Beth's Blog: How Nonprofits Can Use Social Media

MAY 31, 2013

I’ve been facilitating a peer learning group with Packard Foundation grantees during the past year with a goal of improving measurement practice for social media and based on my book, “ Measuring the Networked Nonprofit.” On a call last month, participants shared examples of their measurement tools and spreadsheets.

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Social Media Metrics Media Measure 112

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 31, 2011

So, in honor our collective Twitter birthdays in October and Halloween, I thought I’d share a few Twitter tools for tracking and learning that are real treats and a few that make your work flow on Twitter efficient for documenting events. I track to learn and improve relationships on Twitter. It is a Twitter analytics tool.

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Twitter Tools Learning Measure 110

Bloomerang

FEBRUARY 1, 2023

The task manager allows you to assign, manage, and track the progress of action items. The member directory helps you keep track of every board, committee, and staff member so that you can nurture relationships. Plus, their app makes it easy to track your funding, whether incoming or outgoing, from anywhere.

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Org Raise Tools Help 82

Bloomerang

DECEMBER 19, 2023

67% of nonprofits use a constituent relationship management system (CRM) to track donations and manage supporter communications. Now let’s look at Excel , which a lot of nonprofits initially use to track their data. Nonprofits can use this software to track fundraising campaign progress or assign roles within a larger project.

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Software Free Tools Adobe 88

Bloomerang

JULY 6, 2023

A good strategic plan ensures you have charted the necessary pathways to meet (and hopefully exceed) your organization’s goals. You’ll discuss measurable objectives for the team to reach and draft the priorities for each of these objectives. Decide how to address each of those elements to get your organization back on track.

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Examples Guide Model Nonprofit 120

Whole Whale

SEPTEMBER 8, 2023

For example, long-form storytelling may still convert better than short snippets – the current long-form podcasts that top business charts are showing this. Key Takeaway #5: Measure Participation Ogilvy had a client who was launching expensive prestige advertising campaigns that received lots of industry acclaim and creative awards.

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Lesson Fundraising Digital Test 59

Connection Cafe

JULY 22, 2013

Most nonprofits already have Google Analytics installed on their website to track online traffic. For some good how-to posts, check out my co-blogger Alissa Ruehl , perhaps starting with her Intro to Google Analytics. This post is about how we incorporate Google Analytics data into our Design Process. Methodology.

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Analytics Design Research Process 37

Everyaction

JANUARY 16, 2018

If you’re a nonprofit professional you know what it’s like to drown in excel spreadsheets tracking your supporters, donations, major gifts prospects, and almost anything else. From your board members requesting the latest donor stats to your digital director asking for email conversion rates, tracking your data can be hard.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 11, 2011

Charts, graphics, analytics, metrics, and data are like crack to me … A guest post by Kyle Andrei, Idealware. In addition to constituent impact, we also asked respondents about what we call “measured results,&# those goals that don’t directly involve constituents, and can be easily quantified.

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Facebook Research Advocacy Analytics 123

Nonprofits Source

JUNE 22, 2017

Step 2: Set expectations and key performance indicators to measure progress. Next, measuring the impact of your digital marketing can be broken down into two ways: Tangible Measurements : Are typically revenue focused where the desired outcome is to sell a service or receive donations while accounting for expenses.

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Digital Marketing Guide Chapter 111

Beth's Blog: How Nonprofits Can Use Social Media

JULY 10, 2012

But if you want to get better results, you need a content strategy, strong creation and curation skills, and a robust measurement process. One technique I use to get insights from my social media data is to do an analytics Rorschach Test. What insights have you gained from measuring your content strategy?

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Audience Social Media Content Media 107

The Science Behind Engaging your Supporters

SEPTEMBER 24, 2018

It's powerful workflows are meant to help nonprofit fundraisers ditch spreadsheets once and for all, and track major gifts like never before. #7. With customizable analytics dashboards , nonprofits can build beautiful charts and graphs of their digital, fundraising, advocacy, and organizing data to paint a better picture of their work. #9.

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Advocacy Offline Gartner Nonprofit 88

Bloomerang

OCTOBER 1, 2021

Doing so can be as simple as sharing a chart with these metrics from the past year: Total dollars raised: overall dollars acquired through fundraising initiatives. Double the Donation’s nonprofit CRM guide explains that a robust database will make it incredibly easy to track progress within your database. Predictive analytics.

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Report Data Donor Metrics 124

Bloomerang

NOVEMBER 10, 2023

Create a gift range chart. A gift range chart helps determine how many gifts you’ll need to acquire at each giving level to meet your campaign or annual giving goals. Use your CRM to develop a report template to measure your program’s impact. Use your CRM to: Track supporter interactions and giving history.

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Gift Raise Guide Relationship 100

Bloomerang

AUGUST 21, 2023

Invest in data analytics : Leverage data analytics to better understand donor patterns and preferences. All modern donor databases feature donor analytics and report generation that you can use. It’s important to answer these questions for yourself and chart your course of action accordingly.

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Action Report Practice Fundraising 75

Amy Sample Ward

MARCH 2, 2009

By charting out the problems, strategies, benefits, and values first, we give ourselves a better picture to pull out metrics. Given the answers to 1-4 of our example, some of the metrics we could use to measure our success and ROI include: volunteer participation, online “chatter,&# and program growth.

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ROI Case Study Metrics Student 135

Neon CRM

DECEMBER 14, 2023

Finance Director Major Gift Contributions KEEP COSTS LOW Optimize major gift engagement efficiently with Neon CRM’s donor tracking and relationship management​​. Finance Director Government Grants INCREASE IMPACT Use Neon CRM’s reporting and analytics for effective management of government grants​​.

Analysis 52

Analysis Project Donor Retention 52

Care2

JANUARY 4, 2010

28% of sites have Google Analytics. *5% Danny Sullivan, a search engine expert analyzed another chart by Factual that showed additional stats but without exact percentages. After reviewing the charts he estimated about: *20% of sites use Flash. *19% 1% of sites have Quantcast tracking code. Check out the stats below. *28%

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Twitter Facebook Websites Stats 56

Tech Soup

NOVEMBER 3, 2014

In a talk at New York University earlier this month, Berger called this lack of meaningful measurement a full-on "battle for the soul" of the social sector. Worse, Berger says that the sector's inability to effectively measure (and learn from those measurements) means nonprofits really aren't as efficient as they could be.

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Social Measure Charity Library 67

Tech Soup

OCTOBER 31, 2014

In a talk at New York University earlier this month, Berger called this lack of meaningful measurement a full-on "battle for the soul" of the social sector. Worse, Berger says that the sector's inability to effectively measure (and learn from those measurements) means nonprofits really aren't as efficient as they could be.

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Social Measure Charity Problem 55

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 21, 2008

I'm speaking at the eMetrics the premiere conference for Web measurement geeks.    Where else you could you pick up conference schwag like a google analytics toothbrush with the words "brush, rinse, and repeat" printed alongside the google logo? "   He asked, "how do you measure loyalty?" 

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Marketing Measure Metrics Hunger 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

And, it also includes measurement - not just qualitative information. It uses metrics to measure your results and help you improve your strategy over time. ROI had it origins as an accounting term and was originally a measure of return on the total investment in the entire business. Use of metrics to measure your results.

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ROI Social Media Slides NTEN 50

Connection Cafe

DECEMBER 17, 2014

In Part 2 covered rating choice “Level 2” and included tips on what data to start tracking in your CRM system (or spreadsheets) to create a central repository of your activity with your major and planned gift prospect pool. I also provided instruction on setting up prospect review meetings to discuss status.

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Rate System Management Analysis 35

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2011

As I’ve been working on “ Measuring the Networked Nonprofit ” with co-author KD Paine, we’ve come to the chapter on measurement tools. I sent out a query nonprofit tech colleagues who are social media mavens and ask that age old question, “ What’s in your social media measurement tool box ?”

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Measure Social Media Tools Media 115

Beth's Blog: How Nonprofits Can Use Social Media

MAY 16, 2007

I've been trying to collect screen captures and stories about nonprofit web analytics for a screencast on Google Analytics for NTEN. Ah, my screencast script on google analytics completely ignores social media and only focuses on web sites. Conversation Rate (measuring success in a social medium). But the stats.

Measure 50

Measure Social Media Tools Technorati 50

Care2

JULY 2, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" But how should nonprofits track their social media? Understand What You Want to Track.

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Social Media Track Media Tools 70

fusionSpan

JUNE 1, 2023

You can use them to summarize and analyze data in a variety of ways, including charts, tables, and graphs. Just like with List View, you’ll be looking at data that’s been sorted to your specifications, but you’ll also see relevant data analytics that allows for in depth analysis.

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Report Summary Analysis Gartner 40

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

A year ago, he said that measuring outcomes for social media is, "an evolving art (not quite a science yet) and you have to be up to the challenge of both thinking a bit differently and be ok with leveraging several different tools. Measuring the success of social media efforts can't be done with a single metric. Technorati ???Authority???

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Reflection Measure Technorati ROI 50

Saleforce Nonprofit

AUGUST 17, 2022

It also uses the NPSP as its CRM (constituent relationship management system) tracking interactions with donors, contractors, grantmakers, advisors, board members, volunteers, customers, and students. Salesforce Einstein and dashboards surface valuable member information in easy-to-view charts for steering growth. Destiny Rescue.

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Asia Dominican Republic Cambodia Children 98

DipJar

JUNE 8, 2021

AI for fundraising works by identifying deep patterns in your historical engagement and fundraising data and then training predictive models to chart likely outcomes in the future. For example, our tool at Dataro provides predictive scores and ranks for each donor based on the specific propensity that you’re measuring.

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Data Tips Fundraising Metrics 52

NTEN

MAY 5, 2015

He attributes Water for People’s success to their relentless focus on (and measurement of) outcomes. We had to use optical character recognition scans on five decades of Billboard Charts, get them into a database, and categorize all the entries. Also, Strive Partnership measured the partners!

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Data Conference Report Proposal 36

Everyaction

OCTOBER 5, 2016

Participants will network and learn about other areas of practice, discuss a range of opportunities and challenges faced by different sectors, and work collaboratively to improve impact measurement. Fast track your path to impact and join a movement of others passionate about changing the world. General / #IMPCON16 / @SocialValueInt.

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Conference Calendar DC Washington 111

Connection Cafe

DECEMBER 22, 2013

And like a personal guide, they keep us on track when it’s inevitable that we’ll get lost in the day to day, hustle and bustle, and demands of our jobs. Beth Kanter provides simple, yet super helpful advice on how your organization can keep track of aha moments, lessons, ideas, mistakes and experiences during events.

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Story Nonprofit Social Media Content 54

Tech Soup

DECEMBER 9, 2013

We have certainly seen some examples of maps or charts that the user can interact with, but with the over saturation of static infographic images, 2014 and the plethora of tools emerging that make these options really easy, we will see more organizations using data for storytelling that users can watch, click on, and really explore.

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Celebrate News Technology Nonprofit 90