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Five Ways Nonprofits Can Transform Their Social Media ROI (Return on Investment)

Nonprofit Tech for Good

years, I have been providing lots of little tips on how nonprofits can increase their ROI through my Twitter , Facebook , YouTube , and MySpace Best Practices, but now that the vast majority of nonprofits utilize social media and have been for awhile, I think most of us are ready some more advanced strategies. The Web moves very fast now.

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Where Should You Invest Your Time: Google+, Search, or Email?

Beth's Blog: How Nonprofits Can Use Social Media

Take an ROI approach to the amount of time that is being spent, especially if you haven’t really built up , engaged , and developed relationships with people via your social networks in other places. Don’t just do an ROI analysis with your social time. You can find the complete PEW report here.

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11 Obvious Signs Your Nonprofit Needs Social Media Training

Nonprofit Tech for Good

There’s always room for improvement and unfortunately overconfidence in social media skills prevent many nonprofit staff from getting training that could significantly increase their social media ROI (Return on Investment). No one is immune to making mistakes on the Social Web. We’re now ten years into the Social Web.

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Great reads from around the web on June 6th

Amy Sample Ward

I come across so many great conversations, ideas, and resources all over the web every day. To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). Take a query like [taj mahal].

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How Many Hours Per Week Should Your Nonprofit Invest in Social Media?

Nonprofit Tech for Good

The estimates below allow for the time required to research and create content for your social media campaigns, the actual time spent engaging and participating in your nonprofit’s online communities, and the time necessary to monitor and report ROI. YouTube is the second largest search engine in the world, behind only Google.

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Which Customer Relationship Management (CRM) Software is Best for Your Nonprofit?

Nonprofit Tech for Good

One of the biggest concerns when searching for a CRM is affordability. It integrates directly with your website to process online donations, pledges, and payment. Also of exceptional value is the Neon Web Studio. They also appear to have higher conversion rates of web traffic into contributions. 1) Kindful :: kindful.com.

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A Helpful (Unofficial) Digital Training Guide for New AmeriCorps Members

Whole Whale

AmeriCorps offer amazing training for new members before they embark on their service journeys, their online course catalog covers an amazing breadth of content. Turn on or tune-up the Google Ad Grant The Google Ad Grant gives $10k per month in free search ads and only about 10% of nonprofits are maximizing this asset.