Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 25, 2008

For a step-by-step tutorial on SEO techniques for nonprofits, Wild Apricot's 30 Day Guide to Search Optimization is a good choice, while Search EngineLand site is probably the subject matter expert of choice. Nate Ritter gives a brilliant example of how Twitter could help save the lives of missing children. Haven't dug into Digg yet?

Nptech 50

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 29, 2008

tags: blogging nptech ).   In that post, he describes one technique - make yourself a public case study.  Followers, Friends, and Fans: Expanding Your Online Community If you aren't on facebook, twitter, friendfeed, technorati, and delicious, should you be? tags: microblog analytics ).

Digg 88

Digg ROI Twitter Slides 88

Nonprofit Tech for Good

MAY 13, 2022

Data should inform and optimise your fundraising strategy , and attribution is a simple technique you can use to really help you get it right. They simply refer to tags that can be added to any URL. Perhaps it’s Facebook, Twitter or LinkedIn, or your website. You’d want to know that right? What are UTM s?

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Amy Sample Ward

JANUARY 12, 2010

Here are some reflections about how we used crowdsourcing techniques for a very fast-moving campaign and lessons learned that may apply to your work. And don’t forget to wish her a Happy Birthday Monday on Twitter too with the tweet she’s asked us to pass along: “Happy birthday #beth53!

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 3, 2015

While I delivered some content sessions on Facebook, Twitter, and LinkedIn strategy, I also facilitated interactive sessions. It is always challenge to use participatory techniques when your participants are not native English speakers and you don’t speak the language. Small group coaching has it own specific techniques.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 18, 2010

One of the topics was “How to understand social networks through social network analysis and mapping techniques.&# I thought I’d expand on it here. It is really a technique to understand relationships. It includes a step-by-step guided approach. Someone on your mailing list or rolodex. Family members.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 13, 2010

I took measurement and since David Neff wore an apron and talked about kitchen tools and recipes, I riffed on cooking measuring techniques. 2) Egg Timer: Track your time because working on social media can give you ADOLA S (AD - oh look a squirrel!) This started a twitter hashtag #squirrel. Tags: 10ntc metrics.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 25, 2007

Not attending the NetSquared Conference but want to follow the tag stream? The conference tag is n2y2. Expect lots of tweets from Netsquared next week and make friends with NetSquared on Twitter if you haven't already! Marnie Webb has been too busy to blog much this past month, but she finds time to tag !

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 23, 2010

Closing the Triangle : This is a network weaving technique of introducing people in your network. Crowdsourcing Questions: I use this when I'm developing training materials, particularly for case studies or sometimes for demos of Twitter as a crowdsourcing tools. Some Resources: Just getting started with Twitter?

Twitter 94

Twitter Bookmarking Delicious Social Media 94

Amy Sample Ward

FEBRUARY 4, 2010

Over half of the organizations surveyed reported that they do not use Twitter and do not intend to, with only 24% reporting use of the tool. Twitter is part of the real-time Web, meaning it enables people to communicate, share information, spread news, and distribute links in “real-time&# as it happens. What do you think?

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Conversation Effective PDF Social Media 114

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 14, 2013

One goal that I had was to a peer support community through the twitter hashtag # npsmpeer – where nonprofit social media managers could share advice and support one another. pistachio is someone who considers part of her job as “twitter whisperer” — nice. npsmpeer — Brian Fitzgerald (@brianfit) March 10, 2013.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 30, 2010

One of the techniques I tried was “conversational fundraising&# – which was less about the ask and more about having a conversation with people that might lead to donations. Tags: Promotions. In my own fundraising, I am always very conscious of asking too much and annoying people. And that’s just October!

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

Even better if you can tag the individual or do their Twitter handle. In this Twitter example below, the school is also encouraging the alumni network to RT this alum’s accomplishment. Be sure to use compelling photos and other visuals. Notice the engagement in the comments, with people tagging each other.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 3, 2010

I like to joke about how using social networks like Twitter can give you “ ADOLAS &# (ADD, Oh, look at Squirrel !). The reference is from the Disney/Pixar movie UP – the scenes where the talking dogs can’t finish a sentence because they get distracted by a squirrel. Tags: Mindfulness.

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Get Fully Funded

APRIL 30, 2009

While it can be a great technique, there are definitely things that work and things that don’t. And here are some social media-specific posts that you might find interesting: Mark Pitman has “A Case for Twitter, Facebook, and social media for healthcare fundraisers.&#. This month’s theme was Raising Money Online. .

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 13, 2009

Better yet, she shared her listening techniques. Twitter Search - shows tweets containing a certain keyword (we don't use this anymore because we use Tweetdeck separately). Tags: listening. Carie Lewis, HSUS Social Networking Maven I just discovered that Carie Lewis of HSUS has a blog ! Here's what she is listening for: .

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 14, 2010

But as a bonus, I learned from Facebook expert Mari Smith , that sandwich boards and window clings with Facebook and Twitter IDS are an effective technique to close the loop between offline and social media. Tags: facebook. How are you tracking your efforts?

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 25, 2012

Ag Grantees Twitter Webinar. For this webinar, I incorporate some instant polls so we could get a quick reading on who was on the call. In addition, I wanted to explore TwitChimp, a tool for making Twitter lists, that Robin Good dubbed, “ the ultimate Twitter list curation tool.” Most Frequently Tweeted Words.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2010

Marnie also introduced me to social booking and tagging way back in 2004 as the originator of the NpTech Tag. I started my talk with a story about why I liked Twitter: It allows me to connect with people in my professional field and have a great conversations or ad hoc collaborations that improve practice.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2007

Marnie Webb (who appears to be blogging a bit more these days since she switched to a MAC ) tagged an interesting article from the Wall Journal that asks " Is there a numerical cap on how many friends we can have? So, I have no idea why this page was tagged with NpTech. Many individuals tag hundreds of resources each week.

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Social Network Nptech Tag Network 50

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 12, 2009

If you have started following too many people on Twitter by choice or accident , use Tweetdeck and create groups. Stop twittering from your cell phone in the bathroom and use that time to think about how you could be more efficient using a particular social media tool. Use Time Management Techniques. Make Time for Reflection.

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Awareness Tips Social Media RSS 100

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 16, 2009

In our book, The Networked Nonprofit , co-authored with Allison Fine, we provide an overview of mapping your social network in Twitter and other sites using some of the social network analysis tools available. . Tags: maps network effectiveness network weaving networked nonprofit socialmediametrics socialnetworking.

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Analysis Social Network Social Media Network 96

Amy Sample Ward

MAY 20, 2010

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). They are hoping to start conversations and hear feedback about the competitions, the fundraising techniques and more. This is the latest in the series.

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Web Bookmarking Contest Case Study 114

Beth's Blog: How Nonprofits Can Use Social Media

JULY 19, 2010

For example, check out her “ 50 Young Nonprofit Leaders To Follow on Twitter &# list. I learned about some new techniques for measuring blog stats and Twitter. Tags: Networked Nonprofit. (Yes, I bring nonprofit books to the beach too… ). But what I love about Rosetta is her young nonprofit leader nerdiness.

Network 92

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 30, 2010

Participants got to introduce themselves with "just three tags," picking three key words that describe them. Some participants acknowledged that they "Twitter resisters." Next we did a human spectra gram , a technique that colleague Allen Gunn from Aspiration. Tags: technology training training materials.

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Social Media Training Train Media 95

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 25, 2012

It marked the start of a six month peer learning exchange where I, along with colleague Stephanie Rudat will work remotely with grantees as they implement an action learning project to put techniques into practice and facilitate organizational change from the inside out. We are working very closely with V.S.

India 102

India NGO Network Exercise 102

NetWits

NOVEMBER 24, 2010

Twitter search is your best friend for finding out what’s going on in the real time conversation world of microblogging. TweetBeep is a good backup to capture mentions of your brand on Twitter. What tips can you share with us about your listening techniques? These should be at the core of all your listening.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 27, 2010

The afternoon featured six mini-workshops that drilled down in the use of the tools such as Facebook , Blogging , Storytelling , Listening , Twitter , and Social Media 101. (The I’ve using the technique to deliver conversational keynotes at conferences. The Colorado Trust blog has notes here.). Some Reflections.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 10, 2009

Crowdsourcing is the technique of allowing many people to provide feedback, advice, knowledge, expertise or ideas for a project or create collective intelligence for an issue. Using Twitter, a digital camera and software that makes it easy to post photos to twitter and his network, he was able to quickly identify this mystery bird.

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Work Blended Technique Case Study 50

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 23, 2009

For the past five years, I’ve been teaching social media workshops for nonprofits and lately doing deeper dives on the techniques of listening both for nonprofits and in my role as Visiting Scholar in Residence at the Packard Foundation. A Living Case Study of Red Cross Listening Techniques. Tags: wearemedia.

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Remix Wiki Case Study Literacy 93

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 16, 2010

We engage in multiple social networks, some that you probably also use: Twitter , Facebook , LinkedIn , YouTube , Flickr , Slideshare , our own blog , and a few other networks. I can also see the volume of the conversation about my brand, like mentions in Twitter, references in blogs, etc. So Many Social Networks, So Little Time.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 26, 2010

There was an excellent discussion about silo busting techniques and the role of leaders in bringing down the cubicle walls. Tags: Networked Nonprofit Training Design isconf. Silo Busting: Ironically, I had two people in the workshop who worked for the same organization, but had not met each other!

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 30, 2010

It is also a good technique to explore the possibilities of new tools and techniques before investing more time and energy in something that isn't right for our organizations. The add-on to my previous workshops were three "experiment in a box" modules which included Listening , Twitter , and Facebook Fan Pages.

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Social Media Reflection Media Social 91

Forum One

APRIL 29, 2009

Peggy Duvette of Wiser Earth wrote up a nice summary of the session including this summary of the techniques used by Brigida to publicize NWF's GreenHour.org. s community using Twitter. Social media techniques can deliver the goods for those with knowledge and determination. Technorati tags: 09ntc , nptech. The results?

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Social Media San Francisco Media Social 52

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 16, 2011

Grantees get better results integrating Facebook, Twitter, and other social media channels best practices and measurement. Content Curation on Twitter. Next Bruce Lesley gave a virtuoso case study of how he uses Twitter to curate news articles and resources related to children’s issues. What happened next was wonderful.

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Social Media Training Train Network 97

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 1, 2008

tags: nonprofits socialmedia ). This slide deck comes via Tim Wilson who I "met" in Twitter while he was getting information to organize this panel. I wrote about some specific instructional techniques you can use here and here. He has a write up of his process and notes here.

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Social Media Case Study Media Slideshare 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 6, 2010

Additioanily, they've gotten celebrities like Twitter-god Aplusk. It will be even longer before you see and measure social impact. I was so happy that Jeremiah Owyang shared his research note taking technique. Tags: contest. Weaknesses: Yet Pepsi may have a few areas of opportunity that may hinder success.

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