Rate 84

Rate Analytics Site Google 84

Nonprofit Tech for Good

JANUARY 17, 2019

You can set up the posting times by looking at your analytics to see which are the best times to reach your audience. It might take some time to plan and schedule your content for the next week or month, but it’s definitely worth it. Blend your creative and analytical skills to improve your social presence in 2019!

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Calendar Social Media Content Media 277

Connection Cafe

MAY 9, 2013

Fortunately for those new to peer-to-peer performance analytics, a readily available body of work has been developed on this topic. Refer to Analyze This: A Nonprofit’s Guide to Event Fundraising Analytics by Convio and Event 360 for an excellent discussion of these key peer-to-peer fundraising metrics and more.

Analytics 40

Analytics Benchmark Fundraising Metrics 40

Byte Technology

APRIL 16, 2021

Our article talks about website conversion – its definition, examples, how to calculate them, and what a reasonable conversion rate looks like. At Byte Technology , we have experts who are professionals at providing strategies that can increase your website conversions. What is Website Conversion?

Rate 246

Rate Conversation Websites Metrics 246

sgEngage

MARCH 15, 2024

This can be inspiring, but it is not always scalable and definitely not measurable. Data analytics can help nonprofits examine patterns of behavior among donor groups so the organization can craft a message and a fundraising strategy that will be most relevant. That’s where technology can make a real impact.

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Measure Help Analysis Metrics 91

Connection Cafe

JANUARY 14, 2013

Analytics can be overwhelming or confusing without the proper context. So let's build our understanding of various types of analytics you might use in your fundraising.

Analytics 38

Analytics Learning Data Build 38

Cloud 4 Good

FEBRUARY 23, 2022

Enhanced Configurability + Analytics. Combined with the ability to use Business Intelligence (BI) platforms through advanced integration capabilities, Salesforce is truly unparalleled in its analytics capabilities. That is, a definition of the objects on which you want to report. Let’s start with native reporting.

Blackbaud 88

Blackbaud Report Analytics Database 88

3rd Sector Labs

JUNE 13, 2013

We’re particularly excited to talk about some recent developments in the data migration and analytics space, which specifically pertain to nonprofit organizations but, frankly, work with other organization types as well. Lifecycle Management – All technology implementations have a specific lifecycle.

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Open Source Websites Drupal WordPress 100

Media Cause

NOVEMBER 15, 2022

While they are most commonly utilized within Google Analytics ( soon to be GA4 ), you can also apply these parameters in many other marketing platforms, such as Hubspot. At the most basic level, Google Analytics tracks sources automatically through referral tagging for specific websites. How does UTM Tracking Work?

Guidelines 52

Guidelines Track Practice Analytics 52

Nimble AMS

APRIL 8, 2021

We looked to our friends at Salesforce for a definition of digital transformation. Artificial intelligence and predictive analytics – With Nimble AMS, you can use artificial intelligence (AI) and predictive analytics to do things like predict which members are at highest risk of non-renewal. Let’s break this down.

Digital 78

Digital Associations Massachusetts Analytics 78

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 26, 2007

I'm prepping for tomorrow's Introduction to Analytics with Idealware and Laura Quinn. I just noticed via the Google Analytics blog and a tip in comment from one of my readers , Kaj -- there are some recent YouTube videos of Avinash Kaushik Google Analytics Evangelist presenting a seminar on Google Analytics.

Analytics 50

Analytics YouTube Google Video 50

Nonprofit Tech for Good

DECEMBER 13, 2010

For my role, social media is only about 30% of my job – I manage our paid online advertising strategy, SEO, and web analytics strategy in addition to social media. We’re actually going through a new web analytics implementation right now – so starting in the spring our data is going to be a lot easier to interpret and report out.

Social Media 206

Social Media Conservancy Interview Media 206

Forum One

FEBRUARY 22, 2022

They might be ready to rebrand, or launch a new initiative, and see the project as a multi-part, strategic opportunity that requires definition and planning. Data & analytics: Data & analytics measure the success of campaigns, websites, and more, offering opportunities to learn and refine products to ensure their success.

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Team Strategy Analytics Storytelling 46

Candid

MARCH 1, 2023

The power of data for creating social change Data and analytics have long been used to improve the quality of products and services, optimize efficiency in production and distribution, and fundamentally shape business models. However, this power extends far beyond the walls of corporations.

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Demographics Build Social Green 98

NTEN

MARCH 27, 2013

With the analytics and campaign expertise of M+R Strategic Services , we are excited to release the 2013 eNonprofit Benchmarks Study ! Million advocacy actions You can get the complete report -- including important reference information like definitions of terms and metrics -- for free. We analyzed the results of: 1.6

Advocacy 95

Advocacy Benchmark Social Media Analytics 95

Whole Whale

NOVEMBER 29, 2021

Check your country’s definition for charity status. Have at least one goal set up in Google Analytics so you can measure the impact of Google Ads traffic to your site. Start with this how to set up Google Analytics goals guide. You must be a nonprofit and hold current valid charity status in your country. Not in the US?

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Grant Google Info Application 98

Bloomerang

AUGUST 21, 2023

Invest in data analytics : Leverage data analytics to better understand donor patterns and preferences. All modern donor databases feature donor analytics and report generation that you can use. My own definition is to trade one set of dilemmas for a better set. And that’s fine.

Action 75

Action Report Practice Fundraising 75

Whole Whale

JANUARY 18, 2021

We want to reduce users that experience these funky behaviors, so we can use tools like Google Analytics to see when our website has the least amount of users visiting. . Google Analytics Migration. If you’re not using Google Tag Manager, definitely consider using because it helps keep all your tags in one place. Plan redirects.

Site 52

Site Map Google Test 52

Connection Cafe

MAY 19, 2011

Last week’s NTEN webinar on Google Analytics reached capacity FAST. The first thing to know is that the updates made to Google Analytics aren’t in its function. When you are logged in to Google Analytics, up in the top right corner you’ll see “new version.” But have no fear! I know; lazy.

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Analytics NTEN Google Calendar 32