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How to Demonstrate ROI to Your Nonprofit Board Members

Nonprofit Tech for Good

How to Best Illustrate ROI. Nonprofit managers can show the board (and others) that the organization has maximized efficiencies by accurately measuring the amount (and types) of resources going to marketing and fundraising activities. How can you show your constituents that your organization is doing its best with what it has?

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Sports Sponsorship Measurement and ROI Metrics to Track

The Sponsorship Collective

While many aspects of sports sponsorship such as assets and activations are intangible, whether your sponsorship deal was a success is very much a tangible thing. The post Sports Sponsorship Measurement and ROI Metrics to Track appeared first on The Sponsorship Collective. What are some sports sponsorship metrics to track?

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Build a Marketing Dream Team—Welcome AI

.orgSource

For communicators who would rather write sentences than algorithms, finding the phrases that will viralize your posts seems like a New York Times word game gone wrong. AI, your new marketing assistant, is happy to help. There’s a lot of news right now about people using AI to achieve better results.

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Four Reasons Why Nonprofits Should Question Facebook’s Integrity, Longevity, and ROI (Return on Investment)

Nonprofit Tech for Good

To question Facebook and it’s integrity, longevity and ROI [Return on Investment]. Essentially, nonprofits have been advertising Facebook to untold millions for free helping it become the powerhouse that it is today – the largest, most active social networking website on the Web. It’s time for them to give back.

ROI 241
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Thought Leaders Blaze Trails of Discovery and Engagement

.orgSource

Associations are ideally positioned to fill that need in a way that social media and other online activities cannot. Use data to make objective decisions based on site traffic, evaluations, sales, professional development activity, focus groups and/or other types of outreach. Watch what is trending online.

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HOW TO: Ensure Your Nonprofit’s Facebook Fans See All Your Posts

Nonprofit Tech for Good

All that said, a lot of nonprofits are upset by the recent changes and responding by asking their fans to add their nonprofit to an Interest Lists with the meme floating around that if you add a Facebook Page to an Interest List all their Facebook Posts will be seen in both the main News Feed and the Interest List Feed, but that’s not true.

Facebook 270
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AI for Social Media: Supercharge Your Copy, Images & Videos

Forum One

The good news is that many tools are incredibly user-friendly, and experimentation can be one of the best ways to learn what works for you. Rather, we see effective teams being able to turn their attention to new ideas and approaches they didn’t have time for before. But if you’re just starting out, you’re not behind!