Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 4, 2012

These local giving days focus more a community approach and help nonprofits build capacity in fundraising on all channels, while also promoting the idea of a Giving Day in the local community or geographic area. GiveMN 2012 by the Numbers by Jeff Achen, GiveMN Digital Strategist. It was an amazing day of giving for our state—$16.3

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 2, 2012

I heard about it in September and immediately signed up to be a social media ambassador which was a simple ask “Join us in helping spread the word and receive special messages from us to help us tweet, share and more.” What is a social media ambassador? I wrote this post about it).

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NTEN

JANUARY 14, 2013

[Editor's note: The following is from the December 2012 issue of NTEN:Change , NTEN's quarterly journal for nonprofit leaders. The Center wanted to expand its reach, connections, and impact using social media and received grant funding in 2011 for social media planning and implementation through 2012.

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Nonprofit Tech for Good

JUNE 18, 2012

Now that I have had some time to work with the tool set and figure out through a process of trial and error what kind of content works best on Google+, not only has engagement significantly increased on the Nonprofit Organizations Google+ Page in recent months, but so has my Return on Investment (ROI). Time: 1pm-2:00 EDT. Cost: Free.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 7, 2011

I was honored when Holly agreed to do this post about the 2012 Editorial Calendar. And, now, we are excited to present the new and improved editorial calendar for 2012. Earned Media is Dead. So long live new media, which places your nonprofit organization in the driver’s seat. Content is King. Tailor the Tool.

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Neon CRM

JUNE 23, 2023

That means that thousands of organizations all over the world are inspiring generosity in their communities on GivingTuesday. Whether you look at GivingTuesday campaigns from organizations in your hometown or charities on the other side of the world, there’s no shortage of nonprofits who are doing amazing things. Join the conversation!

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NTEN

JANUARY 5, 2012

NTEN member and nonprofit communications expert Kivi Leroux Miller just released the 2012 Nonprofit Communications Trends Report , based on a survey of over 1200 participants at the end of 2011. Here are some of findings that stood out: 78% of respondents planned to email their typical supporters at least monthly in 2012.

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Communication Trend Report NTEN 80

Candid

OCTOBER 12, 2022

As we shift into the last quarter of the year, many nonprofit organizations are thinking about Thanksgiving and Christmas, but campaign that should not go unnoticed is GivingTuesday. GivingTuesday is a “global generosity movement unleashing the power of radical generosity” that began in 2012. Secure a match.

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Get Fully Funded

NOVEMBER 6, 2023

Think of ways to channel your event’s theme into your marketing materials. For instance, when hosting a gala, you might use an elegant typeface on your social media banners. You likely already understand the importance of social media in your marketing strategy. Encourage user-generated content on social media.

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Marketing Strategy Influence Social Media 52

Get Fully Funded

NOVEMBER 2, 2023

Think of ways to channel your event’s theme into your marketing materials. For instance, when hosting a gala, you might use an elegant typeface on your social media banners. You likely already understand the importance of social media in your marketing strategy. Encourage user-generated content on social media.

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Marketing Strategy Influence Social Media 52

Care2

DECEMBER 30, 2012

As you have probably experienced yourself, raising money for your nonprofit campaign on social media is like pulling teeth. According to the 2012 Nonprofit benchmark Social Network Benchmarking Report, 98% of nonprofits didn’t raise a dime on Facebook, which is second most trafficked site on the web in the U.S.

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NTEN

JULY 19, 2012

For my next session, I'm covering "Findings from the 2012 Millennial Impact Report", with Derrick Feldmann from Achieve and Angela White from JGA. The survey had 6,522 Millennials complete the survey from January 1 - January 31, 2012. 67% have interacted with an organization on Facebook. Email still matters.

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Qgiv

OCTOBER 11, 2022

Giving Tuesday began in 2012 at the 92nd Street Y, a cultural and community center in Manhattan. The #GivingTuesday Ultimate Guide eBook has templates, calendars, and tips to help you get organized and make your Giving Tuesday a roaring success! The best way to spread the word is with multi-channel marketing.

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The Modern Nonprofit

SEPTEMBER 28, 2023

What started in 2012 has exploded into the biggest giving day of the year, inspiring hundreds of millions of people worldwide to give, collaborate, and celebrate generosity. Create a Communication Plan – Social Media is a key part of #GivingTuesday. Get creative with social media. In 2020 approximately 34.8

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Tips Social Media Campaign Goal 52

Tech Soup

MARCH 18, 2013

In a panel hosted by TechSoup, representatives from four arts organizations discussed how they are using social media in new and innovative ways to market the arts. Michael DeLong, senior manager of online community and social media at TechSoup and managing editor at Emerging Arts Professionals , moderated the discussion.

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The Modern Nonprofit

AUGUST 31, 2021

What started in 2012 has exploded into the biggest giving day of the year, inspiring hundreds of millions of people worldwide to give, collaborate, and celebrate generosity. Create a Communication Plan – Social Media is a key part of #GivingTuesday. Get creative with social media. Last year approximately 34.8

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Amy Sample Ward

OCTOBER 24, 2012

Date :October 24-25, 2012. Topic : Community-Driven Planning: Creating a Social Media Strategy. Description : This all-day workshop starts with the real foundation of social media engagement: community and content. Topic : Social Media Boundaries: Personal/Personnel Policy. Topic : Social Media ROI.

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Kentucky Leadership ROI Social Media 122

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 23, 2014

It was created in 2010 and purchased by Facebook in 2012 (more history here ). It is superb for visual storytelling about your organization, its stakeholders, and results. Ten Inspiring Nonprofits (2012) on Instagram by Mashable. Five Marketing Management Tools (2014) Social Media Examiner.

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Examples Practice Tips Tutorial 135

Care2

FEBRUARY 6, 2012

With the new year in full swing, we're looking forward to all the great events that are coming up this year by refreshing our own 2012 Conferences calendar. How to Succeed with Digitally-Driven, Multi-Channel Donor Stewardship on March 1st. Social Media Strategies Summit Las Vegas, NV. What are we missing? Eric Rardin.

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Las Vegas Conference North America DC 58

Amy Sample Ward

JUNE 6, 2012

Salesforce Acquires Buddy Media for $689 Million – "Salesforce has entered an agreement to acquire social media marketing platform Buddy Media for approximately $689 million, the company has announced. What does social media success look like, anyway?"

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 4, 2013

No doubt you’ve taken a “ selfie ,” a self-portrait taken with your mobile phone camera and shared on Facebook or other social media channels. Recent research suggests that taking and posting too many selfies on your Facebook profile (or other social channels) can be damaging to your relationships.

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Nonprofit Tech for Good

DECEMBER 31, 2018

M-Changa also makes it easy for NGOs to account for funds coming in from multiple paymnet channels with automatic reporting and statements. Matt first learned about crowdfunding when he was raising funds to volunteer in Southeast Asia in 2012. 18% create online peer-to-peer fundraising campaigns to benefit organizations. ?

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Amy Sample Ward

MARCH 4, 2012

Yesterday was the 2012 New York Cares Leadership Conference , and I had the distinct pleasure of presenting a session to volunteer leaders and inspiring community members. The session focused on using core social media platforms Facebook, Twitter, and LinkedIn to raise awareness and inspire others as a volunteer.

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Social Network Volunteer Network Social 228

Care2

APRIL 9, 2014

For example: Fundraising messaging response rates were down 11% from 2012 levels to 0.07%. Email lists are up 14% over 2012 levels. Online giving among study participants increased 14% since 2012. Check out the email list growth over the last few years of different sized nonprofits (orange: 2011, yellow: 2012, and blue: 2013) -.

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Rate email Advocacy Social Media 75

Connection Cafe

JANUARY 17, 2012

In no particular order, here they are, 12 in 2012: books that nonprofit/marketing/fundraising nerds like us should give a gander. The Art & Science of Multi-Channel Fundraising : An e-book with the latest and greatest best practices and case studies. Fundraising Analytics : Using data to support your donor-centric organization.

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Case Study Org Nonprofit Chapter 55

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 30, 2011

A few weeks ago, HandsOn Network launched The Good & Ready Campaign that leverages interactive technologies and social networking to support their partners, The American Red Cross , Ready.gov and FLASH by recruiting, inspiring and mobilizing volunteers in support of their goals for September, National Emergency Preparedness Month.

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Connection Cafe

OCTOBER 10, 2013

Social media may seem like the way to reach the next generation of donors. But, can you really raise money through social networks? Social Media Generation Profiles. Gen X: Second most active social network users. 18% are involved with non-profits through social media.

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Social Media Generation Media Donor 36

NetWits

MARCH 11, 2012

Big Brothers Big Sisters of America has been doing incredible work for over 100 years and, while content marketing isn’t news to them, they’re using content along with social media to make sure the online world knows about their work. They’ve now grown into an organization that grants a child’s wish in the U.S.

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Connection Cafe

DECEMBER 13, 2013

Her primary interests include website production and social media. Christina has presented across the country about topics including social media, multichannel marketing, and website management, most recently at Blackbaud’s Conference for Nonprofits. . Think Outside the Box.

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Content Marketing Organization Tips 38

NTEN

MAY 17, 2013

The iceberg analogy can be a particularly powerful analogy when we think about how we might use social media to truly engage youth. In our experience, effective engagement and monitoring of social media in this way can help reveal the “hidden” 90%. This tends to address 95% of the questions that arise.

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Connection Cafe

MARCH 4, 2019

We are 20 years into this online giving adventure and there is still a tremendous amount of up-side for nonprofit organizations. Studies done by Dunham+Company in both 2013 and 2018 reveal that even many leading nonprofit organizations have struggled to implement common best practices. Sadly, that is not the case. It’s a trap!

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Online Giving Offline United States 36

NTEN

JULY 23, 2012

[Editor's note: The following is an excerpt of an article in the June 2012 issue of NTEN:Change. By Laura Quinn, Idealware Odds are good that your organization is using multiple communications channels to reach people, from social media to direct mail and email to websites and blogs. You may not have to.

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sgEngage

APRIL 10, 2023

Giving Tuesday began in 2012, raising an estimated $10 million in its first year, according to Nonprofits Source. To expand your audience, consider how you can take a multi-channel marketing approach. Your social media pages. History of donating or volunteering with similar organizations. Wealth indicators.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2013

Note from Beth: By the time you read this post, I will be in the USA from doing a training in Tunisia for NGOs and trainers who will deliver training to women entrepreneurs as part of the WES program and also improve their NGO’s use of social media. So now the 2013 version has twice the hooks to inspire nonprofit communications.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 24, 2015

As a content curator, I’m not just on the hunt for learning and sharing snippets of the new or what’s buzzing. Content curation is ultimately organizing, synthesizing, presenting, and maintaining your resource collections. It was created in 2010 and purchased by Facebook in 2012 (more history here ).

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Examples Practice Tips Contest 50

Care2

MAY 5, 2012

Up until January 2012, Pinterest had been slowly gaining momentum and growing a user base over 22 months. Then suddenly, boom, Pinterest became the social media world’s new darling. So as organizations begin to eye emerging social platforms, should they be investing their resources into Pinterest?

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Amy Sample Ward

JUNE 15, 2012

Semphonic Web Analytics Consulting: The X Change Non-Profit Analytics Challenge – "The Non-Profit Analytics Challenge is a rare opportunity for the brightest analysts in the digital measurement field to collaborate & assist non-profit organizations to optimize their websites. "What is your organization accomplishing? "

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Hunger Web America Case Study 120