EveryAction

FEBRUARY 8, 2023

Valentine’s Day is just around the corner, which means many organizations are busy identifying ways to show supporters appreciation for their financial support, volunteer hours, and help promoting their organization’s purpose and programs—and showing this kind of appreciation often means communicating the impact a supporter has had.

Demonstration 192

Demonstration Impact Support Story 192

EveryAction

MAY 30, 2023

Virtual lobby days may be accessible to more people than in-person events; new supporters may be looking for a lower-barrier way to get involved; and virtual events can help you build the power in numbers that any organization needs for a successful advocacy effort. Looking for more ways your technology can boost your advocacy program?

Virtual 163

Virtual Advocacy Channel Mobile 163

Nonprofit Tech for Good

SEPTEMBER 16, 2021

This analysis can help guide you towards what best engages your target audiences. If you are incorporating new ideas into this year’s fundraising efforts, use this data to make some predictions about how you can best motivate your audiences into action. You might think they’re redundant—but your audience won’t.

Communication 299

Communication Fundraising Test Hints 299

EveryAction

JUNE 8, 2023

However, you also know these cycles of boom and bust aren’t always efficient or effective at building a truly successful program—instead, retaining advocates year-round and between campaigns is what will help you build more power and make a deeper impact in alignment with your long-term vision and goals.

Advocacy 143

Advocacy Local Audience Poll 143

Association Analytics

MARCH 13, 2024

Your association can also learn what membership benefits and opportunities resonate most amongst your various audience segments. Marketing – This person targets specific audiences with messaging about opportunities or activities that aim to increase member participation, and subsequently, scores.

Analytics 169

Analytics Associations Model Metrics 169

EveryAction

SEPTEMBER 7, 2022

Sustainer programs are growing in popularity—M+R’s Benchmarks for the year 2021 found that recurring giving grew by 24 percent over 2020. The growing interest from donors and nonprofits alike in sustainer programs is an opportunity to test and do something different. Check out our last installment here ! Alras Digital. Raise the Roots.

Communication 130

Communication Practice Program Instruction 130

CauseVox

OCTOBER 16, 2023

Discover how involving donors and volunteers in decision-making processes, captivating audiences with real-life narratives, building trust through authenticity, and inspiring action can reshape your nonprofit’s impact in the digital age.

Action 85

Action Story Captivate Community 85

The Modern Nonprofit

JANUARY 2, 2024

In this blog post, we’ll unveil the art of transforming individual stories into a collective force that not only resonates with your audience but also propels your cause forward. They serve as powerful tools for building trust and authenticity, showcasing real-life impacts of your organization’s work.

Story 104

Story Guide Support Analysis 104

CauseVox

SEPTEMBER 27, 2023

Discover how involving donors and volunteers in decision-making processes, captivating audiences with real-life narratives, building trust through authenticity, and inspiring action can reshape your nonprofit’s impact in the digital age.

Action 81

Action Story Captivate Community 81

Nonprofit Tech for Good

MARCH 11, 2023

Consider the following demographics: The average golfer’s net worth is over $768,000 The average household income among golfers is over $100,000 33% of golfers are top-level managers Of course, not every golfer falls into this bracket, but in general, golfers represent an affluent, influential audience.

Fundraising 327

Fundraising Sponsor Registration Platform 327

M+R

JUNE 22, 2023

That’s how I felt the first time I got a demo for Scout Quest, the dashboard my M+R colleagues developed to leverage data to enhance mail programs and help with things like deliverability , reactivation, and mid-level donor upgrades. Just upload their information into Meta, Google, or your DSP of choice, and target them as a custom audience.

Los Angeles 101

Los Angeles Audience Google Channel 101

Nonprofit Tech for Good

FEBRUARY 21, 2020

So, they hire a graphic designer (if they have some extra change in their pockets) or they use DIY with programs like Canva or Spark. Too many and you’ve lost your audience. Black and white and one accent color often works well as in this infographic on tall buildings in the U.S. A few might work. Source: Daily Infographic.

Tips 363

Tips Picture Homeless Chart 363

Nonprofit Tech for Good

NOVEMBER 5, 2022

Unlike many other event fundraisers, golf tournaments give sponsoring businesses exposure to a typically affluent audience. Fortunately, there are a ton of options to build-in revenue enhancers that add fun and excitement without incurring prohibitive costs. 2) Sponsors Will Look For New Options.

Trend 340

Trend Fundraising Sponsor Registration 340

Nimble AMS

DECEMBER 5, 2022

Events Start building member engagement by empowering your volunteers to promote your next association event to their personal and professional connections. You can build member engagement by leveraging your association’s online community platform. Learning program. Online community. Your members want to connect!

Associations 134

Associations Volunteer Mentoring Industry 134

EveryAction

SEPTEMBER 2, 2022

If your nonprofit is looking for more reasons to dial in on mobile messaging, M+R’s Benchmarks report has found that texting is growing in the nonprofit sphere—these are just a few key points from 2021’s report : SMS audience sizes grew by 26 percent over the previous year—much faster growth than email audience sizes.

Mobile 130

Mobile Digital Fundraising Advocacy 130

Bloomerang

JUNE 20, 2023

However, if you build out a strategy that can be duplicated and perfected over time, then you will set your organization up to be sustainable over the long run. Understand your audience to identify target sponsors The first step in event sponsorship success is to understand the audience for your event.

Tips 76

Tips Sponsor Demographics Audience 76

Neon CRM

DECEMBER 13, 2023

So, you’re starting a membership program —now what? Determining which model works best for you will then inform how your program will function and what member benefits will look like. Every membership program needs a structure that appeals to its intended audience. Often, members can join for a nominal fee or for free!

Model 52

Model Florida Nonprofit Benefit 52

Greater Giving

FEBRUARY 27, 2024

Beyond the Main Stage: Cater to Donor Interests Offer diverse engagement options beyond the main program. An example might be if they bid 76 times in the silent auction but didn’t win anything they have some discretionary funds you may be able to cultivate their support toward a particular program.

Charity 81

Charity Donor Interaction Poll 81

M+R

FEBRUARY 5, 2021

For one nonprofit we work with, individual donors who give between $1,000–$99,000 make up less than 1% of the overall donor base, but they contribute an amount that is equal to the entire small donor program. That’s not to discount the value of the small-dollar fundraising program. How large is the potential audience?

America 105

America Digital Audience Channel 105

The Modern Nonprofit

AUGUST 1, 2023

Estimated Reading Time: 4 minutes Maximizing Outreach: Why Nonprofits Need a Powerful Online Presence As a leader of a nonprofit, you know the importance of reaching your audience effectively and making the most of your limited resources. What About Free Website Building and Hosting Services? You know every penny counts.

Online 98

Online Nonprofit Websites Social Media 98

Allegiance Group

APRIL 15, 2024

Because this process can be so extensive, it’s best to partner with a team of experienced marketing experts when launching a new direct mail program. Additionally, audiences are likely to open and engage with direct mail. Direct mail reaches different audiences. Let’s get started! Contact Us! Research and exploration.

Mail 52

Mail Fundraising Nonprofit Channel 52

Pamela Grow

FEBRUARY 27, 2024

Building relationships with donors, volunteers, and advocates ensures that you have a reliable source of support to power your mission year after year. A holistic nonprofit digital marketing plan involves weaving together multiple channels and strategies into a unified approach that resonates with your target audience. Measurable.

Digital 59

Digital Marketing Create Social Media 59

Saleforce Nonprofit

JULY 22, 2021

Nonprofit teams have a lot on their plates: not only do they have to run their programs as best they can to help their beneficiaries, but they have to run their internal organization also. Moreover, funders, evaluators, and program managers can have different goals related to programs’ implementations. Program management.

Impact 120

Impact Management Organization Evaluation 120

Achieve

AUGUST 25, 2022

build effective presentation skills. Public speaking and presentation skills can help you craft better written and verbal communications, whether you’re engaging with your team internally or connecting with an external audience. . You might use these presentations to announce new initiatives, projects, or programs. .

Skills 96

Skills Public Help Grant 96

The Storytelling Non-profit

MARCH 7, 2022

As a non-profit professional, it’s essential to come out of the weeds of individual storytelling so that you can be strategic with what you tell your audience over time. Non-profit fundraising and communications programs are like this. Building audience engagement over time as you reach the climax of the story arc or campaign.

Profit 78

Profit Story Campaign Build 78

Media Cause

JANUARY 8, 2024

In today’s digital age, having a strong online presence is essential for nonprofits to engage with their target audience and secure the necessary support. By identifying the keywords and phrases that your target audience is using in search engines, you can optimize your website and content accordingly.

Research 59

Research Difference Search Hunger 59

Bloomerang

MAY 30, 2023

Most nonprofits use a combination of in-person events, physical outreach, and some form of digital presence to attract and build relationships with supporters. Marketing Efforts Should Give First, Ask Second Effective marketing is about building relationships not spurring transactions.

Content 91

Content Donor eBook Relationship 91

Candid

MAY 18, 2023

With billions of Google searches happening every day, nonprofits around the world use the Google Ad Grant program to connect with people looking to learn more about their cause. Through the Google Ad Grant program, qualifying nonprofits can receive up to $10,000 per month in free advertising spend on the Google Search Network.

Google 98

Google Grant Search United States 98

Get Fully Funded

JANUARY 1, 2024

The Challenge of Fundraising Planning for New Nonprofits Established nonprofits have an advantage in planning for fundraising — they can build their fundraising plan based on their numbers from prior years. You can start with a clean slate and build the fundraising plan you want. Let’s Build Your Fundraising Plan!

Template 111

Template Fundraising Nonprofit Calendar 111

Forum One

FEBRUARY 1, 2022

Three recent examples from Forum One’s work with mission-driven organizations show how centering online community engagement allows direct service to key constituencies and builds upon what digital tools can deliver. These experiences offer lessons for organizations of any size to re-imagine what it means to build community online.

Build 70

Build Community Experiment Las Vegas 70

sgEngage

JANUARY 26, 2024

To ensure your campaign’s success and reach diverse audiences , tap into the reach and brand visibility of like-minded businesses through a corporate partnership. Businesses with corporate philanthropy programs are eager to help organizations get the word out about their mission and amplify their impact. Let’s get started!

Awareness 70

Awareness Campaign Business Collaboration 70

Qgiv

OCTOBER 9, 2023

Cause marketing is a great way to build a relationship with a business to make your fundraising more sustainable. Or your purchase is part of a “buy one, give one” program where the business’s product is donated because of your purchase. Digital programs. Just adding an employee giving program can increase employee retention!

Causes 52

Causes Marketing Impact Guide 52

Bloomerang

NOVEMBER 15, 2023

At Bloomerang, we’ve seen firsthand the transformative power of a robust volunteer program and its ripple effects on an organization’s mission. Build an attractive volunteer program Designing a volunteer program that appeals to potential volunteers involves several elements.

Arts 60

Arts Volunteer Retention Skills 60

Get Fully Funded

NOVEMBER 9, 2023

You meet with the donor, explain that your organization is exploring new types of giving programs, and ask if they’d be open to creating a bequest gift in their will. You can’t build trust in a new program if you can’t speak to it effectively. Instead, keep the focus on legacy-building. Educate your team and your donors.

Program 52

Program Build Giving Gift 52

Nonprofits Source

APRIL 3, 2024

Marketing campaigns dedicated to membership recruitment can help you build brand recognition, reach the right audience, and grow your networking opportunities — increasing your membership’s value in the process. As for choosing new recruitment channels, start with the ones your target audience prefers. Communicate benefits.

Organization 52

Organization Online Influence Metrics 52

Bloomerang

APRIL 17, 2024

If it does poorly, it can quickly pivot and put out something different to please their audience and boost their profits. Consider additional questions such as “What programs and services are most effective?” This will build buy in, and you will likely learn something essential to inform your goals.

Data 99

Data Metrics Measure Goal 99

DNL OmniMedia

APRIL 26, 2024

Online influencers can connect your nonprofit with new audiences, and some influencers may even be interested in hosting fundraisers for your cause. A few ways you can use your online presence to build trust with supporters include: Posting regularly. To get started with this program, check your nonprofit’s eligibility.

Digital 52

Digital Google Grant Nonprofit 52