Classy

JUNE 30, 2021

It’s one thing to track metrics, and another to understand the story they tell about where your organization is today and what the most valuable actions to take for the future will be. . We created a free Benchmark Assessment to surface actionable fundraising takeaways based on your organization’s current metrics.

Fundraising 98

Fundraising Benchmark Stats Metrics 98

Whole Whale

APRIL 5, 2024

They can analyze the ad copy, visuals, calls-to-action, and other elements to identify best practices and adapt them to their own context. Measuring impact Some ad libraries provide performance data, such as impressions or engagement metrics.

Library 104

Library Influence Demographics Nonprofit 104

Bloomerang

AUGUST 16, 2021

If you don’t use analytic tools, it’s impossible to know how many people are engaging with your content and what, if any, action they’re taking after that engagement. Start with benchmark data. Luckily, there are a number of great reports available to help you set a benchmark against industry averages. Track your own data.

Analytics 122

Analytics Strategy Fundraising Benchmark 122

Connection Cafe

OCTOBER 31, 2013

Event metrics can be great guides as we plan. In earlier posts, npENGAGE has discussed how to focus on our event fundraising analytics and how to use these metrics for success. Below are some ways to use your event metrics to identify and engage specific participant types during your fundraising event. Warm Bodies.

Metrics 34

Metrics Action Create Benchmark 34

Neon CRM

NOVEMBER 17, 2023

We’ll also be sharing the important metrics you need to keep an eye on to measure your performance. How to Measure Your Success Developing your social media presence as a membership engagement strategy can be measured via engagement metrics. Today, we’re going to be discussing steps you can take to put these strategies in place.

Strategy 98

Strategy Measure Social Media Metrics 98

sgEngage

SEPTEMBER 28, 2021

There is undeniable momentum in online fundraising as highlighted by data in the Blackbaud Luminate Online® Benchmark Report 2020. There are a few data points from the Benchmark Report that offer a glimpse into the future of online fundraising: 42.4% So, the real question is: what will online fundraising look like moving forward?

Online 92

Online Fundraising Benchmark Adwords 92

The Science Behind Engaging your Supporters

MAY 15, 2019

Every year, nonprofit consultants M+R release their annual Benchmarks report , which provides an overview of digital trends in the sector. The big sound bite from this year’s Benchmarks Report is that total online revenue grew by only 1% in 2018. Most individual email metrics have continued to decline.

Benchmark 81

Benchmark Digital Report Learning 81

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 5, 2011

Mari Smith pointed to this blog post from All Facebook explaining the metric and how it has been implemented in apps. Mari Smith pointed to this blog post from All Facebook explaining the metric and how it has been implemented in apps. Photo by lecercle.

Metrics 112

Metrics Facebook People Measure 112

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 3, 2013

The report, “I nto Focus: Benchmarks for Video and A Guide for Creators ,” is based on a survey of 500 nonprofits and interviews with experts (including me). 3. Metrics with video are hard and is probably one thing holding back investment. How Nonprofits Measure Success of Video. How are you measuring those results?

Benchmark 120

Benchmark Video Practice Measure 120

Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community. Using an out of date email list.

Benchmark 62

Benchmark Digital Trend Report 62

M+R

JUNE 10, 2021

In SparkPost’s 2021 Benchmark report, almost 40% of all opens and clicks came from an Apple Mail app client (25.7% The long answer: open rate has always been just one of many metrics we track, and the reliance on image downloads has made this number a little squishy. on iPhone, 9.6% on desktop, and 2.8%

Rate 122

Rate email Open Change 122

Forum One

DECEMBER 22, 2022

This year, the need to check in is even more critical, as 2023 will usher in a whole new paradigm for a core part of digital strategy: web metrics. UA has been a reliable benchmarking tool for more than a decade, and many organizations have comfortably adopted strategies and reports that deliver data to inform their broader digital strategy.

Time 72

Time Metrics Analytics Adopt 72

Care2

MARCH 22, 2011

Do you know the average click-through and open rates on action alerts and fundraising appeals across the nonprofit sector? Check out the 2010 eNonprofit Benchmarks Study from M+R Strategic Services and NTEN which surveyed 40 nonprofit organizations and analyzed all of this data and more. Are nonprofits experimenting with mobile more?

Benchmark 76

Benchmark Advocacy Studies Metrics 76

NTEN

JULY 5, 2012

Over 450 people joined us for the 2012 Benchmarks Extra: Facebook webinar we co-hosted with NTEN and the Ad Council last week. Combine all this knowledge with your free copy of the Benchmarks Extra: Facebook study , and you’ll be rocking your organization’s Facebook page in no time! Daily Action Rate? Q: I missed the webinar.

Metrics 64

Metrics Facebook Question Benchmark 64

Care2

APRIL 6, 2010

If your nonprofit is not developing yearly benchmarks for its fundraising program, website visits, email and e-newsletter open and click-through rates, start now. Establishing benchmarks helps organizations better leverage supporters, engage activists and keep websites dynamic with compelling content that drives people to take action.

Benchmark 71

Benchmark Measure Organization Convio 71

M+R

MAY 31, 2022

We saw some of the impacts of these changes in this year’s Benchmarks. Some (including our friends at EveryAction and ActionKit) are using the data about when, where, and how the tracking pixel has been downloaded to separate out different types of opens, so you can see two metrics for “human open rate” and “combined open rate.”

Mail 107

Mail Spam Rate email 107

Connection Cafe

JUNE 13, 2013

Focus on Event Fundraising Analytics , we looked at how peer-to-peer event metrics let us know if our event planning and execution efforts are paying off in fundraising results. Benchmarks let us know how we perform compared to our event fundraising peers. Obvious event metrics to follow are the basics, like these: Total amount raised.

Metrics 42

Metrics Benchmark Fundraising Stats 42

NTEN

JUNE 22, 2010

Since the release of the 2010 eNonprofit Benchmarks Study , we know many of you have been hard at work looking at how your programs measure up against industry benchmarks. But the Benchmarks Study is really meant to help you think (or rethink!) Source Everything ! Let's say you want to track your email fundraising open rate.

Metrics 55

Metrics Benchmark Rate Newsletter 55

M+R

JUNE 5, 2023

As you build your movement, the speed of an influencer campaign — of a trusted creator hopping on a cultural moment to marshal support for an action — is something direct mail cannot match. Looking for benchmarks? We’ve got some Benchmarks. Build relationships — especially when rapid response needs come up.

Conservancy 80

Conservancy Influence Mail Headline 80

Nonprofit Tech for Good

APRIL 10, 2022

Tweets with links have an 86% higher retweet rate and higher engagement overall because people are hesitant to retweet or engage with tweets that do not have a source or a call-to-action. Create custom graphics for powerful quotes, statistics, and call-to-actions. 10) Explore Twitter Spaces, Newsletters, and Communities.

Twitter 355

Twitter Practice Social Media Nonprofit 355

sgEngage

JULY 20, 2021

Want to see what this looks like in action? That survey established a critical baseline that we can use to benchmark our progress in the future. These will be critical metrics for us to gauge our performance. We’ll also, of course, be looking at internal metrics that will help guide our business as well.

Government 96

Government Social Blackbaud Companies 96

M+R

JULY 27, 2023

That assumption was also backed by years of UCS’s email fundraising metrics consistently beating M+R benchmarks. If too little cultivation was a real problem, we’d have seen it show up in fundraising metrics, right? Well, in the last few years, email metrics did start to decline.

Fundraising 52

Fundraising Test Advocacy Metrics 52

Forum One

MAY 4, 2010

A few weeks ago, I wrote a blog post on how organizations can use Convio’s Online Nonprofit Benchmarks Study to determine how well they are doing online compared to others. The findings mirror many of benchmarks in the Convio report. donating money). As NARAL found, it could mean the difference in an additional 0.63

Benchmark 50

Benchmark Convio Trend Statistics 50

sgEngage

MARCH 30, 2021

Data represents both overall metrics, as well as metrics in one of five fundraising categories: Walks/5Ks with a registration fee. The above is just the beginning of this 40+ page report filled with data, insights, and actionable recommendations to improve your 2021 P2P campaigns. More than 9.4 Cycling/Spinning events.

Blackbaud 65

Blackbaud Studies Fundraising Registration 65

DNL OmniMedia

FEBRUARY 11, 2021

It involves examining the data and performance metrics of individual major gift officers, as well as the team as a whole, to understand what’s working and what leaves room for improvement. Close examination of major gift metrics allows you to discover: Any obstacles that are holding individuals or your entire team back.

Blackbaud 52

Blackbaud Guide Management Fundraising 52

sgEngage

JANUARY 16, 2024

And stories inspire action. According to the 2022 Blackbaud Luminate Online Benchmark Report , the annual value of a sustainer is four times greater than a one-time donor. Tell a Powerful (and Personal) Story Humans are hardwired for narrative. Stories help us pay attention. They generate a-ha moments.

Effective 72

Effective Tips Fundraising Blackbaud 72

sgEngage

NOVEMBER 10, 2023

Inspiring donors to take action in their community and advance your mission ultimately increases donor satisfaction and improves retention rate and donor life cycle. Donor management software consolidates these time-consuming processes to make it easier for organizations to utilize donor metrics.

Donation 52

Donation Blackbaud Retention Gift 52

Qgiv

DECEMBER 7, 2022

However, many organizations fail to properly track gift officer portfolios, gift officer actions and donor pipeline management within their donor database management. Meaningful Interactions : Clearly define what constitutes a meaningful action with a donor and ensure that any documentation of the meetings, phone calls, appeals, etc.

Database 52

Database Track Donor Management 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2009

.    A few days ago, I asked " What are the best metrics to track your blog's ROI and make improvements? "     Reader engagement consists of metrics for: Conversation (commenting). We also check for metrics for existing posts for a set length of time. (We've

Metrics 71

Metrics Bookmarking Analysis Feeds 71

NetWits

NOVEMBER 29, 2011

While nonprofits often deliver highly relevant content in direct mail appeals – based on giving history, interests and past actions – that approach isn’t always carried over to their email appeals. MailerMailer’s 2010 Email Marketing Metrics Report, MarketingSherpa “Email Marketing Benchmark Guide” 2008.

email 230

email Raise Cancer Info 230

NTEN

MARCH 27, 2013

With the analytics and campaign expertise of M+R Strategic Services , we are excited to release the 2013 eNonprofit Benchmarks Study ! Million advocacy actions You can get the complete report -- including important reference information like definitions of terms and metrics -- for free. We analyzed the results of: 1.6

Advocacy 95

Advocacy Benchmark Social Media Analytics 95

Classy

AUGUST 19, 2021

Driving action for the greater good is not just the outcome of our products but the core of who we are at Classy. . Download Classy’s 2021 State of Modern Philanthropy Report based on benchmarks from 4,800 nonprofit organizations. Meet Eric Pannese. Nonprofit Started, Nonprofit Focused, Always. Unlocking Generosity Through Classy.

Product 52

Product Design San Diego Management 52

Connection Cafe

OCTOBER 12, 2011

It feels good to be back in Texas after an action-packed Convio Summit in Baltimore last week! In case you missed it, we also unveiled our brand new 2011 Peer-to-Peer Event Benchmarking paper, and talked through how to use data to inform your event strategy. Author: Noel Beebe. Howdy folks!

Benchmark 29

Benchmark Baltimore Texas Convio 29

Whole Whale

SEPTEMBER 3, 2021

Benchmark Data Now. Some things to keep an eye out for: Day of the week with best and worst open rates Time of day with best and worst open rates Trends in subject line copy (action-oriented words, emojis, merge tags) Preview test copy. Likely, your average open rate will increase and you’ll need to set news goals around email opens.

email 104

email Marketing Test Mail 104

NTEN

APRIL 16, 2009

Let's take a quick tour of the most important metrics, and take the first step to improving your email campaign performance through evaluation and optimization. You can divide the key metrics into offensive and defensive variables. Offensive Email Metrics. Defensive Email Metrics.

Metrics 53

Metrics email Campaign Rate 53

Connection Cafe

MARCH 30, 2021

Data represents both overall metrics, as well as metrics in one of five fundraising categories: Walks/5Ks with a registration fee. The above is just the beginning of this 40+ page report filled with data, insights, and actionable recommendations to improve your 2021 P2P campaigns. More than 9.4 Cycling/Spinning events.

Blackbaud 48

Blackbaud Studies Fundraising Registration 48

Forum One

JUNE 9, 2023

The database provides actionable information and best practices for patients, providers, hospitals, and communities to understand the state of healthcare in Washington, and continuously improve healthcare quality and value through performance benchmarks and metrics.

Award 71

Award Colorado Washington Wisconsin 71