NetWits

NOVEMBER 29, 2011

Delivering relevant content to your audiences, though, can significantly increase email click-through rates. *. 2) A medical foundation exceeded their fundraising goals and averaged over $1,000 per gift when they personalized their email appeal by: Thanking people for last year’s gift (in the headline and first paragraph).

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email Raise Cancer Info 230

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2017

Dreadful disaster stories are still making headlines; isn’t the public tired of giving? Repeat giving rates haven’t changed. repeat rate among our non-disaster projects during the same time this year, and 6.3% repeat rate among our non-disaster projects during the same time this year, and 6.3%

Puerto Rico 108

Puerto Rico Sierra Leone Disaster Donor 108

Whole Whale

SEPTEMBER 8, 2023

Repeat what works – Keep using effective stories, calls to action, and emotional appeals. This engineering insight became his headline: “At 60 miles an hour the loudest noise in a Rolls-Royce comes from the electric clock.” Personal stories, donor benefits, time sensitivity? Passionate explaining of impact?

Lesson 59

Lesson Fundraising Digital Test 59

Bloomerang

OCTOBER 4, 2021

There are only two headlines which, if read alone, give the following message: Bar pass rate continues to climb. There are no images to tell a story explaining why they’re sending this appeal. It appears the incoming class looks swell and that bar pass rates are good. Our Incoming 1L class.” There’s no specific ask.

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Question Donor Test Student 142

Pamela Grow

JANUARY 13, 2021

This change would leave many of our donors (without email addresses) in the dark when it comes to news and feel-good stories about the organization. This slide from Steve MacLaughlin of Blackbaud displays the differences in donor retention rates between online-only, offline only, and multichannel. The stories can be tightened up.

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Newsletter Donor Retention Nashville 52

Nonprofit Tech for Good

NOVEMBER 7, 2020

By Allison Weber , founder of Allison Weber Consulting , a fundraising and communications business dedicated to helping mission-driven organizations tell better stories. Stories are windows into new worlds. Now more than ever, nonprofits need to share stories of how they’re making the world better.

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Channel Sierra Leone Story Digital 247

The Science Behind Engaging your Supporters

SEPTEMBER 14, 2018

A good story resonates with the donor, connects them to your vision, creates a sense of urgency, and gives donors an outlet to take action. No matter what’s on your fundraising to do list this fall, there’s one must have that you can’t afford to leave off that to-do list – stories. 15 Minute Storytelling Workouts.

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Storytelling Fundraising Calendar Map 46

Neon CRM

NOVEMBER 29, 2023

GivingTuesday 2023 by the Numbers Most leading headlines focus on the overall total dollars raised on GivingTuesday. What you can learn : Create a cohesive story about what GivingTuesday campaign donations will fund. Click here to see a larger version of this graph.

Lesson 52

Lesson North America New York Kentucky 52

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 23, 2012

This is twice the rate of Caucasians and even within the tweeting Latino community there is a breadth of diversity in terms of race, socioeconomic background, immigration status and English-language capabilities. What struck us about this conversation was that a MomsRising story on how ACA would help Latinos was the No.

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Twitter Support Build Newsletter 101

Get Fully Funded

OCTOBER 7, 2021

An effective email can entice supporters with a compelling subject line and story, inform supporters about why their contributions matter, and provide them with detailed directions to get involved immediately. Track your engagement rates on each marketing platform you leverage. Direct mail.

Advocacy 59

Advocacy Strategy Nonprofit Volunteer 59

Care2

AUGUST 22, 2013

Share a story, donate money, sign up for a contest, watch a video, etc.). Monthly Website Stats: Monthly visits, unique visitors, pageviews, pages per Visit, time on site, and bounce rate (aim for under 60%). Test 3-4 new Facebook Ads: Test different ad types (promoted post, sponsored story, etc.), Who are the target audiences?

Online 71

Online Tips Calendar Test 71

Nonprofit Tech for Good

NOVEMBER 29, 2010

million new visitors per year, but we anticipate that going much higher as people are able to comment and easily rate and post pages to their social networking sites. Chris also notes the headlines and tags of videos that are trending and often patterns our next video to capitalize on the buzz. The site currently has 1.6

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Social Media Interview Examples Media 254

ASU Lodestar Center

OCTOBER 24, 2017

That means instead of the usual generic headlines that don't state what the email is about; you have to be on point. Additionally, separating inactive donors can also help in maintaining high open rates. What Is The Story? You have a story to tell -- why you need the help of your donors. The Shorter, the Better.

email 40

email Marketing Tips Captivate 40

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 22, 2013

We received copies of his Luma’s book and cards, “Innovation for People,” which is a synthesis of landscape analysis of design-thinking and human centered design methods. He told a story that someone in one of his workshops to teach these methods asked him, “So what are the skills that we need to practice for 10,000 hours?

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Design Strategy Digital Technique 128

Get Fully Funded

AUGUST 1, 2022

If you try to use your regular email, you run the risk of being marked as spam, looking unprofessional, and not being able to measure open rates. Set her heart on fire with stories of real lives and real change – it’s what she wants to know after giving. ONE Success story. A system like Constant Contact complies with U.S.

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Newsletter email Create Template 124

BoardAssist

DECEMBER 15, 2014

Start with a story to draw your readers in. Use a sad story that transforms into a happy one. Use stories in your copy but only one story. One story is more powerful than three stories. (~Tom Make your story SHORT but powerful. Put a headline on the reply card such as “Yes! Tom Ahern).

Mail 61

Mail Money Raise Tips 61

Care2

JANUARY 14, 2009

Given the email clutter your subscribers battle daily, how are your organization’s e-newsletter open and click-through rates looking these days? Here are some useful tips to increase your e-newsletters performance rates. Headlines should be short. Get Interactive: Ask people to take a poll or share a story.

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Newsletter Tips gMail Headline 51

NonProfit Hub

JUNE 20, 2016

The Value: Your success rate skyrockets when you fully understand the process and what your main goal is with the direct mail piece. Think of it as sort of headline or teaser. He suggests that we’re telling the reader’s story, not our own. Make every effort to understand what your concept is and what you hope to get out of it.

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Mail Headline Action Mind 34

Connection Cafe

NOVEMBER 6, 2018

Even if your success doesn’t make national news headlines, you can execute a great giving day that propels your annual giving program forward. Opportunity 2: Who said unruly participation rates were a problem? Newsletters, student scholarship stories, project updates, campus news and event invitations could all be part of the campaign.

Giving 22

Giving Gift Demographics Donor 22

Care2

JANUARY 15, 2009

Given the email clutter your subscribers battle daily, how are your organization’s e-newsletter open and click-through rates looking these days? Here are some useful tips to increase your e-newsletters performance rates. Headlines should be short. Get Interactive: Ask people to take a poll or share a story.

Newsletter 51

Newsletter Social Media Advocacy Tips 51

See3

NOVEMBER 4, 2008

Use your organization’s stories to bring people in, and then connect it to an “ask&#. Whether it’s human rights, veterans’ issues, the economy, health care, or education, relate your message to a headline and talk about why your issue matters now. Look at the open-rates and click-throughs on each of your emails.

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email Campaign Tips Headline 40

Classy

APRIL 5, 2021

To get started, here are a few campaign elements we recommend: Create a clear custom headline . After creating an individual peer-to-peer or registration with fundraising campaign page, a supporter can seamlessly push that campaign, complete with their name, photo, and personal headline, to Facebook to create a Facebook fundraiser.

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Campaign Fundraising Strategy Headline 64

Bloomerang

SEPTEMBER 12, 2021

We help you all tell your story to the masses and raise more funds faster. That’s kind of a part of my story. If you just had to rate it on a 1 to 10. However, my story didn’t end there, and I want to kind of quickly tell you what happened next. So number one, step one, craft your core story.

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Results Video Donation Fundraising 81

sgEngage

AUGUST 23, 2023

Long story short, driving sufficient traffic and clicks with Google Ads is essential for boosting brand exposure and your advertising efforts’ ROI. Capture attention with your headlines. Then, use the description to highlight your nonprofit’s story and the impact of supporting your work. A single CTA.

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Grant Google Guide Management 67

Care2

FEBRUARY 4, 2009

For example, when NWLC’s Vice President for Health and Reproductive Rights, Judy Waxman, was interviewed on MSNBC in a story about the failings of the individual health insurance market when it comes to women, we ran special ads on keywords we thought people might search for after watching the piece.

Grant 31

Grant Google Case Study Search 31

Nonprofits Source

MARCH 21, 2018

They counteract this by telling the stories of people both past and present who have connections with the American Red Cross. Don’t be afraid to share people’s stories because it will make your organization feel a lot more friendly and open. Like the American Red Cross, they know how to use personal stories to promote their brand.

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Social Media Resource Marketing Media 109

Care2

FEBRUARY 7, 2009

For example, when NWLC’s Vice President for Health and Reproductive Rights, Judy Waxman, was interviewed on MSNBC in a story about the failings of the individual health insurance market when it comes to women, we ran special ads on keywords we thought people might search for after watching the piece.

Google 31

Google Grant Adwords Social Media 31

Connection Cafe

DECEMBER 22, 2013

From #batkid to #GivingTuesday, the Next Generation of American Giving to Content Marketing for Nonprofits , storytelling to social fundraising, retention rates to relationship building, the roundup below covers it all (and everything in between). Baldrick’s Foundation shares expert story-telling advice. The 2nd gift.

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Story Nonprofit Social Media Content 54

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 15, 2013

As part of the research, they looked at more than 170 different technological tools now available to funders, dove deeply into the literature on philanthropic collaboration, analyzed the results of recent Foundation Center surveys, and spoke with a wide range of experts from the worlds of both technology and philanthropy.

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Studies Research Trend Fund 116

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 16, 2010

Social media tools for engaging and capturing the work of crowds include: wikis, custom platforms or web sites that facilitate voting, rating, giving feedback, adding content, or funding. And, a symphony orchestra, made headlines when they crowdsourced musician auditions for the Youtube Symphony orchestra. 3) Crowd Voting.

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Measure Fund Impact Minnesota 96

Bloomerang

AUGUST 28, 2021

I’m going to share some website tweaks to help you boost your conversion rate for online gifts. It’s actually a good thing to send more email because the more email you send, and the more people open and read your email, the better your deliverability rate. Have a short story with a photo if possible.

Video 77

Video Fundraising Guide Test 77

Connection Cafe

APRIL 13, 2018

It’s also advised to closely monitor your direct mail solicitation response rates and track your ROI. Include headlines and plenty of white space to make it easy to read. Be sure to test and track your response rates and average donation size to determine how these strategies are working for your organization.

Education 23

Education Fundraising Mail Offline 23

Have Fun - Do Good

NOVEMBER 17, 2010

We trained them in how to use their cell phones for rapid response, and how to write Op-eds, feature stories, and front line journals. We publish their stories, and from that experience, a big impact was that a lot of the women got their stories picked up. We want to empower people to do that. How can they do that?

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Voice Global Saudi Arabia Journal 69

Nonprofits Source

OCTOBER 11, 2017

Each headline and subsequent sub-headlines should lead the reader to the conclusion you are trying to make. A good framework to follow, especially if you want to show the impact your nonprofit makes , goes something like this: Give an example of a success story by highlighting results. Write A Headline That People Want To Click.

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Process Content Digital Marketing 98

Neon CRM

JULY 14, 2023

Headline: Create a clear, compelling headline that covers the most important aspect of your message. Dateline: This should include the date and location of your news story so journalists can scan it for relevance. Review the publication to see how news about your story would fit. There are a few different ways to do that.

Public 52

Public Build Strategy Press 52

Connection Cafe

JULY 22, 2015

Cloud services are maturing at unprecedented rates and nonprofits now have options they’ve never had before. Perhaps you’ve heard the stories in the news about celebrities having their photos and other personal information stolen from SaaS providers. Even the National Security Agency was shown to be vulnerable.

License 20

License Nonprofit Mobile Integration 20

Nonprofits Source

FEBRUARY 25, 2017

How to Increase Email Open Rates! ”. Who cares if your email open rate jumps 15% if you don’t have an integrated marketing plan to support the lead nurturing process? This article does so well because: The headline entices a positive emotion from readers. The blog post tells a story, thereby connecting with the reader.

Content 40

Content Leadership Marketing Files 40